[GUEST POST] 20 mistakes analyst relations teams are making by Mark Peters / ESG (part 1)
Good news: With improvements, everyone will see better resultsI’m going to make an assertion that will seem unnecessarily provocative. After working for a decade as an IT industry analyst—including interacting regularly with analysts from other firms — I am confident in saying that many, indeed perhaps most, analyst relations teams are sub-optimizing their relationships and, by …