One of the main issues of AR professionals is often the lack of focus or the wrong priorities for their AR programme. The latest IIAR Best Practice Paper has just been released and covers this aspect. The AR Compass is a framework to uncover business goals and align your AR programme to those goals. During this call, we’ll detail this framework and explain how to leverage it for your benefit.
Date: Thursday 30 May 2013, 1600 BST (London, GMT+01:00), 1100 EDT (New York, GMT-04:00), 0800 PDT (San Francisco, GMT-07:00), 1700 CEST (Brussels, GMT+02:00)
Speakers: Charmaine Chan (@CharmaineChan, LinkedIn), Ludovic Leforestier (@lludovic, LinkedIn)
Host: Mike Meyers (@M_Myers, LinkedIn)
Registration: This session is free for IIAR members, guests can join for $25 / £15 each. Please register using this link or email info.at/analystrelations:org. You can join the IIAR here.
Best practice paper: IIAR members can access the paper on Huddle (link).
Update 27/8/13: a Slideshare presentation is now available (link)
Update 27/8/13: a Slideshare presentation is now available (link)