IIAR> Press Release

Celebrating Excellence: IIAR> AOTY & ARPOTY 2025 Awards Launch

Leave a Comment / AR Agencies, Events, Forrester, IDC, IIAR>, IIAR> Agency Of The Year, IIAR> Analyst Of The Year, IIAR> AR Professional of the Year, IIAR> AR Team of the Year, IIAR> Events, IIAR> Networking Event, IIAR> Press Release, IIAR> UK Chapter, IIAR> Xmas Party, IT Analysis Firms, Microsoft, Omdia, Spotlight AR, Starsight Communications, The IIAR> Analyst Of The Year (AOTY), The IIAR> AR Professional, Team and Agency of the Year (ARPOTY), Upcoming, Verdantix /

The IIAR> 2025 London Xmas Party – The AR Community’s Holiday Celebration – Sponsored by Omdia and Verdantix

Register NOW and celebrate the season with over 100 Analyst Relations Professionals and Analysts at the legendary The IIAR> Xmas Networking Party! Join us in the heart of Central London for an evening of festive cocktails, delicious canapés, and high-impact networking.

The IIAR> members are welcome to invite their analyst guests – full details are included in the registration confirmation.

The event will also be an opportunity to celebrate the outstanding contributions made by Analysts and AR Professionals throughout the year. Together, we’ll raise a toast to this year’s top performers in the AR world – those who have set the benchmark for excellence across our industry.

The excitement begins early! The IIAR> Awards Committee will reveal this year’s Analyst and Analyst Professional of the Year winners during our Awards Announcement Webinar ahead of the party – so be sure to tune in before joining us at the party to toast their success in person.

We can’t wait to celebrate with you – see you there!

The IIAR> Xmas Party

Date> Thursday 11 December 2025

IIAR> Xmas Party Time> 1800 GMT onwards

Location: Central London

Celebrating Excellence: IIAR> AOTY & ARPOTY 2025 Awards Launch Read More »

IIAR> Awards 2023

The GenAR Awards are in! Announcing the 2023 IIAR> Awards winners.

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London, Tuesday 5th December 2023. The Institute for Influencer and Industry Analyst Relations (IIAR>) announced its 2023 annual awards –as voted by industry analysts and analyst relations (AR) professionals, awarding the industry’s only independent recognitions for those technology industry professions. The IIAR> surveyed analyst relations professionals globally and from diverse industries, predictably casting a wide

The GenAR Awards are in! Announcing the 2023 IIAR> Awards winners. Read More »

IIAR> UK Chapter Co-Lead Avinash 2022

Welcoming Avinash Murthy to The IIAR> UK Chapter

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I am very delighted to announce Avinash Murthy (LinkedIn, @aviredevil) as a new IIAR> UK Chapter Co-lead.  Avinash is a IIAR> certified Analyst Relations and Growth Marketing professional with over 12 years of diverse experience in Amazon Web Services, Wipro, and Cisco Video Technologies. He is an experienced AR leader with proven ability to establish,

Welcoming Avinash Murthy to The IIAR> UK Chapter Read More »

IIAR> UK Chapter Co-Lead Julia Popa-Boulton 2022

IIAR> welcomes back UK Chapter Co-Lead

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I am happy to announce that Julia Popa-Boulton (@juliap_boulton; LinkedIn) will be re-joining me as the IIAR> UK Chapter Co-Lead. Julia is currently the AR Manager at Spryker and brings along a wealth of AR experience having worked for global companies including Nokia and NTT, as well as innovative start-ups. Many of you will know

IIAR> welcomes back UK Chapter Co-Lead Read More »

IIAR> Awards 2021 logo

The IIAR> Industry Analysts and Analyst Relations of the Year Awards 2021 Unleashed!

4 Comments / 451 Group, Avasant, Dennington AR, Destrier AR, IIAR> Agency Of The Year, IIAR> Analyst Of The Year, IIAR> AR Professional of the Year, IIAR> AR Team of the Year, IIAR> News, IIAR> Press Release, Informatica, Oracle, Spotlight AR, The IIAR> Analyst Of The Year (AOTY), The IIAR> AR Professional, Team and Agency of the Year (ARPOTY) /

The IIAR> recognises top industry analysts and influencer relations professionals at a global virtual celebration; winners are IDC, Christine Keck / Ciena and the IBM AR team  London, Thursday 2nd December 2021.  The Institute of Influencer and Analyst Relations (IIAR>), a not-for-profit member influencer relations association announced the winners of Analyst and Firm of the

The IIAR> Industry Analysts and Analyst Relations of the Year Awards 2021 Unleashed! Read More »

IIAR> Awards 2021 logo

Announcing the IIAR> Awards 2021!

