[GUEST POST] Can you build a meaningful relationship with analysts, even if you don’t pay them?
By Eria Odhuba (@eodhuba, LinkedIn), resident analyst relations lead at The Comms Crowd “We have a problem with analysts,” I hear you say. “You have to buy analyst services to have a good relationship with them,” has got to be the most common phrase any analyst relations professional hears from colleagues. Cynicism reigns when it comes to judging …