IIAR> Analyst Of The Year 2018: The Awards Unwrapped.

By / Wednesday 16th June 2021 / 451 Group, AR, Gartner, IDC, IIAR>, IIAR> Analyst Of The Year, IIAR> News, IIAR> Press Release, Ovum, The IIAR> Analyst Of The Year (AOTY)

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners.

2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have been a critical focus for sales enablement and marketing. We see analysts themselves continuing to build profile beyond repors, through social media and content, and in response organisations are ramping their commitment to tracking how analysts impact their brand. It’s an exciting, evolving time.

So for the IIAR community, it’s important to recognise the range of analysts and firms who are leading the way. We listen carefully to the voices of our members and remain fully engaged with the global analyst network.

To this end we’ve heard from the community in eleven countries across four continents. We’ve reviewed hundreds of nominations and thousands of point scores. Award winners were determined based on the scoring provided by IIAR members, in accordance with the IIAR SOSM methodology. The nominations therefore reflect the best practice promoted within the IIAR.

All of this leads to one thing – as a festive drumroll is unleashed – the award winners…

IIAR New Entrant Of The Year 2018

The winner is: Paul McKay / Forrester (LinkedIn, @PMcKayForrester)

IIAR Client Partner Of The Year 2018

The winner is: Chris Cook / Ovum (LinkedIn)

Well done to Michael Devagno / Ovum ( LinkedIn, @mdevagno) and Greg Pace / Gartner (LinkedIn, @gregpace12) who were runners up in the category.

IIAR Influential Analyst Of The Year 2018

The winner is: Pat Sullivan / Gartner (LinkedIn)

And congratulations to Donald Feinberg (LinkedIn, @Brazingo) and Lydia Leong (LinkedIn, @cloudpundit) both also from Gartner.

IIAR Innovative Analyst Of The Year 2018

The winner is: …in fact the ‘winners are’ in a dead heat:

Bravo indeed to each of Tim Jennings / Ovum (Tim Jennings, @tjennings), Ray Wang / Constellation (LinkedIn, @rwang0) and Owen Rogers / 451 (LinkedIn, @owenrog) who were joint first in this new category.

And the overall winner of the IIAR Analyst of the Year 2018

The winner is: Margaret Adam / IDC (Margaret Adam, @madam_idc).

Read her IIAR Around In 10 Questions interview.

And congratulations to Gilbert van der Heiden / Gartner (LinkedIn) and Liz Herbert / Forrester (LinkedIn, @lizherbert) who were runners up in the category.

Finally, we can announce the IIAR Analyst Firm Of The Year 2018

The winner is: Gartner (related blog posts, @Gartner_inc)

And congratulations to the following firms who represented the rest of the IIAR community’s top five:

In second place, IDC (blog posts, @IDC)

Third comes Forrester (blog posts, @forrester)

In fourth position we have 451 Research (blog posts, @451Research)

And fifth but not least, Ovum (blog posts,@Ovum)

So bravo to everyone who won and to the runners up – and thanks to the IIAR community for your time in voting. We look forward to another highly engaged year in 2019. Until then have a great Christmas and festive season.

By the IIAR Awards Committee

Previous IIAR Analysts and Firms Of The Year

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