1 Comment / IIAR> Agency Of The Year, IIAR> Analyst Of The Year, IIAR> AR Professional of the Year, IIAR> AR Team of the Year, IIAR> News, IIAR> Press Release, IIAR> Tragic Quadrant, The IIAR> Analyst Of The Year (AOTY), The IIAR> AR Professional, Team and Agency of the Year (ARPOTY) /

At the IIAR>, we believe in taking a stance and recognizing greatness when we see it -an approach we find more impactful than sprinkling awards to dozens of “winners”.

Announcing the IIAR> Awards 2021! Read More »

Chris Holscher / IIAR> German Chapter Co_lead

IIAR> welcomes new German Chapter Co-Lead

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It is our honour and great pleasure to announce Chris Holscher (LinkedIn, @holscher_one) as the new IIAR> German Chapter Co-Lead with myself, Yvonne Kaupp (@YveKaupp, LinkedIn). Chris is a founder of Holscher.one, helping innovative startup and Scaleup companies embrace industry analyst relations and achieve success faster. Chris brings 20+ years of experience in the B2B tech & services market with 10+ years in Industry Analyst

IIAR> welcomes new German Chapter Co-Lead Read More »

Crystal Golightly IIAR

Crystal Golightly joins the IIAR> Board

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London, 1st April 2021 (not an April fool). IIAR> Members have elected a new board member for the Membership and Operations role. The IIAR> Board is pleased to welcome Crystal Golightly (@crysgolightly, LinkedIn) as a voluntary board member to this key position, looking after nurturing and growing our membership. In her day job, Crystal is

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2021 IIAR> Salary Survey logo

2021 IIAR> Salary Survey shows analyst relations professional salaries significantly increased over decade

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Thanks to everyone who participated in the 2021 IIAR> Salary Survey, sponsored by ARInsights and managed by CB Resourcing. One of the key findings is that analyst relations (AR) and influencer relations professional compensation has shot up, reaching almost USD 350k at the top end.  IIAR> Members are invited to a webinar where a panel

2021 IIAR> Salary Survey shows analyst relations professional salaries significantly increased over decade Read More »

Special year, special awards: The IIAR> Announces Industry Analysts and Analyst Relations of the Year Awards 2020

5 Comments / 451 Group, Avasant, Dennington AR, Destrier AR, IIAR> Agency Of The Year, IIAR> Analyst Of The Year, IIAR> AR Professional of the Year, IIAR> AR Team of the Year, IIAR> News, IIAR> Press Release, Informatica, Oracle, Spotlight AR, The IIAR> Analyst Of The Year (AOTY), The IIAR> AR Professional, Team and Agency of the Year (ARPOTY) /

The IIAR> recognise top industry analysts and influencer relations professionals at a global virtual celebration; winners are IDC, Peggy O’Neill / Informatica, and the Oracle AR team  London, Friday 18th December 2020.  The Institute of Industry Analyst Relations (IIAR>), a not-for-profit member influencer relations association announced the winners of Analyst and Firm of the Year

Special year, special awards: The IIAR> Announces Industry Analysts and Analyst Relations of the Year Awards 2020 Read More »

Analyst Relations professional of the Year

Announcing the IIAR> Awards 2020!

2 Comments / IIAR> Agency Of The Year, IIAR> Analyst Of The Year, IIAR> AR Professional of the Year, IIAR> AR Team of the Year, IIAR> News, IIAR> Press Release, IIAR> Tragic Quadrant, The IIAR> Analyst Of The Year (AOTY), The IIAR> AR Professional, Team and Agency of the Year (ARPOTY) /

At the IIAR>, we believe in taking a stance and recognizing greatness when we see it -an approach we find more impactful than sprinkling awards to dozens of “winners”.

