The IIAR> Viewpoints are abstracted notes from our monthly calls on topical subjects. Membership is required to access those papers (see link to the Members area above).
On the 13th June 2024, the London AR Forum, organised by the Institute of Influencer & Analyst Relations (IIAR>) gathered over 40 AR pros on the theme of career growth. It was a day filled with insightful discussions, strategic advice, and invaluable networking opportunities. Welcome and opening remarks IIAR> board members Aniruddho Mukherjee / AWS […]
We have had numerous requests on how to deal with Gartner, given their size and position in the market and following an additional price increase this year on top of its usual October increase. As AR and research budgets are under pressure, more than ever AR pros need to better leverage Gartner contracts to deliver
IIAR> Discussion Group + Viewpoints: maximise returns from your Gartner relationship Read More »
Join us on Thursday 3rd March 2022 for our monthly IIAR> virtual meet-up hosted by the IIAR> UK & German Chapter. This month the focus of our discussion and best practice sharing will be around how to leverage AR results for marketing. Don’t miss out on this opportunity to talk with your AR peers about how the results of
IIAR> Monthly Meet-up March 2022 + IIAR> VIewpoints: leverage AR for marketing Read More »
