The Covid_19 and economic impact of lockdown is making 2020 truly unique, squeezing budgets for all companies. Most technology vendors hold contracts with the likes of Gartner, Forrester, IDC, Omdia, 451 and others ; and renewals for 2021 are predictably going to be tense.Continue Reading →
The IIAR Analyst of the year Awards
The IIAR> Analyst Of The Year is a long-running industry award that uniquely compiles input from analyst relations professionals and aims at highlighting individual analysts, new analysts, firms and client partners who have impressed our community. In other words, it’s our way to reflect and share our appreciation for the best industry analysts in the business.
At the IIAR> we believe in taking a stance and recognizing greatness when we see it -an approach we find more impactful than sprinkling awards to dozens of “winners”. This survey is open only for analyst relations professionals and agencies. It uses the IIAR> SOSM methodology based on perceived sales impact and strategic insights, resonance in the media, and ease of doing business.
The IIAR> mainframe has been furiously crunching the input from AR professionals for this year… and the IIAR Analyst of the Year 2019 winners will be announced next week on Wednesday 27th November 2019 IIAR> Christmas Party in central London. Make sure you register now, tickets are going fast!
The IIAR> Analyst Of The Year is the best and longest running industry award, uniquely compiles input from analyst relations professionals and aims at highlighting individual analysts, new analysts, firms and client partners who have impressed our community and is awarded by the non-profit Institute for Industry Analyst Relations (IIAR). In other words, it’s our way to reflect and share our appreciation.Continue Reading →
Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners.
2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have been a critical focus for sales enablement and marketing. We see analysts themselves continuing to build profile beyond repors, through social media and content, and in response organisations are ramping their commitment to tracking how analysts impact their brand. It’s an exciting, evolving time.
So for the IIAR community, it’s important to recognise the range of analysts and firms who are leading the way. We listen carefully to the voices of our members and remain fully engaged with the global analyst network.
To this end we’ve heard from the community in eleven countries across four continents. We’ve reviewed hundreds of nominations and thousands of point scores. Award winners were determined based on the scoring provided by IIAR members, in accordance with the IIAR SOSM methodology. The nominations therefore reflect the best practice promoted within the IIAR.
All of this leads to one thing – as a festive drumroll is unleashed – the award winners… Continue Reading →
You better watch out, you better not cry, you better not pout… even if you don’t win an award at the IIAR Analyst of the Year 2018 awards.
Votes have been cast, opinions shared and the winners are emerging from the data. As you read this, the data is being crunched to identify the winners in the IIAR Analyst of the Year Awards for 2018. But if you want to find out which analysts and firms are scooping the big prizes, you’ll have to join us for the IIAR Christmas Party.
Yes next week sees the much-loved IIAR Christmas Party taking place in Central London, for a night of drinks, nibbles and celebrations of a year well-spent. In addition you’ll have ample opportunity to swap notes with the best of your peers and share a beverage with the crème de la crème of the analyst world. Continue Reading →
Feeling the pinch in your negotiation with Forrester on your subscription contract?Do you feel comfortable in buying the multiple seats being pushed your way? Is Forrester covering the technology and business areas that are important for you? You’re not alone – many of your peers and IIAR members have commented (see the IIAR Tragic Quadrant 2017)
Forrester seems to force sell multiple seats, TEIs etc during renewals. Forrester analysts may be amongst the top IIAR Analyst of the Year 2017 but is Forrester seeing an exodus of top talent? As per the IIAR Analyst Firm of the Year 2017 survey, AR professionals mentioned that they felt a flip flop in Forrester’s focus on various key topics and verticals. Also the research subscription costs seem to be increasing at 10-20% yoy. They also felt that while Forrester had some great visualisation of data BUT insights were focused on niche topics like Customer Experience, Business Technology, Software and Marketing. Many Wave’s have not been renewed while others are renewed in an irregular cycle. Continue Reading →
- What are your coverage areas?
