IIAR> Webinar

IIAR> Webinar on peer review websites with Sarita Kincaid ,Robin Schaffer, Noelle C. Shipley, Ludovic Leforestier / IIAR> and Starsight, 8th November 2023

IIAR> Best Practices Webinar: Peer Review Websites

Peer review sites (PRS), platforms such as Gartner Peer Insights, G2,  TrustRadius, Software Reviews, have rapidly grown in influence, becoming critical forums where buyer perceptions are shaped. According to a new best practice report from the IIAR> this means AR teams can no longer afford to ignore these sites, but should instead incorporate them into …

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A Deep Dive into the IIAR 2022 Awards

A Deep Dive into the 2022 IIAR> Awards

The IIAR> Awards winners for 2022 have already been announced, and again, congratulations to all the winners and finalists. But it doesn’t end there. Do you want to know more about the survey results? Do you want to learn about what makes some of the winners and finalists so good at what they do? Then …

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2022 IIAR> Award Winners

2022 IIAR> Awards Winners

On 8th December 2022, the Institute of Influencer and Analyst Relations (IIAR>) announced the winners of its annual community awards. In a year of many challenging dynamics, this year’s awards focused on recognising those professionals who drove value for their team and their clients, and on analyst delivering insights that helped drive competitive advantage. Analysts …

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IIAR> Xmas Party 2022

IIAR> Holiday Party 2022

“It’s the most wonderful time of the year!” The IIAR> Xmas Party 2022, celebrating Analysts and AR pros, will be on 8th December 2022 at 1800 GMT in Central London. We are excited for you to join us for drinks, canapés and networking at our famous Holiday Party. It is will also be an opportunity …

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IIAR> Webinar with Ventana, November 2022

IIAR> Webinar with Ventana

Who’s turning 20 and perhaps is the biggest secret in the world of industry analysts? Yes, it’s Ventana Research. This is your chance to learn about Ventana’s team, methodology, research plan and coverage, and more. Ventana offers its clients a wide range of expertise about digital business including coverage on business continuity, digital communications, digital payments, …

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IIAR> Webinar on Building a Skilled AR Team during the Great Opportunity

IIAR> Webinar: Building a Skilled AR Team during the Great Opportunity

As a follow up to the IIAR> Awards 2021, join us for an engaging and informative “ deep dive” session  with some of the leading AR Pros in the industry to understand the most important qualities, tasks and activities that Analyst Relations Professionals should focus on transferring to their peers during one’s resignation. The panel …

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IIAR> Webinar: how HFS continues to disrupt the analyst industry and plans to drive the narrative in 2022 and beyond

***ATTENTION, NEW DATE*** Join us on the 3rd February 2022 for an IIAR> Webinar with Phil Fersht / CEO & Chief Analyst, HfS Research (@pfersht, LinkedIn), for an overview of HfS Research, what it covers and its methodologies. HfS Research is an analyst firm delivering Insight, Inspiration, Impact, and Advice for business operations and sourcing leaders.

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IIAR> Webinar with Canalys

Join us on the 9th December 2021 for an IIAR> Webinar with Rachel Lashford / VP Marketing, Canalys (@RachelLashford, LinkedIn), for an overview of Canalys, what it covers and its methodologies. Canalys is a Singapore headquartered analyst firm with solid roots in analysis of the tech channel, as well as in the mobility industry.

IIAR> Webinar on the AR Job - 30/09/21

IIAR> Webinar recap: What is analyst & influencer relations (AR)?

Analyst & B2B influencer relations (AR) is a unique field, in that it’s mutually beneficial to both industry analysts and vendors as well as buyers. Analysts depend on vendors for product and customer information, so they can write and speak accurately about the market. What is defines analyst & influencer relations? Analyst & influencer relations …

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Forrester Webinar with Sharyn Leaver

IIAR> Webinar with Forrester Decisions

Join us for a presentation from Forrester’s Sharyn Leaver for an overview of Forrester Decisions As many of you remember, in 2019 Forrester acquired SiriusDecisions. Primarily focused on the business functions of sales, marketing, and product management, SiriusDecisions was purchased with the hopes of blending Forrester’s strategy and its operational excellence to provide a more advanced …

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IIAR> Webinar with Everest Group

Join us for a presentation from Everest Groups’ Eric Simonson (@ericsimon13 , LinkedIn) and Abhishek Singh (@Abhishekxsingh, LinkedIn), for an overview of the firm’s offerings. Hosted by Andrew Hsu (@andrew0hsu, LinkedIn) and IIAR> Member Avinash Murthy (@aviredevil, LinkedIn), Eric and Abhishek will share an overview of Everest Group’s offerings included their evaluative research portfolio, targeted markets, offerings and methodology.

IIAR Webinar with Jan Erik Aase / ISG hosted by Avinash Murthy and Ludovic Leforestier

What does ISG research stand for?

After the recent IIAR> Webinar, Jan Erik Aase / Partner, Principal Analyst and Global Head / ISG Research (@janerikaase, LinkedIn) discussed ISG’s evolution from a sourcing advisory to include research and consulting services. Ludovic Leforestier (@lludovic, LinkedIn) and Avinash Murthy (@aviredevil, LinkedIn) gave a quick wrap-up of the webinar. IIAR> Members will be able to access the following resources on our Member365 portal: IIAR> webinar recording ISG IPL …

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IIAR> Webinar on recent IDC/ Metri and Blackstone/ IDG acquisitions with IDC’s President Crawford Del Prete and CRO, Meredith Whalen

IDC parent changes owner Blackstone, the famous investment fund, has announced today it is acquiring IDG, the parent company of IDC from the current China Oceanwide. It is thus still privately owned but now by a US company. IDC is about a quarter of IDG’s group but it is likely to be one of the …

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IIAR> Webinar: German Chapter Talk with Yvonne Kaupp and Marlies Roest

IIAR> Webinar: Analyst Relations in Europe on the rise

Which are the specifics of Analyst Relations in Europe? In this webinar will discuss the differences of Analyst Relations in the US and in Europe. Where do we see its biggest challenges and how do we develop the AR further? How can we help companies to drive unique value from AR in the European marketplace …

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