IIAR> Webinar: GigaOM update with Jon Collins
Ever wondered about GigaOM? Hear all about this key firm with Jon Collins, their VP of Research (more…)
IIAR> Webinar: IDC EMEA update with Duncan Brown
Join us for a presentation from by Duncan Brown / VP Enterprise Research, IDC for update on IDC EMEA research plans (more…)
IIAR> Webinar: Gartner’s Initiatives for Analyst Relations Professionals
As many have heard, Gartner has recently established an AR advisory team, similar to Forrester’s AR Council. They’ve also launched a new product specifically for AR professionals that we know many members have questions about. The IIAR is excited to invite Lindsay McKinney (LinkedIn, @lindsaymccune) / Sr. Director Analyst and Matt Goldman (LinkedIn) / Managing… Read More →
Omdia’s Roy Illsley steps up
Omdia continues to fill out its senior positions with the appointment of Roy Illsley as Chief Analyst for the 50-strong Enterprise team. (more…)
IIAR> Webinar: Forrester’s Evaluative Research Portfolio
Image source: https://go.forrester.com/blogs/ Join us for a presentation from Chris Andrews / VP Research Product Management, Forrester (bio, @chrisandrews50) for an overview of Forrester’s research portfolio. (more…)
Duncan Brown returns to IDC (again)
Duncan Brown has returned to IDC in a significant new role within the EMEA organization, after 16 months with a vendor, writes Simon Jones.
IIAR> UK Chapter Meet-Up with Omdia
Join us on Tuesday 17th March for the first of many IIAR> meet-ups in London organised by the IIAR> UK Chapter. This will be the first in a series of forthgoing monthly get-togethers for IIAR> members and interested AR professionals to connect, network and enjoy drinks and discussions around AR related hot topics. We will… Read More →
[GUEST POST] Gartner Announces pilot to handle mergers & acquisitions updates for Magic Quadrants
Gartner today announced a new, limited pilot for flagging significant mergers, acquisitions, major corporate changes that are considered impactful for a Magic Quadrant. (more…)
IIAR> Webinar: Forrester in 2020
Join us for a presentation from Sharyn Leaver / SVP, Research for Forrester’s 2020 plans. Hosted by Andrew Hsu (@andrew0hsu, LinkedIn) and Aniruddho Mukherjee (@aniruddho, LinkedIn), Sharyn (bio, @sharynleaver) will share Forrester’s big research themes for 2020, as well as how they are refreshing events. Plus, she’ll touch on analyst momentum and what it means for… Read More →
[GUEST POST] The 7 Ups of Building Credibility Through Analyst Relations
By Andrew Lochart (LinkedIn, @andrewlochart) and reposted from lochart.com with his permission. I’ve been leading B2B tech product marketing teams for more than 20 years and I’ve seen how easy it is to fall into what I call the “content trap”. We’re constantly creating new content to fuel our campaigns, to keep things fresh and… Read More →
IIAR> Webinar: Gartner’s Initiatives for Analyst Relations Professionals
As many have heard, Gartner has recently established an AR advisory team, similar to Forrester’s AR Council. They’ve also launched a new product specifically for AR professionals that we know many members have questions about. The IIAR is excited to invite Lindsay McKinney (LinkedIn, @lindsaymccune) / Sr. Director Analyst and Matt Goldman (LinkedIn) / Managing… Read More →
Omdia’s Roy Illsley steps up
Omdia continues to fill out its senior positions with the appointment of Roy Illsley as Chief Analyst for the 50-strong Enterprise team. (more…)Share this…FacebookTwitterLinkedinemailPinterest
Duncan Brown returns to IDC (again)
Duncan Brown has returned to IDC in a significant new role within the EMEA organization, after 16 months with a vendor, writes Simon Jones. Share this… Facebook Twitter Linkedin email Pinterest
[GUEST POST] Gartner Announces pilot to handle mergers & acquisitions updates for Magic Quadrants
Gartner today announced a new, limited pilot for flagging significant mergers, acquisitions, major corporate changes that are considered impactful for a Magic Quadrant. (more…)Share this…FacebookTwitterLinkedinemailPinterest
IIAR> Webinar: Forrester in 2020