Officially, European Channels and Alliances, more broadly this really looks at all kinds of go-to-market and partnering relationships from traditional channel (distie, VAR, SI, MSP, ISV, etc) to new routes to market (marketplaces and cloud service brokerages) to non-traditional partners (start-ups, strategy consulting, industry cloud, digital agencies etc). Essentially, I look at routes to market and advise our customers on the optimum route to market in Europe both in the short term and longer term. Continue Reading →
The temperature may be dropping, but things have been heating up in the analyst community. Yes, it’s that time of year when we ask you to put the analysts themselves under the spotlight.
The 2017 IIAR Analyst of the Year Award nominations saw some hot competition, but inevitably there can be only one winner (well, actually we have three, but more about that shortly). Announced at the IIAR Christmas Party, kindly sponsored by Criteo, we celebrated the successes of some of the industry’s favourite thinkers and most serious strategists. Continue Reading →
Two years ago, in 2015, we produced the first IIAR Tragic Quadrant. It was met with much enthusiasm and comment, thus we have decided to repeat the exercise once again this year. Below we present the Tragic Quadrant for 2017. The Tragic Quadrant is compiled from data collected as part of the 2016 IIAR Analyst of the Year Survey, where, annually, we invite analyst relations professionals to rate individual industry analyst and the firms they work for. This year more than 100 different individual organisations responded to our survey. We were interested to see if we could do further analysis on the data that was collected.
In producing the Tragic Quadrant what we sought to do was to rank analyst firms according to three criteria. We chose these criteria because this is what the IIAR survey asks respondents to assess:
- Impact: The Y axis depicts the ‘Impact’ of the industry analyst firm on the purchase decision. This also relates to their perceived credibility and capability to provide an objective opinion.
- Relevance: The X axis marks their ‘Relevance’ for the purchase decision. This means their capability to cover the market and their specific geographical allocation. It also includes public recognition of their presence in the market (e.g. as an expert).
- Interaction: The size of the bubble is ‘Interaction’. This relates to issues of communication (e.g. how easy is it to get to them and to talk to them).
The webinar will be presented by IIAR board members Neil Pollock, (LinkedIN, @) and Ludovic Leforestier, (LinkedIn,@ ). In the first part we will reflect on insights from the recent IIAR analyst of the year survey, by comparing this year’s survey with the previous analyst of the year survey’s, to reflect on what a longitudinal lens tells us about the changing nature of industry analyst firms and individual analysts. The second part of the webinar will present the IIAR ‘Tragic Quadrant’, which is our tongue-in-cheek take on the changing analyst landscape.
When we set out to do the IIAR Analyst of the Year survey, we always had envisioned doing a Magic Quadrant of analyst firms. This year the survey provided us with further information which we have been able to breakdown and analyse to provide a more detailed understanding of how analyst relations professionals perceive the relevance, impact and reachability of industry analyst firms. This is by no means an exhaustive study. Rather it simply opens a new (slightly cheeky – hence the notion of “Tragic Quadrant”) window onto the analyst landscape, where we attempt to rank industry analyst firms by impact, relevance and ease to do business with. Time permitting, the session will also reflect on some of the findings from this and previous year IIAR surveys. Continue Reading →
The IIAR is delighted to announce the winners of this year’s
IIAR Analyst of the Year 2016 and IIAR Analyst Firm of the Year 2016
AND THE WINNERS ARE…
Keep reading below for the IIAR Analyst of Year 2016, IIAR Global Analyst Firm of Year 2016, IIAR Independent Analyst of the Year 2016 and the best new entrants
Analyst relations pros voted for over 170 different individual analysts. Having run the survey over several years, it was striking to see the amount of new analysts that figured this year as compared to previous ones. This goes to show the dynamic nature of this space. There are now hundreds of so-called ‘upstarts’ firms, analysts continue to move between firms, and new analysts enter into the picture. Continue Reading →
The IIAR mainframe has been humming once again… and the IIAR Analyst of the Year 2016 winners will be announced tomorrow (6th December 2016) at the IIAR Christmas Party in London. Last year’s vote was a close run thing, with a number of analysts fighting it out. Our winner Julie Short (LinkedIn, @JulieDShort) at Gartner just pipped several other strong contenders. This year, however, analyst relations pros have voted for a clear winner. One analyst seemingly stands out amongst all others. 2016 has been a year for revolutions. This result also promises to upset the apple cart!
