Companies that do strategic AR understand how to get the most out of their analyst relationships. They are also confident and can articulate their vision and roadmap, and can plan their analyst interactions accordingly. But they’re not so confident that they think they can’t learn anything from analysts.
The Christmas season took off with a bang last night with the IIAR Christmas Party taken place in the heart of DIGITAL UK in the Shoreditch Hotel. Attending were around 100 people from the Analyst community including around 70 industry analysts and 30 AR Pros. The analyst community was represented by analysts from Gartner, Forrester, PAC, IDC, IHS, Constellation and many others.
The event was kindly sponsored by Dell. From their perspective, the evening provided a fantastic networking opportunity in a fun and festive setting. The impressive turnout and the wide variety of analysts and AR professionals in attendance, created the ideal environment to catch up with existing analyst connections as well as establish new relationships with the ever-growing EMEA analyst community. 2015 has certainly been a busy year for all and the IIAR Christmas drinks were a great way to celebrate the successes of the year as we look towards an exciting 2016.
The other highlight of the evening was the announcement of the Analyst Firm and Analyst of the year. See Analyst of the Year 2015
A massive thanks to Jaqui and Carol for helping organize the event
Wishing Everyone a Fantastic Christmas Holiday and a Prosperous New Year !!
The third IIAR Stammtisch meeting in Germany will bring together AR professionals with a focus on the German market to discuss common ground and exchange news and views, during after-work drinks in a popular Munich bar.
As a key topic for this Stammtisch, we’ve chosen “Analyst Relations for medium-sized businesses and what it can teach to AR professionals of large companies and vice versa”. Once again we are inviting locally-based analysts to join us.
As an AR professional, you should not miss this opportunity to join the biggest industry gathering of your peers in Germany this fall. To be part of the event, please RSVP as soon as possible. Note, IIAR membership is not required (but encouraged) for event attendees.
What else is going on in the German IIAR Chapter?
We are currently working on a whitepaper reflecting our discussion at the IIAR Stammtisch back in January. This will discuss the value of AR, the challenges AR pros are facing in their daily internal discussions and presenting also a wish list of AR and a wish list of analysts. This whitepaper will shared soon via the IIAR.
The IIAR Summer Networking (Party) Event on 8th July 2015 was sponsored by Tata Consultancy Services
Over 120 guests from 50+ Analyst Firms came, see the photos.
Announcing an IIAR Webinar on 23rd April at 1600 UK, (1700 CET, 1100 ET, 0800 PT) during which Laurent Calot, CEO of CXP Group (includes PAC and BARC) will update IIAR members of the progress since acquisition and his views on European research firms in the global ecosystem.
Related Posts …
What: Webinar and post-event get-together
Where: Central London location confirmed to all who register
When: 24th Mar 2015, webinar starts 17:00 UK , 18:00 CET, 13:00 ET, 10:00 PT
Who: All AR Professionals are welcome, IIAR Membership not required
Join Apps Run The World and its leaders including President Albert Pang (@appsruntheworld) and Research Manager Miso Markovski (@glusce) for an update on one of the fastest-growing market-research firms covering the ICT space. Apps Run The World research team will discuss their unique blend of supply-side and demand-generation research offerings that could reshape the world of market research, or for that matter how ICT vendors target specific market segments. An added bonus, for those who can make it, join the Webinar live and the post-event get-together in Central London – free drinks and lots of great conversations.
This event, as ever, is free for all IIAR Members and (as a special “try-and-buy”) is free to attend for all AR Professionals. Complete the form below to register – now !
Our inaugural meeting last summer, was a great success, bringing AR professionals from across Germany together to discuss common ground, over after-work drinks in a popular Munich bar.
We have now fixed the next get-together for members of the AR community based in Germany, as well as AR professionals who are responsible for AR in Germany. The next IIAR German chapter networking event will be held on Thursday, January 22, once again in Munich – Location details will follow.
This time around, we will talk about AR measurement and how to put a price tag on the value of AR. To help the discussion, we’re inviting locally-based analysts to come along and join us, for an evening of networking and quality conversation. Continue Reading →
With nearly 150 Analysts and AR Professionals confirmed to attend on the night, the 9th December, it seemed as though all arrived together to share a glass (or two, or three, or more) at the IIAR Christmas Party. The private room at the Convent Garden hostelry, complete with roaring fire and Christmas decorations was, at times, full to bursting. Never the less, a good time was had by all who attended and the “free bar” (kindly sponsored by Dell) lasted all evening. Here are a few words, provided by our sponsor …
From a Dell perspective, the evening provided a fantastic networking opportunity in a fun and festive setting. The impressive turnout and the wide variety of analysts and AR professionals in attendance, created the ideal environment to catch up with existing analyst connections as well as establish new relationships with the ever-growing EMEA analyst community. 2014 has certainly been a busy year for all and the IIAR Christmas drinks were a great way to celebrate the successes of the year as we look towards an exciting 2015. Continue Reading →
What – IIAR Discussion Group – Negotiating your Contract with Gartner
When – Thursday the 22nd January 2015 @ 4pm GMT, 5pm CET, 12 Noon – New York
Where – IIAR Webinar
Who: Discussion initiated and will be chaired by Aniruddho Mukherjee (Head of AR and Branding Manager, Europe for HCL Technologies)
Register Here – To attend please REGISTER <<HERE>>, now
This will be an informal get-together to discuss AR-related matters and network with peers. It will no doubt be a welcome break in-between the ever hectic schedule of Symposium. It is also a chance to find out more about the IIAR in terms of what membership offers and events being planned or are currently in the diary.
This event is open to all Analyst Relations Professionals (current, past and potential new IIAR Members) and will be held at the Hotel Hilton Diagonal Mar Barcelona, Barcelona, Spain.
If you would like to attend please email to receive confirmation and contact details.