IIAR> Best Practices Papers

IIAR> Thought Leadership

IIAR> Primer: What is the Analyst Relations (AR) role and the AR job description?

IIAR> Primer:Who are industry analysts and what do they do?

IIAR> Primer: Analyst Relations and Industry Analysts – The 7+7+7  Golden Rules of Engagement

IIAR> Primer: Future Shock: The Coming State of Analyst Relations

IIAR> Primer: Why should startups and scale-ups have an analyst relations strategy?

IIAR> Best Practices Papers

The IIAR> maintains a library of best practice papers on a variety of analyst relations topics that are of interest to its members. Papers may be donated by service providers and members, or commissioned by IIAR>. The reports are designed to highlight the experts and share best practice for particular AR topics. Membership is required to access those papers (see link to the Members area above).


Planned IIAR> Best Practice Papers

We are working on a series of new papers, in our new format.

  • Planning an AR campaign, by Robin Schaffer, Ludovic Leforestier and Sarita Kincaid
  • Managing analyst inquiries, by Robin Schaffer, Sarita Kincaid and Ludovic Leforestier
  • Measuring AR by Claire Williamson and Nadia Nizar

If you are interested in authoring a paper for the IIAR, we’d love to hear from you! Writing a white paper or a case study for the IIAR also counts towards the new AR Advanced Certification qualification. For more details, please contact us at info (at) analystrelations (dot) org.

Please contact Ludovic if you’d like to contribute subjects, review papers or would like to volunteer in any ways.