So how do you build a business where not a lot of people understand how you make money and many assume you’re a not-for-profit that provides the industry with free research?
The answer is simple: flood the market with a daily dose of insight and have everyone feel part of what you are doing. Make your information company open, social and collaborative; make everyone feel like they are a “client”, even when they are not. Make people want to spend time reading your stuff and also invite them to weigh in with their views and opinions. Continue Reading →
1. What are your coverage areas?
Key focus areas include customer engagement strategies, the mobile mind shift, and digital transformation. Continue Reading →
I typically describe my coverage as all things in the data center that you can kick, not that I would advise it. Percussive maintenance is not a first option! This translates to servers, storage, integrated systems, Hyperconvergence, and a special interest in in-memory computing. I also run a global team of analyst who specialize in Data Center Infrastructure technologies. We focus on both technology provider and end-user advice. Continue Reading →
Today we ask our 10 probing questions of Ray Wang from Constellation. Ray (Linkedin, @rwang0) was runner up in this years IIAR Analyst of the Year for 2015 as voted by analyst relations professionals.
1. What are your coverage areas?
Digital transformation, disrupting technologies, service providers transition, cloud bill of rights, vendor selection, software licensing and pricing. Continue Reading →
1. What are your coverage areas?
Business Consulting, specifically strategy, operations, human capital management, and risk assurance. Also cover some aspects of technology consulting.
2. What are your opinions of the IT Analysis Marketplace and where do you see it going?
Increasingly, there is little done in business that does not have some technology impact. Continue Reading →
The IIAR is delighted to announce the winners of this year’s
IIAR Analyst of the Year 2015 and IIAR Analyst Firm of the Year 2015
AND THE WINNERS ARE…
Keep reading below for the IIAR Analyst of Year 2015, IIAR Global Analyst Firm of Year 2015, IIAR Independent Analyst of the Year 2015 and the best new entrants.
The IIAR analyst of the year 2015 was a close run thing this year round. Unlike previous years there was a lot more variety in the numbers and kinds of analysts chosen. Analyst relations professionals voted for over 150 different individual analysts, rating them along a wide range of criteria that included: their knowledge of the domain, does their research give actionable advice, is it novel and thought provoking etc; through to questions about their impact on technology adoption; and whether they were easy and flexible to work with from an analyst relations point of view. Continue Reading →
The IIAR mainframe has been humming… and the winners will be announced tomorrow ( 1st December 2015) at the IIAR Christmas Party in London.
The IIAR Analyst of The Year has been running since 2008, see below the past winners.
- The IIAR Analyst of the Year 2014
- The IIAR Analyst Firm of the Year 2014
- The IIAR “Tragic Quadrant”
- The IIAR Analyst of The Year 2012 was Alex Soejarto, Gartner
- The IIAR Analyst of The Year 2011 was Phil Fersht / HfS Research
- The IIAR Analyst of The Year 2010 was Phil Fersht / HfS
- The IIAR Analyst of The Year 2009 was Ray Wang back then at Forrester
- The IIAR Analyst of The Year 2008 was Ray Wang / Forrester
Last year, as part of the 2014 IIAR Analyst of The Year Survey, we invited analyst relations professionals to rate their favourite industry analyst individuals and the firms they worked for. More than 60 individual organisations responded to our survey. We were interested to see if we could do further analysis on the data that was collected.
When we set out to do the IIAR Analyst of the Year (with Helen Chantry), we always had envisioned doing a Magic Quadrant of analyst firms. This year the survey provided us with further information which we have been able to breakdown and analyse to provide a more detailed understanding of how analyst relations professionals perceive the relevance, impact and reachability of industry analyst firms. We are not claiming that this is an exhaustive study. Rather it simply opens a new (slightly cheeky – hence the notion of “Tragic Quadrant”) window onto the analyst landscape, where we attempt to rank industry analyst firms by impact, relevance and ease to do business with. Continue Reading →