Changes in the analyst firm landscape In this month IIAR> monthly meet-up we will recap on the latest changes in the analyst firm landscape and focus our discussion on IDC acquiring Metri, Wavestone’s expansion in the US market by acquiring the consulting business of Everest, where TechTarget is after acquiring ESG in January and others. […]
IIAR> Monthly Meet-up July 21 Read More »
Post IIAR> Webinar interview with Jim Lundy (LinkedIn) / Founder, CEO and Lead Analyst, Aragon Research, moderated by Ludovic Leforestier (LinkedIn) and Anja Steinmann(LinkedIn) on the 10th June 2021.
Post IIAR> webinar interview with Jim Lundy / Aragon Research Read More »
IDC parent changes owner Blackstone, the famous investment fund, has announced today it is acquiring IDG, the parent company of IDC from the current China Oceanwide. It is thus still privately owned but now by a US company. IDC is about a quarter of IDG’s group but it is likely to be one of the
How does AR supports returning to the workplace? Join us on Thursday 03 June 2021 for our monthly IIAR> virtual meet-up to discuss the topic of how AR can support the return to the workplace. Chosen by our members please bring your ideas and questions to this session with fellow AR pros to discuss approaches to how
IIAR> Monthly Meet-up June 21 Read More »
Post Webinar Interview with Clint (Linkedin) Managing Director at Canopy Edge | Corporate Sustainability Consulting and Tim Jennings (Linkedin) Freelance Analyst & Writer on 25th May 2021.
IIAR> Interview with Clint and Tim Jennings Read More »
As an analyst in the famously sedate space of telecoms software, I’ve spent my career writing about customer experience, billing systems, call centres, monetisation strategies and customer onboarding (among other things). And since I can remember when MWC was not called MWC and was not in Barcelona, you can assume I’ve been around my industry
[GUEST POST] Teresa Cottam on the ethics of image rights Read More »
![Ten truths on analyst relations for tech companies and startups[05/21]]](https://i0.wp.com/analystrelations.org/wp-content/uploads/2024/11/Ten-truths-on-analyst-relations-for-tech-companies-and-startups.jpg?fit=300%2C300&ssl=1)
Ten truths on analyst relations (AR) for tech companies and startups by Ludovic Leforestier (LinkedIn), IIAR> Board Member at Digital4Europe 20th May 2021. Analyst relations is perceived either as obscure or the privilege of large, established, technology vendors who have ample people resources and large budgets to subscribe to the likes of Gartner, IDC, Forrester,
IIAR> Webinar: 10 truths on analyst relations for tech companies and startups Read More »
The IIAR> board is pleased to unveil today a refreshed visual identity to bring a cleaner feel throughout our comms and unify different styles and logos. The logo is bolder and our new icon emphasises two-way conversations at the centre of our profession. As analyst relations continues to expand, we’ve also updated our name to
The IIAR> has a fresh look… Read More »
London, 1st April 2021 (not an April fool). IIAR> Members have elected a new board member for the Membership and Operations role. The IIAR> Board is pleased to welcome Crystal Golightly (@crysgolightly, LinkedIn) as a voluntary board member to this key position, looking after nurturing and growing our membership. In her day job, Crystal is
Crystal Golightly joins the IIAR> Board Read More »
![Webinar with Jan Erik Aase[04/21]](https://i0.wp.com/analystrelations.org/wp-content/uploads/2024/11/2104_Webinar_with_Jan-Erik_Aase.jpg?fit=300%2C300&ssl=1)
Post event Interview with Jan Erik Aase(LinkedIn) from ISG with Ludovic Leforestier(LinkedIn) / IIAR> Board Member @lludovicand hosted by Avinash Murthy (LinkedIn)/ Wipro, on 30th April 2021.
IIAR> Interview with Jan Erik Aase from ISG with Ludovic Leforestier and Avinash Murthy Read More »
Join us on Thursday 06 May 2021 for our monthly IIAR> virtual meet-up to discuss best practices for activating marketing plans after successful research placement. Bring your ideas and questions to this session with fellow AR pros to discuss approaches to maximising your hard won placement in analyst research. Maximising marketing value from analyst evaluations We will be
IIAR> Monthly meet up May 2021 Read More »
Following on from our well attended IIAR> Webinar: Analyst Pet Peeves – Things AR Pros need to pay attention to, join us on Thursday 01 April 2021 for our monthly IIAR> virtual meet-up to discuss how we, as AR professionals, act on and operationalise the excellent insights provided by our analyst colleagues. Following on from our well
IIAR> Monthly Meet-up Apr’21 Read More »
Join us on Thursday 04 March 2021 for our monthly IIAR> virtual meet-up. This month we will focus our discussion on the Sourcing Advisors. Don’t miss out on this opportunity to talk with fellow AR peers and to connect, network and share best practice around Analyst Relations. Join us on Thursday 04 March 2021 for
IIAR> Monthly Meet-up Mar’21 Read More »
REGISTER for IIAR> webinar on NEW IIAR> Best Practices Paper: build your AR plan by Sarita Kincaid, Robin Schaffer, Ludovic Leforestier #Archat @saritakAR @robinjs19 @lludovic
IIAR> Best Practices Paper: Building an effective AR plan Read More »
This new IIAR Best Practices Paper: Scaling AR Reach by Katie Webb of Oracle and Ludovic Leforestier IIAR Board Member
IIAR> Best Practices Paper: Scaling AR Reach Read More »
Ovum Fireside Chat with Gideon Gartner, Jonathan Yarmis and David Rossiter. The birth of Ovums new Collaborative Intelligence approach to IT analysis was delivered in both London and New York. With over 350 business analysts and 150 ICT analysts Ovum is in a unique position to offer insightful analysis that offers genuine value to businesses.
Ovum Fireside Chat – IIAR version – Part 2 Read More »
![Interview with Pierre Audoin Conseil[11/2020]]](https://i0.wp.com/analystrelations.org/wp-content/uploads/2024/11/2011_Interview_with_Pierre_Audoin_Conseil.jpg?fit=300%2C300&ssl=1)
IIAR> Interview with Fréderic Munch / Group CEO PAC (LinkedIn) . Recorded by Ludovic Leforestier(LinkedIn) /IIAR> Board Member ,on 23th November 2020.
IIAR> Interview with Pierre Audoin Conseil (PAC) Read More »
Ovum Fireside Chat with Gideon Gartner, Jonathan Yarmis and David Rossiter The birth of Ovums new Collaborative Intelligence approach to IT analysis was delivered in both London and New York. With over 350 business analysts and 150 ICT analysts Ovum is in a unique position to offer insightful analysis that offers genuine value to businesses.
Ovum Fireside Chat – IIAR version – Part 1 Read More »
The IIAR> is committed to recognizing the achievements of AR professionals who go above and beyond in their careers and to promote industry best practices. The IIAR> Analyst Relations Awards 2020: AR Professional, AR Teams, and AR Agencies are one of the longest-running awards run by an independent industry body for AR professionals. The IIAR>
The IIAR> AR Professionals & AR Agency of the Year 2020 Read More »
The Covid_19 and economic impact of lockdown is making 2020 truly unique, squeezing budgets for all companies. Most technology vendors hold contracts with the likes of Gartner, Forrester, IDC, Omdia, 451 and others ; and renewals for 2021 are predictably going to be tense.
IIAR> Discussion Group: approaching research contracts negotiations in a pandemic Read More »
