IIAR Webinar with Outsell – 26th March 2014 @ 4pm UK

The Technology Research Market … and where it fits in the bigger picture

Outsell

Companies in the IT Research space have always carried a big reputation – often appearing to be bigger than they are and drawing interest from many corners. Outsell, Inc. has been an industry watcher of the research and business information space for many years and conducts an annual market size and share effort for the IT Research space as well as related information markets.

Outsell VP, Harry Henry (@harryhenry), will provide us with an early look at how results for 2013 wound up for the IT Research players as well as the main forces weighing on the overall business information markets. He will also review how the widespread availability of data, impact of social media and wave of marketing automation start-ups has affected all market research organizations.

  • Learn about the size, shape and market share of key players in the IT Research space
  • Gain a perspective of IT research in the context of the overall market research environment
  • Understand the larger picture of the information markets and the driving forces impacting research today

In his capacity as VP & Practice Leader, Harry Henry leads Outsell’s research and advisory programs in the areas of marketing, media and analytics. A full bio for Harry can be found here.

This IIAR Webinar, on the 26th March 2014, will start at 4pm – UK (5pm – CET, 12 Noon – USA) is free to attend for all IIAR Members. New members are always welcome, either press the relevant button below or complete the form.

To attend this webinar, register directly via this >LINK< (preferred) or via the form below. The webinar is free to attend for IIAR Members (another good reason for joining the IIAR) or for non-members there is a fee of $25/£15 that is redeemable against IIAR Membership over the next 12 months. Click here to proceed or “press” the relevant button below. In case of any questions please complete the form below.

Small Buy Now Button or

Please register well before the event so we can ensure you are able to join the webinar without any last minute hassle.

The IIAR look forward to joining you at the Webinar on the 26th March, it will be a “not-to-miss” session for all.

Share this...Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someoneShare on Google+Pin on Pinterest

, ,

Trackbacks/Pingbacks

  1. Outsell’s one-sided view of the analyst industry | Duncan Chapple on influence, analyst relations and relationship marketing - Thursday 27th March 2014

    […] recently held one of its most remarkable webinars, with Outsell VP, Harry Henry (@harryhenry). A post about the webinar explains that “Harry Henry leads Outsell’s research and advisory programs in the areas of […]

  2. How Big is the IT Research Market ? | The IIAR Blog - Friday 4th April 2014

    […] This webinar by Harry Henry of Outsell Inc. focused on the details of the IT Research providers and understanding the size and market share of those companies prominent in the market. But rather than just talk about those top 10 or so companies, the story here was to put them into context of the rest of the market research segments and in turn how that fits into the overall information market. […]