Join us for a presentation from Forrester’s Sharyn Leaver for an overview of Forrester Decisions As many of you remember, in 2019 Forrester acquired SiriusDecisions. Primarily focused on the business functions of sales, marketing, and product management, SiriusDecisions was purchased with the hopes of blending Forrester’s strategy and its operational excellence to provide a more advanced …
Join us for a presentation from Everest Groups’ Eric Simonson (@ericsimon13 , LinkedIn) and Abhishek Singh (@Abhishekxsingh, LinkedIn), for an overview of the firm’s offerings. Hosted by Andrew Hsu (@andrew0hsu, LinkedIn) and IIAR> Member Avinash Murthy (@aviredevil, LinkedIn), Eric and Abhishek will share an overview of Everest Group’s offerings included their evaluative research portfolio, targeted markets, offerings and methodology.
Join us for a presentation for an overview of the IDC MarketScape product, methodology and discuss upcoming plans for 2021 Hosted by Andrew Hsu (@andrew0hsu, LinkedIn) and Yvonne Kaupp (@YveKaupp, LinkedIn), with Karen Moser / Director of Product Management, IDC (LinkedIn) , will share an overview of IDC’s evaluative research portfolio and showcase the new IDC RFI Dashboard tool …
Gartner Peer Insights has recently made changes. Hear from Shannon Wedding (LinkedIn, @shannon_wedding) and Anatoli Olkhovets (LinkedIn, @anatoli_o) on what AR pros need to know about what’s new with Peer Insights. This webinar will be hosted by Andrew Hsu (@andrew0hsu, LinkedIn) / IIAR> Board Member for Events and Simon Jones (@SimonDestrier, LinkedIn) / IIAR> Board Member for Membership. Join …
As many have heard, Gartner has recently established an AR advisory team, similar to Forrester’s AR Council. They’ve also launched a new product specifically for AR professionals that we know many members have questions about. The IIAR is excited to invite Lindsay McKinney (LinkedIn, @lindsaymccune) / Sr. Director Analyst and Matt Goldman (LinkedIn) / Managing …
IIAR> Webinar: Gartner’s Initiatives for Analyst Relations Professionals Read More »
Join us for a presentation from Chris Andrews / VP Research Product Management, Forrester (bio, @chrisandrews50) for an overview of Forrester’s research portfolio.
Join us for a presentation from Sharyn Leaver / SVP, Research for Forrester’s 2020 plans. Hosted by Andrew Hsu (@andrew0hsu, LinkedIn) and Aniruddho Mukherjee (@aniruddho, LinkedIn), Sharyn (bio, @sharynleaver) will share Forrester’s big research themes for 2020, as well as how they are refreshing events. Plus, she’ll touch on analyst momentum and what it means for …
As the largest analyst firm, everyone in analyst relations is impacted by their relationship with Gartner. From contract negotiations to account management to research coverage, our AR programs are greatly impacted by Gartner’s offerings, communications.
Andrew Hsu‘s (LinkedIn) views on AR prioritization are handy. In a recent presentation, he stressed the role of prioritisation in helping us to think about AR, be more refined than our instincts can allow and to help us justify the choices we made when we allocated limited Analyst Relations resources. Andrew’s starting point is the …
[GUEST POST] Andrew Hsu: AR must bet bigger on fewer analysts Read More »
