IIAR Exam version 2.0 Launched Today

We are pleased to announce that work has been completed on the IIAR Certified Professional Exam and version 2.0 is now available online. All current Board members and Secretary have completed the test successfully and are proud members of the IIAR Certified Professional LinkedIn club. We thought it was important to practice what we preached [...]

More stars move into the Constellation

The IIAR Forum in London this month was with @constellationrg’s @rwang0 @papadimitriou @afairch and @charlesbrett

Drinks with Constellation Research: London – Wednesday 14th March

In London tomorrow and want to meet R “Ray” Wang (@rwang0, LinkedIn) and other members of the Constellation Research team? This is your chance. Constellation Research and the IIAR are organising drinks at a bar in central London (Chancery Lane area) on Wednesday 14th March 2012, from 6.15pm. As well as Ray, we’re delighted to have [...]

IIAR Teleconference: Linking your AR outreach with sales

On Tuesday March 27th, 4-5pm GMT / 11-12pm ET / 8-9am PT the IIAR is holding a teleconference with a panel of experts  on linking AR with sales. During this session, we’ll be discussing: Why linking AR with sales is key to AR’s success Educating the sales force on analyst influence and the role of [...]

IIAR Sydney Forum: The Who, What, Why, Where & How of Analyst Social Media Use in APJ

Drawing on Intelligen’s recent Understanding the Influencers survey of more than 130 analysts across APJ, Dave Noble (MD – Intelligen AR / IIAR Board member) will discuss use of various social media platforms by regional and country analysts and address some key questions for AR professionals in this region: Which analysts are using social media, and [...]

IIAR UK Forum: Meet R “Ray” Wang and discuss the future of the industry analyst

You’ve almost certainly heard of R “Ray” Wang. First with Altimeter and now with Constellation Research, Ray is positioning himself at the forefront of a new breed of analysts. He and his colleagues are setting out to challenge the monopoly of the existing big firms by introducing new business models and approaches.  Agree with him or not, Ray is [...]

Informa presents on “Operator Strategies”

We are pleased to announce that Informa will be presenting some of its latest research around, “Operator Strategies: The Growing Lure of B2B2C Opportunities” on Thursday 9th February at 4pm GMT / 11am ET / 8am PT. Delivering the presentation will be Informa’s Chief Research Officer, Mark Newman (pictured). Discussion agenda: How over-the-top players took the value out of consumer [...]

IIAR Discussion Group – Dominic Pannell Makes Social Media Buzz

The IIAR will be holding a discussion group with Dominic Pannell (Director, Buzz Method Ltd) on Wednesday 25th January at 4-5pm GMT / 11-12pm ET / 8-9am PT. Agenda: Why Analyst Relations only solves part of the problem Analyst versus Stakeholder versus Influencer Relations versus relationships versus engagement The need to shift to Influencer Engagement [...]

Frédéric Munch named President of the Board of Pierre Audoin Consultants

December 15, 2011 – The Supervisory Board of Pierre Audoin Consultants (PAC), European leader in market research and strategic consulting on the software and IT services market, has named Frédéric Munch as Head of the Board. Frédéric Munch will take official charge of his new responsibilities from December 15, 2011. Frédéric Munch brings with him a rich [...]

Cloud Set to Dominate 2012

The UK’s recent IIAR Forum saw both IDC and Ovum present their predictions for the IT industry in 2012. Cloud came through as the area of focus for 2012 and will be the dominant platform. While SaaS spend will be more discretionary, PaaS will be the fastest growing platform accounting for 80% of the volume [...]

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