How does AR supports returning to the workplace? Join us on Thursday 03 June 2021 for our monthly IIAR> virtual meet-up to discuss the topic of how AR can support the return to the workplace. Chosen by our members please bring your ideas and questions to this session with fellow AR pros to discuss approaches to how […]
IIAR> Monthly Meet-up June 21 Read More »
Post Webinar Interview with Clint (Linkedin) Managing Director at Canopy Edge | Corporate Sustainability Consulting and Tim Jennings (Linkedin) Freelance Analyst & Writer on 25th May 2021.
IIAR> Interview with Clint and Tim Jennings Read More »
As an analyst in the famously sedate space of telecoms software, I’ve spent my career writing about customer experience, billing systems, call centres, monetisation strategies and customer onboarding (among other things). And since I can remember when MWC was not called MWC and was not in Barcelona, you can assume I’ve been around my industry
[GUEST POST] Teresa Cottam on the ethics of image rights Read More »
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Ten truths on analyst relations (AR) for tech companies and startups by Ludovic Leforestier (LinkedIn), IIAR> Board Member at Digital4Europe 20th May 2021. Analyst relations is perceived either as obscure or the privilege of large, established, technology vendors who have ample people resources and large budgets to subscribe to the likes of Gartner, IDC, Forrester,
IIAR> Webinar: 10 truths on analyst relations for tech companies and startups Read More »
![Webinar with Jan Erik Aase[04/21]](https://i0.wp.com/analystrelations.org/wp-content/uploads/2024/11/2104_Webinar_with_Jan-Erik_Aase.jpg?fit=300%2C300&ssl=1)
Post event Interview with Jan Erik Aase(LinkedIn) from ISG with Ludovic Leforestier(LinkedIn) / IIAR> Board Member @lludovicand hosted by Avinash Murthy (LinkedIn)/ Wipro, on 30th April 2021.
IIAR> Interview with Jan Erik Aase from ISG with Ludovic Leforestier and Avinash Murthy Read More »
I’ve had the good fortune to be an insurance technology / insurance industry analyst since 1997. During that time, I’ve launched and led insurance technology advisory practices at The META Group, Financial Insights (IDC), and Ovum (an Informa Company). I also had the opportunity to work at Advisen doing the Front Page News and writing
[GUEST POST] What do I expect from an analyst firm? Read More »
Following on from our well attended IIAR> Webinar: Analyst Pet Peeves – Things AR Pros need to pay attention to, join us on Thursday 01 April 2021 for our monthly IIAR> virtual meet-up to discuss how we, as AR professionals, act on and operationalise the excellent insights provided by our analyst colleagues. Following on from our well
IIAR> Monthly Meet-up Apr’21 Read More »
As a follow up to the IIAR> Awards 2020, we’ll be doing a deep dive with some of the top analysts in the industry to understand the most important qualities that analyst relations professionals should focus on and more importantly the pet peeves that AR pros MUST avoid. The panel will feature
IIAR> Webinar: Analyst Pet Peeves- Things AR Pros need to pay attention to Read More »
I recently caught up with an old friend who has been a solo practitioner analyst for decades. He was venting as only an analyst can about how too many analyst relations programs only deign to work with large traditional firms such as Gartner, IDC, etc. Boutique analyst firms and solo practitioners are frequently shunned by
[GUEST POST] Ode to the Solo Practitioners and Boutique Analyst Firms Read More »
Join us on Thursday 04 March 2021 for our monthly IIAR> virtual meet-up. This month we will focus our discussion on the Sourcing Advisors. Don’t miss out on this opportunity to talk with fellow AR peers and to connect, network and share best practice around Analyst Relations. Join us on Thursday 04 March 2021 for
IIAR> Monthly Meet-up Mar’21 Read More »
REGISTER for IIAR> webinar on NEW IIAR> Best Practices Paper: build your AR plan by Sarita Kincaid, Robin Schaffer, Ludovic Leforestier #Archat @saritakAR @robinjs19 @lludovic
IIAR> Best Practices Paper: Building an effective AR plan Read More »
By Dr. Thomas Mendel P.D., Managing Director Research In Action Every year, Research In Action surveys 10,000+ enterprise IT and business decision makers in order to gain insights on strategy, investments and ongoing challenges of technology innovation in the IT and marketing automation realm. These surveys feed our Vendor Selection Matrix™ reports and give us
[GUEST POST] How software vendors view analyst companies in 2021 Read More »
This new IIAR Best Practices Paper: Scaling AR Reach by Katie Webb of Oracle and Ludovic Leforestier IIAR Board Member
IIAR> Best Practices Paper: Scaling AR Reach Read More »
As a follow up to the 2020 IIAR> Analyst Relations Awards, we’ll be doing a deep dive on The IIAR> 3R’s methodology, sharing an aggregate view on what hundreds of analysts said were the most important qualities they value most about AR professionals, and how you can leverage that feedback to deliver the most effective
IIAR> Webinar: partnering with industry analysts for effective AR Read More »
This new IIAR> Best Practices Paper will be presented by Katie Webb (LinkedIn, @katiewebb) of Oracle and Ludovic Leforestier (@lludovic, LinkedIn) at Starsight Communications and IIAR> Board Member.
Robin Schaffer’s new book, Analysts on Analyst Relations, weaves the verbatim recommendations of dozens of veteran analysts into a powerful argument for AR teams to test out leading-edge AR activities, far beyond what passes for regular AR best practice. Schaffer is a long-time AR leader.
[GUEST POST] Book Review: Schaffer’s guide to analyst relations transformation Read More »
Join us for a pre-Christmas meet-up on Monday, 21 December, hosted by the IIAR> German Chapter. Grab a drink of your choice, whether it’s spiced tea or a mulled wine, and join our interactive chat about The AR Experience in 2020.
IIAR> German Chapter Christmas Meet-up and Chat Read More »
Industry analyst is a tough act to master: just like a one-man-band need to combine multiple instruments, analysts usually have many talents such as writing, public speaking, educating –and ideally analysing. Do they now need to be their own publicists as well? The pandemic has brought in a dramatic uptick in social media usage, accelerating
Five social media truths for industry analysts Read More »
Ovum Fireside Chat with Gideon Gartner, Jonathan Yarmis and David Rossiter. The birth of Ovums new Collaborative Intelligence approach to IT analysis was delivered in both London and New York. With over 350 business analysts and 150 ICT analysts Ovum is in a unique position to offer insightful analysis that offers genuine value to businesses.
Ovum Fireside Chat – IIAR version – Part 2 Read More »
![Interview with Pierre Audoin Conseil[11/2020]]](https://i0.wp.com/analystrelations.org/wp-content/uploads/2024/11/2011_Interview_with_Pierre_Audoin_Conseil.jpg?fit=300%2C300&ssl=1)
IIAR> Interview with Fréderic Munch / Group CEO PAC (LinkedIn) . Recorded by Ludovic Leforestier(LinkedIn) /IIAR> Board Member ,on 23th November 2020.
IIAR> Interview with Pierre Audoin Conseil (PAC) Read More »
