IIAR> Analyst Firm Webinar : TBR (04/25)

The IIAR> is pleased to announce an exclusive webinar featuring Technology Business Research (TBR), a leader in objective business performance analysis of the world’s top IT and professional services firms. This session will delve into TBR’s innovative Ecosystem Intelligence, offering insights into the revenue, headcount, and training trends of leading global systems integrators. We’ll also explore the scale of their technology partner organizations, spanning cloud services, software, and OEM sectors.

TBR will demonstrate how it collaborates with AR pros to ensure communication alignment, providing analysis and intelligence for alliance leaders across vital ecosystems, including Cloud, SAP, Salesforce, Adobe, Oracle, ServiceNow, and more.

Join us to:

• Gain Strategic Insights: Understand the latest trends and strategies in ecosystem intelligence.
• Enhance AR Practices: Learn how to align communication strategies with evolving technology ecosystems.
• Network with AR Community: Connect with fellow AR pros.

Don’t miss this opportunity to stay ahead in the rapidly evolving world of analyst relations. Register today to secure your spot!

Our Guests from TBR will be:

• Dan Demers / Senior Vice President Sales and Marketing, TBR (LinkedIn)
• Patrick Heffernan / Principal Analyst and Practice Manager, TBR  (LinkedIn)

This IIAR> Webinar will be hosted by:

• Ludovic Leforestier / IIAR> Board Member and Founder Starsight (LinkedIn, @lludovic.bsky.social)
• Aaron Cooper / IIAR> UK Chapter Co-Lead and Head of Analyst and Advisor Relations, Computacenter (Linkedin)

Date> Thursday 3 April 2025
Time> 0800 PDT / 1100 EDT / 1600 BST / 2030 IST (other time zones)

Slides and recording will be available on the IIAR> Members Area

• Check our discussion thread on this webinar in the IIAR> Members discussion forum
• The presentation slides of this webinar will be available to Members on the IIAR> Members file library.
• The full recording of this webinar will be available to Members on the IIAR> Members video library.
• Become an IIAR> member today to receive access to the LIVE streaming or to the stored content

Video highlights

Other IIAR> Analyst Firm Webinars

• IIAR> Independent Analyst Panel, 23rd June 2026
• IIAR> Analyst Firm Webinar: Omdia – Highlights (04/26)
•  IIAR> Analyst Firm Webinar: Omdia (04/26)
• IIAR> Analyst Firm Webinar : IDC- Highlights (02/26)
• IIAR> Analyst Firm Webinar: IDC (02/26)
• IIAR> Analyst Firm Webinar : Dresner Advisory Services – Highlights (10/25)
• IIAR> Analyst Firm Webinar: Dresner Advisory (10/25)
• IIAR> Analyst Firm Webinar : BARC – Highlights (09/25)
• IIAR> Webinar on Expanding AR’s Toolbox: Non-Traditional AR Services – Highlights (05/25)
• IIAR> Analyst Firm Webinar: BARC (09/25)