IIAR> Analyst Firm Webinar: Omdia (04/26)

Promotional graphic for the IIAR Analyst Firm Webinar featuring speakers from Omdia, including Bill Morelli and Evan Kirchheimer. Details include date, time, and additional speaker names.

Understanding how analyst firms are evolving is critical for building an effective analyst relations (AR) strategy. With ongoing consolidation and new service models reshaping the industry, AR teams need to continuously adapt how they engage and position their organisations.

In this IIAR> Webinar, Omdia leaders will share their perspective on the market, including how the merger with TechTarget is shaping their strategy and offerings.

Key themes include:

  • Evolving analyst landscape
    How consolidation and new business models are reshaping the analyst ecosystem.
  • Engagement strategies
    What AR teams need to know to build stronger, more effective relationships with analysts.
  • Market intelligence
    How firms like Omdia are adapting their research and advisory services to meet changing client needs.
  • Practical takeaways
    Real-world insights from analysts and AR leaders on what’s working today.

This IIAR> Webinar is hosted by:

Our Guest speakers from Omdia will be:

  • Bill Morelli / I&A President, Omdia (LinkedIn)
  • Evan Kirchheimer / Chief Research Officer, Omdia (Linkedin)
  • Iva Gotovac / VP Marketing, Omdia  (LinkedIn)
  • Mengya Du / VP Product, Technology and Strategy, Omdia (LinkedIn)

Event details

Date> Wednesday 29 April 2026
Time> 0830 PDT / 1130 EDT / 1630 BST / 2100 IST (other time zones

Blue button with the text 'Register' in white font.

Slides and recording are available on the IIAR> Members Area

Video highlights

Other IIAR> Analyst Firm Webinars

Other IIAR> Analyst Firm Webinars


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