IIAR’s first date with Forrester CMO
What did @vtmilligan from @forrester said at the IIAR London Forum? #archat
Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership, strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today’s unprecedented change in order to succeed.
Website: forrester.com
Twitter: @forrester
What did @vtmilligan from @forrester said at the IIAR London Forum? #archat
IIAR UK Forum and Webinar with Victor Milligan, CMO at Forrester Research Forrester’s new Chief Marketing Officer, Victor Milligan, will be coming to IIAR UK’s member event on Thursday, April 30, 6-8 PM UK time, to discuss the company’s “Age of the Customer” strategy and the future direction of its Marketing organization. You will leave …
Forrester Research Chief Marketing Officer to Speak at IIAR UK Forum – 30 April 15 Read More »
IIAR Analyst of The Year 2014 is Ray Wang / Constellation (LinkedIn, @rwang0)
In second place comes Liz Herbert / Forrester (LinkedIn, @lizherbert) and in third place ex-aequo Andy Butler (LinkedIn) and Chris Pang (LinkedIn) both at Gartner
The IIAR Analyst Firms of The Year 2014 are @Gartner_inc @Forrester @IDC @ConstellationRG @HfSResearch @ventanaresearch @smbgroup @Just_Clarity #AOTY #ARchat
Last minute tips for @CeBIT by @MrNesJo and @YveKaupp with insights from @pascalmatzke #archat
Analysis of analyst firms numbers by @IntelligenAR
Analysts and IIAR members alike had a lot of fun at this year’s Christmas party in London on 6th December 2012.
The IIAR is delighted to announce the winners of this year’s IIAR Analyst of the Year and Analyst Firm of the Year AND THE WINNERS ARE…
It was with eager anticipation that IIAR members awaited Forrester’s Chief Marketing and Strategy Officer, Tom Pohlmann, to update delegates on Forrester’s strategy at both a regional and global level. The session at the IIAR London Forum did not disappoint. In an open and honest exchange there was recognition of earlier strategies continuing but with …
Summary of @tpohlman @forrester briefing at the @iiar London Forum #playbooks
If you’re in the thick of preparations for an upcoming analyst event, or thinking of holding an event next year, this discussion is for you! We have an extremely distinguished line-up of four great panellists for our next panel discussion on Thursday 16th August, 4-5pm BST / 11-12pm ET / 8-9am PT all about running …
IIAR Discussion Group: Running Great Analyst Events on 16 August, 4pm BST / 11am ET Read More »
By: Dave Noble, IIAR Board Member & APJ Chapter Lead Just over 12 months since acquiring Asia/Pacific firm Springboard Research, Forrester Research continues to invest in the region with a view to significantly increasing its market share, particularly in the end-user space. Speaking at the IIAR’s APJ Forum in Sydney last week, Forrester vice president …
IIAR APJ Forum: Forrester continues to expand its operations in Asia/Pacific Read More »
Our next IIAR Forum in London is going to be a very special one! We have two fantastic speakers lined up and are extremely privileged to be able to host such distinguished guests in what we believe will be a truly valuable Forum for all those in the AR profession. Please mark your diaries: Thursday …
Forrester Research Chief Marketing & Strategy Officer to Speak at IIAR UK Forum Read More »
The next IIAR APJ Forum will be held on Wednesday 25th July at 4pm Sydney / 2pm Singapore / 11:30am India at Forrester’s offices in Sydney with webex facilities for those who wish to dial in. Dane Anderson (VP – Research Director and Region Manager, Forrester) has kindly agreed to provide IIAR members with a detailed …
IIAR APJ Forum – Forrester APJ Update with Dane Anderson, VP Forrester Read More »
Roundup from the #forrester #itfeu12 (and #svme12 #sfe12 #iofe12 #ciofeu12) by @lludovic and @cdennington. What do you think of playbooks?
The IIAR will be hosting an informal networking session at the Forrester Forums during the evening of Tuesday 19th June in Paris. It’s a chance to unwind, discuss the day’s events with AR colleagues and talk about the latest activities and upcoming events within the IIAR. Hosting the Cafe will be Ludovic Leforestier (@lludovic) from BearingPoint and former …
IIAR Café at Forrester Forums – 19 June in Paris Read More »
AR’s Hype Cycle of vendor briefings, a post by @mrnesjo and @lludovic
Guest post by @cormacfoster on what do technology industry analysts really do? #readwriteweb
It seems Gene took Gartner‘s shopping trolley on a jumbo to Oz this week and a page from George‘s book: the research firm just announced it was buying Ideas International [ASX:IDE] was established in 1981 as a consultancy service and since 1986 has provided its special brand of research to IT users and vendors. This …
Wine connoisseurs take as much pleasure talking about drink than savouring it…. so let me indulge you into an analogy between research firms and some of my favourites. As with fine wines and corporate buying trends, so goes analyst firms. The shift of power from IT to Business signifies a move from Wine to Champagne…. …