This week, Forrester (Nasdaq: FORR) entered into a definitive agreement to acquire SiriusDecisions, for $245 million in cash. Larry Dignan at ZDNet did a great job breaking down the deal here. As with all acquisitions, many of the details have not been decided or announced yet, but as I long-time client of both firms, I […]
My Take: Forrester Acquires Sirius Decisions Read More »
Feeling the pinch in your negotiation with Forrester on your subscription contract?Do you feel comfortable in buying the multiple seats being pushed your way? Is Forrester covering the technology and business areas that are important for you? You’re not alone – many of your peers and IIAR members have commented (see the IIAR Tragic Quadrant
The Tragic Quadrant is compiled from data collected as part of the IIAR Analyst of the Year Survey, where, annually, we invite analyst relations professionals to rate individual industry analyst and the firms they work for.
The IIAR Tragic Quadrant for 2017 Read More »
Professor Neil Pollock looks at the role industry analysts play in creating today’s markets and asks: Who is shaping this dynamic digital world?… The words digital economy conjure images of young, tech-savvy entrepreneurs breaking moulds in a world where technology is disruptive. But could the reality be much more mundane and mercantile?
Who’s really shaping the digital future? Read More »
Today we ask our probing questions of Dan Bieler from Forrester. Dan (Linkedin, @DSBieler) was runner up in this years IIAR Analyst of the Year for 2015 as voted by analyst relations professionals 1. What are your coverage areas? Key focus areas include customer engagement strategies, the mobile mind shift, and digital transformation.
Around Dan Bieler from Forrester in 10 questions Read More »
The IIAR Analyst of the Year 2015 is @JulieDShort and the IIAR Firm of the Year 2015 is @Gartner_inc #ARchat
Winners announced: IIAR Analyst of the Year 2015 Read More »
The IIAR Tragic Quadrant: which analyst firms are impactful, relevant and easy to deal with?
The IIAR “Tragic Quadrant” Read More »
What did @vtmilligan from @forrester said at the IIAR London Forum? #archat
IIAR> Forum: our first date with Forrester CMO Read More »
This IIAR> UK Analyst Relations Forum (AR Forum) and IIAR> Webinar with Victor Milligan, CMO at Forrester Research Forrester’s new Chief Marketing Officer, Victor Milligan, will be coming to IIAR UK’s member event on Thursday, April 30, 6-8 PM UK time, to discuss the company’s “Age of the Customer” strategy and the future direction of
Forrester Research Chief Marketing Officer to Speak at IIAR> UK AR Forum – 30 April 15 Read More »
IIAR Analyst of The Year 2014 is Ray Wang / Constellation (LinkedIn, @rwang0)
In second place comes Liz Herbert / Forrester (LinkedIn, @lizherbert) and in third place ex-aequo Andy Butler (LinkedIn) and Chris Pang (LinkedIn) both at Gartner
The IIAR Analyst of the Year 2014 Read More »
The IIAR Analyst Firms of The Year 2014 are @Gartner_inc @Forrester @IDC @ConstellationRG @HfSResearch @ventanaresearch @smbgroup @Just_Clarity #AOTY #ARchat
The IIAR Analyst Firm of the Year 2014 Read More »
Last minute tips for @CeBIT by @MrNesJo and @YveKaupp with insights from @pascalmatzke #archat
Making the most of CeBIT (even at the last minute) Read More »
Analysts and IIAR members alike had a lot of fun at this year’s Christmas party in London on 6th December 2012.
IIAR> Christmas Networking Event concluded successfully! Read More »
The IIAR Christmas Networking event is happening on 6th Dec 2012, 5 pm onward in Central London. This is an opportunity for analysts and AR peers to meet over informal drinks. We now have over 37 analysts from the following firms confirmed!
IIAR> Christmas Networking Event on 6th Dec 2012 Read More »
The IIAR is delighted to announce the winners of this year’s IIAR Analyst of the Year and Analyst Firm of the Year AND THE WINNERS ARE…
IIAR Analyst of the Year 2012: Winners Announced! Read More »
It was with eager anticipation that IIAR members awaited Forrester’s Chief Marketing and Strategy Officer, Tom Pohlmann, to update delegates on Forrester’s strategy at both a regional and global level. The session at the IIAR> London Analyst Relations Forum did not disappoint. In an open and honest exchange there was recognition of earlier strategies continuing
IIAR> London AR Forum – Forrester’s Latest Strategy Read More »
Summary of @tpohlman @forrester briefing at the @iiar London Forum #playbooks
[Guest Post] A Member’s View: Forrester’s marketing pitch at the IIAR> London AR Forum Read More »
If you’re in the thick of preparations for an upcoming analyst event, or thinking of holding an event next year, this discussion is for you! We have an extremely distinguished line-up of four great panellists for our next panel discussion on Thursday 16th August, 4-5pm BST / 11-12pm ET / 8-9am PT all about running
IIAR Discussion Group: Running Great Analyst Events on 16 August, 4pm BST / 11am ET Read More »
By: Dave Noble, IIAR> Board Member & APJ Chapter Lead Just over 12 months since acquiring Asia/Pacific firm Springboard Research, Forrester Research continues to invest in the region with a view to significantly increasing its market share, particularly in the end-user space. Speaking at the IIAR> APJ Analyst Relations Forum in Sydney last week, Forrester
IIAR> APJ AR Forum: Forrester continues to expand its operations in Asia/Pacific Read More »
Our next IIAR> Analyst Relations Forum in London is going to be a very special one! We have two fantastic speakers lined up and are extremely privileged to be able to host such distinguished guests in what we believe will be a truly valuable Forum for all those in the AR profession. Please mark your
Forrester Research Chief Marketing & Strategy Officer to Speak at IIAR> UK AR Forum Read More »
