IIAR Best Practice Paper: Plan your analyst relations programme with the AR Compass, by Charmaine Chan and Ludovic Leforestier

The AR CompassOne of the main issues of AR professionals is often the lack of focus or the wrong priorities for their AR programme.  This IIAR Best Practice Paper: Plan your analyst relations programme with the AR Compass by Charmaine Chan and Ludovic Leforestier covers this aspect. The AR Compass is a framework to uncover business goals and align your AR programme to those goals. 

Charmaine Chan (@CharmaineChan, LinkedIn), Ludovic Leforestier (@lludovic, LinkedIn), Mike Meyers (@M_Myers,)

To view the paper, you can join the IIAR here.

Best practice paper: IIAR members can access the paper on Huddle (link).

Slideshare presentation is now available (link)

[slideshare id=24110801&doc=1306arcompasswebinar-130710135141-phpapp01]

IIAR Best Practice paper: Plan your analyst relations programme with the AR Compass, by Charmaine Chan and Ludovic Leforestier

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2 Responses to IIAR Best Practice Paper: Plan your analyst relations programme with the AR Compass, by Charmaine Chan and Ludovic Leforestier

  1. Ludovic Leforestier Tuesday 27th August 2013 at 11:34 #

    Update 27/8/13: a Slideshare presentation is now available (link)

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  1. Tracking Analyst Influence: Is there an easier way? | The IIAR Blog - Tuesday 8th July 2014

    […] AR Compass (post) (paper on Huddle – Members only) (slideshare presentation -public) Authors: Charmaine Chan […]