Join us for a presentation from Sharyn Leaver / SVP, Research for Forrester’s 2020 plans. Hosted by Andrew Hsu (@andrew0hsu, LinkedIn) and Aniruddho Mukherjee (@aniruddho, LinkedIn), Sharyn (bio, @sharynleaver) will share Forrester’s big research themes for 2020, as well as how they are refreshing events. Plus, she’ll touch on analyst momentum and what it means for… Read More →
[GUEST POST] The 7 Ups of Building Credibility Through Analyst Relations
By Andrew Lochart (LinkedIn, @andrewlochart) and reposted from lochart.com with his permission. I’ve been leading B2B tech product marketing teams for more than 20 years and I’ve seen how easy it is to fall into what I call the “content trap”. We’re constantly creating new content to fuel our campaigns, to keep things fresh and… Read More →
[GUEST POST] Influencer relations so much more than going from an A to I
I’ve been in AR for a long long time, so long that when I started (working at Text 100 representing Microsoft in Europe – yup I am showing my age!) reaching out to industry analysts while at a PR agency most of the analysts I spoke to thought I had called the wrong department. Almost… Read More →
[GUEST POST] 20 mistakes analyst relations teams are making by Mark Peters / ESG (part 2)
If you read part 1 of my blog post ’20 mistakes analyst relations teams are making’ you will hopefully have learnt a few things. Including the fact that I am not shy when it comes to sharing my thoughts! So here we go with part 2 of my list of don’ts, pitfalls, and worst practices when it… Read More →
[GUEST POST] 20 mistakes analyst relations teams are making by Mark Peters / ESG (part 1)
Good news: With improvements, everyone will see better resultsI’m going to make an assertion that will seem unnecessarily provocative. After working for a decade as an IT industry analyst—including interacting regularly with analysts from other firms — I am confident in saying that many, indeed perhaps most, analyst relations teams are sub-optimizing their relationships and, by… Read More →
[NEWS] 451 Research acquired by S&P
By Simon Jones (LinkedIn, @SimonDestrier) and Ludovic Leforestier (LinkedIn, @lludovic). 451 Research, one of the leading independent analyst firms has been acquired by credit ratings, benchmarks and analytics giant S&P Global. The deal marks expansion plans for 451 Research, which recently celebrated its 20th anniversary, and has around 90 analysts and 15 consultants on its… Read More →
IIAR> Webinar: Gartner’s Initiatives for Analyst Relations Professionals
As many have heard, Gartner has recently established an AR advisory team, similar to Forrester’s AR Council. They’ve also launched a new product specifically for AR professionals that we know many members have questions about. The IIAR is excited to invite Lindsay McKinney (LinkedIn, @lindsaymccune) / Sr. Director Analyst and Matt Goldman (LinkedIn) / Managing… Read More →
IIAR> Webinar: GigaOM update with Jon Collins
Ever wondered about GigaOM? Hear all about this key firm with Jon Collins, their VP of Research (more…)Share this…FacebookTwitterLinkedinemailPinterest
IIAR> Webinar: IDC EMEA update with Duncan Brown
Join us for a presentation from by Duncan Brown / VP Enterprise Research, IDC for update on IDC EMEA research plans (more…)Share this…FacebookTwitterLinkedinemailPinterest
IIAR> Webinar: Forrester’s Evaluative Research Portfolio
Image source: https://go.forrester.com/blogs/ Join us for a presentation from Chris Andrews / VP Research Product Management, Forrester (bio, @chrisandrews50) for an overview of Forrester’s research portfolio. (more…)Share this…FacebookTwitterLinkedinemailPinterest
Duncan Brown returns to IDC (again)
Duncan Brown has returned to IDC in a significant new role within the EMEA organization, after 16 months with a vendor, writes Simon Jones. Share this… Facebook Twitter Linkedin email Pinterest
IIAR> UK Chapter Meet-Up with Omdia
Join us on Tuesday 17th March for the first of many IIAR> meet-ups in London organised by the IIAR> UK Chapter. This will be the first in a series of forthgoing monthly get-togethers for IIAR> members and interested AR professionals to connect, network and enjoy drinks and discussions around AR related hot topics. We will… Read More →
