Institute of Industry Analyst Relations (IIAR)
The IIAR is a not-for-profit organisation established to raise awareness of analyst relations and the value of industry analysts, promote best practice amongst analyst relations professionals, enhance communication between analyst firms and vendors, and offer opportunities for AR practitioners to network with their industry peers.
The Covid_19 and economic impact of lockdown is making 2020 truly unique, squeezing budgets for all companies. Most technology vendors hold contracts with the likes of Gartner, Forrester, IDC, Omdia, 451 and others ; and renewals for 2021 are predictably going to be tense.
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Join us on Tuesday 17th March for the first of many IIAR> meet-ups in London organised by the IIAR> UK Chapter. This will be the first in a series of forthgoing monthly get-togethers for IIAR> members and interested AR professionals to connect, network and enjoy drinks and discussions around AR related hot topics. We will be joined by Clint Wheelock (LinkedIn) / Chief Research Officer, Omdia to hear about the recent changes in the analyst landscape so don’t miss the opportunity to ask Clint all of your burning questions related to the the analyst world.
Continue Reading →It’s been fascinating to watch Ovum for the past 15+ or so years, acquiring Butler Group, merging and un-merging with Datamonitor, buying RHK and then been purchased by event giant Informa.
The last chapter saw Informa buying the research-part of IHS, namely IHS Markit Technology (August 2019), Tractica (July 2018) and moving it all into shiny new offices on the Southbank together with Informa’s other brands: Screen Digest, iSupply, Computerwire (bought in August 2016), Heavy Reading, Infonetics, IMS and Displaybank.
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