2018

[JOB POSTING] Analyst Relations Manager, TEMENOS, UK

TEMENOS are currently looking to recruit an Analyst Relations Manager to join  their Marketing team. This is a high-profile role within Temenos managing the Global Analyst Relations function.   It includes managing the relationships with key analyst houses and individual analysts, who we regard as one of the most influential external audiences. The role requires […]

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AWS, IIAR, IIAR jobs

[JOB POSTING] EMEA Analyst Relations Manager, AWS, London UK

Amazon Web Services (AWS) is seeking an experienced, self-starting, highly intelligent, personable, and detail-oriented manager to join the EMEA Analyst Relations (AR) team to focus on the UK market. The successful candidate will have the unique opportunity to help drive creation and execution of core strategic AR programs for AWS in the UK and in

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Industry and IT analyst firms collage (IIAR blog)

[GUEST POST] Why Startups Need Analyst Relations More Than Growth Hacking

By Theo Pristley (@tprstly, LinkedIn), originally posted here on Forbes and republished with his express permission. Co-authored with Ian Gotts (@iangotts, LinkedIn), tech advisor, investor, speaker and author.)   You’re an innovative and growing startup, I get that. You’ve got a fab new product or service that’s going drive dramatic benefits for enterprise customers, I get that. You’ve even

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Margaret Adam / IDC for the IIAR around in 10 questions

Around Margaret Adam from IDC in 10 Questions

This week, we’re delighted to present you some insights from the just promoted Margaret Adam / IDC (@madam_idc, LinkedIn, blog) with our world famous ten questions.   What are your coverage areas? Officially, European Channels and Alliances, more broadly this really looks at all kinds of go-to-market and partnering relationships from traditional channel (distie, VAR, SI, MSP,

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IIAR German Chapter meeting at Restaurant Ella, Munich

Wrap-up: IIAR> Germany 2018 kick-off

A few inches of snow in the deep midwinter in Munich didn’t stop the 2018 IIAR German chapter kick-off from going ahead, with six intrepid AR professionals getting together to exchange news, views and the occasional snippet of gossip – under Chatham House rules, of course. Hosted by IIAR> Germany chapter leads Yvonne Kaupp (@YveKaupp, LinkedIn) and Simon

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Andy Butler, ex. Gartner for the IIAR website

Around Andy Butler / ex. Gartner in 10 questions….

Today we ask our probing questions to the well renowned Andy Butler (LinkedIn) just retired VP Distinguished Analyst at Gartner (Alumnus), who gives us his views on the the industry in 10 questions. Enjoy..   How long have you been in the IT industry and where did you begin your career? I can claim a 45 year unbroken

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Duncan Chapple / Kea - For the IIAR blog

[GUEST POST] Moving AR into IR…..

Investor relations just took over Analyst Relations at Tata Consultancy Services, an IT Services giant. Is IR about to eat AR for lunch? TCS has decided on the reorganisation after a year that included significant leadership changes in the firm’s analyst relations team. In most tech organizations, AR sits within corporate marketing. This has been a

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IIAR Discussion Group: negotiating with Gartner

IIAR Discussion Group: negotiating with Gartner – is it the new seventies IBM?

Feeling the pinch in your Gartner negotiation?

You’re not alone -many members have commented on Gartner’s hard stance and cowboy attitude during negotiations. Out goes partnership and value selling, in comes multi-year lock-in contracts, no discounts policy and no more sweeteners such as Symposium tickets.
 
Building on our previous conversations niruddho Mukherjee and Ludovic Leforestier will chair run a IIAR Discussion with IIAR members, looking at Gartner’s commercial practices and solutions on the 15th February 2018 at 1600 GMT.

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Adrian Sanabria / Threatcare, guest post author on the IIAR website

[GUEST POST] What is your product and what does it do? by Adrian Sanabria / Threatcare

This post by Adrian Sanabria / Threatcare (@sawaba, LinkedIn) was first published here on his blog.   Lessons I learned trying to make the most of vendor briefings I’ve always been a sort of ‘cut-to-the-chase’ kind of guy. I’m self-taught when it comes to security and technology. Over the years, I’ve learned how to skim through

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IIAR Sourcing Advisory Group

IIAR Roundtable Findings: How similar are the Sourcing Advisor Relations and Analyst Relations roles in the US? . . .

A few years ago, I transitioned from an AR Practitioner to an Analyst & Advisor Practitioner and have met a few others like me.  I have also met  Analyst Relations professionals who have been thinking about transitioning to Sourcing Advisor Relations (SAR).  To discuss the SAR role in more detail, Ed Gyurko (LinkedIn, @edgyurko) and I created

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Mobile World Congress logo on IIAR Website - GSMA

[GUEST POST] Engaging with mobile analysts … now’s the time!

The final speaker agenda is being nailed down, and the Global Mobile Awards judges have now announced their shortlist. However, there’s no resting on your laurels when it comes to Mobile World Congress (MWC) Barcelona outreach. Next on the action list is the extremely important task of your analyst outreach strategy. Industry analysts play a

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Vernon Turner / Causeway Connections (IIAR Around in 10 Questions)

Around Vernon Turner from Causeway Connections in 10 questions

Today we ask our probing questions of Vernon Turner (LinkedIn, @vernonxt)  Principal and Chief Strategist at Causeway Connections.   What are your coverage areas? All things Internet Of Things tend to be my opening conversation piece, but given my experience in the ICT industry, the topics quickly go to enterprise infrastructure (including the network side), mobility,

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IBM logo-IIAR website

[JOB POSTING] Multiple Analyst Relations Positions, IBM, NYC, Boston and Austin, USA

IBM is recruiting five Analyst Relations Managers in different areas and offices: Analyst Relations Manager- Cognitive System, Austin, TX Analyst Relations Manager- Talent Management, Cambridge, MA Analyst Relations Manager- Watson Marketing, New York City Analyst Relations Leader- Services, New York City Analyst Relations Manager – Watson Health, Cambridge, MA

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IIAR Sourcing Advisory Group

IIAR Webinar: the state of Advisor Relations: Europe (1 Feb) – Rescheduled

With profound and rapid changes taking place in the Outsourcing Services industry, what does the present and future look like for the sourcing advisory firms and those executives who manage relations with advisors. ISG estimates 30+ new Advisor Relations positions for 2018. One of the feeding grounds for Advisor Relations is Analyst Relations. Roles are

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