Join us on Thursday 06 May 2021 for our monthly IIAR> virtual meet-up to discuss best practices for activating marketing plans after successful research placement. Bring your ideas and questions to this session with fellow AR pros to discuss approaches to maximising your hard won placement in analyst research.
Maximising marketing value from analyst evaluations
We will be discussing how to make the most of evaluative and non-evaluative research placement and strategies to maximise these across marketing and go to market channels. What was the biggest success you have had in your program? How do you decide when to invest in reprint toolkits and when not to? What is the difference between each analyst companies client experience when support marketing campaigns?
Networking
Don’t miss out on this opportunity to talk with fellow AR peers and to connect, network and share best practice around Analyst Relations.
IIAR> Meet-ups are taking place every first Thursday of the month. IIAR> membership is required.
We’d like to keep these sessions very informal, open mic and open discussion.
This month’s IIAR meet-up is hosted by the IIAR> UK Chapter leads, Anja Steinmann / (LinkedIn, @AnjaSteinmann) and Tim O’Sullivan (LinkedIn, @osullytim).
When: Thursday 06 May 2021
Time: 1700 GMT
Where: Zoom, please register in advance and you will receive the joining details.
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