IIAR> Webinar: Forrester in 2020
Join us for a presentation from Sharyn Leaver / SVP, Research for Forrester’s 2020 plans. Hosted by Andrew Hsu (@andrew0hsu, LinkedIn) and Aniruddho Mukherjee (@aniruddho, LinkedIn), Sharyn (bio, @sharynleaver) will share Forrester’s big research themes for 2020, as well as how they are refreshing events. Plus, she’ll touch on analyst momentum and what it means for… Read More →
Around Mike Feibus from FeibusTech in 10 questions
Today’s IIAR> Around in 10 questions interview is with Mike Feibus / President & Principal Analyst, FeibusTech (@MikeFeibus, LinkedIn, blog) who covers wearable and health. (more…)Share this…FacebookTwitterLinkedinemailPinterest
Around Nick McQuire from CCS Insight in 10 questions
Today’s IIAR> Around in 10 Question interview is with IIAR> Analyst Of The Year 2019 runner-up Nick McQuire / Vice President, Enterprise Research, CCS Insight (LinkedIn, @nickmcquire). (more…)Share this…FacebookTwitterLinkedinemailPinterest
A turn of the tides? The IIAR> Analyst and Firm Of The Year 2019
London, Wednesday 27th November 2019. At the IIAR> we believe in taking a stance and recognising greatness when we see it -an approach we find more impactful than sprinkling awards to dozens of “winners”. Today, at the IIAR> London Christmas Party kindly sponsored by HCL, we celebrated the top industry analysts and firms of the… Read More →
IIAR> Webinar: Gartner’s Initiatives for Analyst Relations Professionals
As many have heard, Gartner has recently established an AR advisory team, similar to Forrester’s AR Council. They’ve also launched a new product specifically for AR professionals that we know many members have questions about. The IIAR is excited to invite Lindsay McKinney (LinkedIn, @lindsaymccune) / Sr. Director Analyst and Matt Goldman (LinkedIn) / Managing… Read More →
Omdia’s Roy Illsley steps up
Omdia continues to fill out its senior positions with the appointment of Roy Illsley as Chief Analyst for the 50-strong Enterprise team. (more…)Share this…FacebookTwitterLinkedinemailPinterest
IIAR> Webinar: GigaOM update with Jon Collins
Ever wondered about GigaOM? Hear all about this key firm with Jon Collins, their VP of Research (more…)Share this…FacebookTwitterLinkedinemailPinterest
IIAR> Webinar: IDC EMEA update with Duncan Brown
Join us for a presentation from by Duncan Brown / VP Enterprise Research, IDC for update on IDC EMEA research plans (more…)Share this…FacebookTwitterLinkedinemailPinterest
IIAR> Webinar: Forrester’s Evaluative Research Portfolio
Image source: https://go.forrester.com/blogs/ Join us for a presentation from Chris Andrews / VP Research Product Management, Forrester (bio, @chrisandrews50) for an overview of Forrester’s research portfolio. (more…)Share this…FacebookTwitterLinkedinemailPinterest
Duncan Brown returns to IDC (again)
Duncan Brown has returned to IDC in a significant new role within the EMEA organization, after 16 months with a vendor, writes Simon Jones. Share this… Facebook Twitter Linkedin email Pinterest
IIAR> UK Chapter Meet-Up with Omdia
Join us on Tuesday 17th March for the first of many IIAR> meet-ups in London organised by the IIAR> UK Chapter. This will be the first in a series of forthgoing monthly get-togethers for IIAR> members and interested AR professionals to connect, network and enjoy drinks and discussions around AR related hot topics. We will… Read More →
[GUEST POST] Gartner Announces pilot to handle mergers & acquisitions updates for Magic Quadrants
Gartner today announced a new, limited pilot for flagging significant mergers, acquisitions, major corporate changes that are considered impactful for a Magic Quadrant. (more…)Share this…FacebookTwitterLinkedinemailPinterest
IIAR> Webinar: Forrester in 2020
Join us for a presentation from Sharyn Leaver / SVP, Research for Forrester’s 2020 plans. Hosted by Andrew Hsu (@andrew0hsu, LinkedIn) and Aniruddho Mukherjee (@aniruddho, LinkedIn), Sharyn (bio, @sharynleaver) will share Forrester’s big research themes for 2020, as well as how they are refreshing events. Plus, she’ll touch on analyst momentum and what it means for… Read More →
IIAR> Webinar – Welcome to the party, Omdia!
