Jodie Ohr

Jodie is Director of Analyst Relations and Market Insights at CompuCom, a large North American managed workplace services company. She has worked in technology for over 15 years, and spent some of that time at Forrester and at Gartner research organizations. She and her husband and two children are learning to live as country urbanites on 5 acres in the Charlotte, NC area.

[GUEST POST] How Analyst Relations Impacts Strategy

1 Comment / AR, AR Best practices, Guest Posts, Guest posts - AR pros / By Jodie Ohr

Analyst relations seems straightforward enough – as a tech vendor, you relate key milestones and elements of strategy to those industry analysts who you think will have the greatest reach to your target market. Right? In my opinion though, the best analyst relations professionals also flip that model. With just as much vigour and interest, …

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