Announcing the IIAR> Awards 2020! Read More »

IIAR> Analyst Of The Year 2019

A turn of the tides? The IIAR> Analyst and Firm Of The Year 2019

8 Comments / 451 Group, AR, CCS Insight, Cignal AI, Constellation, Forrester, Gartner, HFS Research, IDC, IIAR>, IIAR> News, IIAR> Press Release, IoT Analytics, IT Analysis Firms, The IIAR> Analyst Of The Year (AOTY) /

London, Wednesday 27th November 2019. At the IIAR> we believe in taking a stance and recognising greatness when we see it -an approach we find more impactful than sprinkling awards to dozens of “winners”.  Today, at the IIAR> London Christmas Party kindly sponsored by HCL, we celebrated the top industry analysts and firms of the

A turn of the tides? The IIAR> Analyst and Firm Of The Year 2019 Read More »

Anja Steinmann / IIAR UK Chapter Co-Lead

Introducing our new UK Chapter Co-lead: Anja Steinmann

2 Comments / IIAR>, IIAR> News, IIAR> Press Release, IIAR> UK Chapter /

I am extremely pleased to announce Anja Steinmann (LinkedIn, @AnjaSteinmann) as the new IIAR UK Chapter Co-lead. Anja is currently part of the Global Analyst & Consultant Relations team at BT and a seasoned AR pro, with a breadth of experience working in-house and as a freelancer in AR, media relations and marketing.  Besides having worked in

Introducing our new UK Chapter Co-lead: Anja Steinmann Read More »

IIAR Analyst Of The Year 2018: Margaret Adam / IDC

IIAR> Analyst Of The Year 2018: The Awards Unwrapped.

8 Comments / 451 Group, AR, Gartner, IDC, IIAR>, IIAR> Analyst Of The Year, IIAR> News, IIAR> Press Release, Ovum, The IIAR> Analyst Of The Year (AOTY) /

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have

IIAR> Analyst Of The Year 2018: The Awards Unwrapped. Read More »

Logo IIAR AR Agency of the Year

No penalty shoot out required: the IIAR Analyst Relations Professional of the Year 2018

4 Comments / IIAR>, IIAR> AR Professional of the Year, IIAR> AR Team of the Year, IIAR> Press Release, The IIAR> AR Professional, Team and Agency of the Year (ARPOTY) /

In the midst of the nation being gripped by World Cup fever, the IIAR Summer Party happened to fall on a historic semi-final appearance by England. But that iconic World Cup Trophy was, of course, very far from being the most important accolade contested tonight. That’s right – tonight was also the announcement of the

No penalty shoot out required: the IIAR Analyst Relations Professional of the Year 2018 Read More »

IIAR/CB Resourcing Salary Survey

Why is Analyst Relations commanding a 46% salary premium over Public Relations?

Leave a Comment / IIAR>, IIAR> News, IIAR> Press Release, IIAR> Salary Survey /

Drawing on the  2017 IIAR> Salary Survey produced by CB Resourcing,  we thought it would be interesting to expand the information gathered with a comparison against the wider sector of public relations.   The size of the gap between AR and PR is staggering When we compare Analyst Relations to more general Public Relations roles

Why is Analyst Relations commanding a 46% salary premium over Public Relations? Read More »

IIAR Analyst Firm of the Year 2017

Who is the IIAR> Analyst of the Year 2017?

2 Comments / 451 Group, Aite Group, AR, ESG, Forrester, Gartner, IDC, IIAR>, IIAR> Analyst Of The Year, IIAR> News, IIAR> Press Release, IT Analysis Firms, Ovum, PAC /

The temperature may be dropping, but things have been heating up in the analyst community. Yes, it’s that time of year when we ask you to put the analysts themselves under the spotlight. The 2017 IIAR> Analyst of the Year Award nominations saw some hot competition, but inevitably there can be only one winner (well,

Who is the IIAR> Analyst of the Year 2017? Read More »

Logo IIAR AR Professional of the Year

Industry analysts have voted! Announcing the IIAR Analyst Professionals and Teams of the Year 2017

4 Comments / IIAR> AR Professional of the Year, IIAR> AR Team of the Year, IIAR> Press Release, The IIAR> AR Professional, Team and Agency of the Year (ARPOTY) /

The Institute of Industry Analyst Relations (IIAR), the not-for-profit professional association established to raise awareness of analyst relations and the value of industry analysts, has announced the winners of the IIAR Analyst Professional of the Year 2017 and the IIAR AR Team of the Year 2017 Signe Loenberg / Loenberg AR is the IIAR AR Professional of the Year 2017

Industry analysts have voted! Announcing the IIAR Analyst Professionals and Teams of the Year 2017 Read More »

The IIAR> Institute of Influencer & Analyst Relations
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