It’s been fascinating to watch Ovum for the past 15+ or so years, acquiring Butler Group, merging and un-merging with Datamonitor, buying RHK and then been purchased by event giant Informa. The last chapter saw Informa buying the research-part of IHS, namely IHS Markit Technology (August 2019), Tractica (July 2018) and moving it all into… Read More →
[JOB POSTING] Analyst Relations Senior Manager / Citrix, CA, NC or FL, USA
Reporting to the Director of Analyst Relations, Citrix is hiring a senior manager of industry analyst relations. Citrix is well advanced in a strategic transformation as it transitions to software-as-a-service model, provides unique capabilities to its client base to support public, private and hybrid cloud computing, and as it leads in the rapidly emerging digital… Read More →
[JOB POSTING] Analyst Relations Manager / Red Hat, USA
Job summary The Red Hat Marketing team is looking for an experienced Analyst Relations Manager to join us in Boston, MA. In this role, you will manage Red Hat’s strategy with industry analyst firms. You’ll oversee, develop, and implement a variety of projects and programs for one group of our offerings while working closely with… Read More →
[JOB POSTING] Analyst Relations Manager / AWS, UK
The role Amazon Web Services (AWS) is seeking an experienced, self-starting, highly intelligent, personable, and detail-oriented manager to join the EMEA analyst relations (AR) team to focus on the UKs and Nordic market. The successful candidate will have the unique opportunity to help drive creation and execution of core strategic AR programs for AWS in… Read More →
[JOB POSTING] Senior Manager Analyst Relations / Equinix, London or Amsterdam
Equinix is looking for an experienced and passionate Senior Manager, Analyst Relations expert with strong industry analyst relationships in the Tech B2B space. Reporting to the Director of Analyst Relations, this role will maintain ongoing relationships with industry analysts across a variety of firms. This person will also support communications and marketing initiatives with analyst… Read More →
[JOB POSTING] Communications Manager, Workplace / Facebook (London, UK)
Workplace from Facebook is an enterprise communication platform that enables employees at any organization to collaborate and communicate using many of the same features available on Facebook. Launched in 2016, Workplace is growing quickly. Workplace now has more than 3+ million paid monthly users and tens of thousands of companies around the world using the… Read More →
[JOB POSTING] Analyst Relations Manager / Wipro, Bangalore, India
The Analyst Relations function is dedicated towards managing Wipro’s perception and positioning with industry and technology analysts from firms such as Gartner, Forrester, IDC, Everest, HFS, Nelson Hall, Zinnov, Avasant etc. This is achieved through impactful analyst connects, and by presenting a compelling response to the analyst firm’s competitive reports and research artefacts that aim… Read More →
[JOB POSTING] Analyst Relations Manager / Red Hat, Boston, MA
Job summary The Red Hat Marketing team is looking for an experienced Analyst Relations Manager to join us in Boston, MA. In this role, you will manage Red Hat’s strategy with industry analyst firms. You’ll oversee, develop, and implement a variety of projects and programs for one group of our offerings while working closely with… Read More →
[JOB POSTING] Analyst Relations Director / Rubrik, Palo Alto, CA, USA
Job Summary Rubrik is one of the fastest growing companies in Silicon Valley, revolutionizing data protection and management in the emerging multi-cloud IT industry. Recently named as one of Linkedin’s 2019 Top Companies, our mission is to unlock the power of data by organizing and protecting the world’s business information by building a forward-thinking, design-oriented brand that… Read More →
[JOB POSTING] Analyst and Customer Relations Manager / BT, London, UK
Why this role matters External influencers in industry analyst and sourcing advisory firms engage closely with our customers, competitors, regulators and investors, the media and wider financial community, so are both an important channel to market and source of insight. The analyst and consultant relations (ACR) programme in Global focuses on developing and strengthening influencer… Read More →
[JOB POSTING] Director of Analyst Relations / AtoS, Irving, TX, USA
The objectives of this role are to drive and execute improved industry analyst awareness and perception of Atos North America (NA) in the IT Services Services marketplace, to engage NA leadership in developing enduring analyst relationships and to position analysts to be advocates for Atos in the industry. The position reports to Senior Director, Atos… Read More →