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Top Analyst Tweeters

In a business context, Twitter is more than just a popularity contest; it’s not just about attracting the highest number of ‘Followers’.  Much like Analyst Relations, it’s about your target market, open communication, engagement and ultimately, influence.  The list of Top Analyst Tweeters is a useful gauge of which analysts use twitter most effectively –… Read More →

IIAR Analyst of the Year

IIAR analyst of the year survey For the past few years, the IIAR has sought to indentify the analysts and firms who deserve recognition. In a world where most firms are only contacted by vendors because we want to brief or learn something from them, it is appropriate that once per year we pause and… Read More →

Webcast: Impact of Social Media on the Analyst Industry

Register for the Webcast: The Impact of Social Media on the Analyst Industry A Roundtable Discussion with Jonny Bentwood, Barbara French, Carter Lusher, and Jeremiah Owyang Wednesday, July 21st at 5pm-6pm UK, 9am-10am Pacific Tag is #SocialAnalyst, Link for topic recommendations: http://bit.ly/9IBfmF Over the past dozen years I have been in numerous briefings with analysts… Read More →

Analyst of the year

Do you want your favourite analyst to be recognised? Do you feel that enough recognition is given to your preferred analyst house? If you have answered ‘yes’ to any of the above questions – please fill in the analyst of the year survey now. This survey is open to everyone who works in AR. Send… Read More →

Around R. David Hofferberth of Service Performance Insight in 12 questions

Continuing our series of analyst interviews, next into the hotseat is David Hofferberth, from Service Performance Insights, one of the few analysts covering the Professional Services market -a huge but little spoken about industry. What are your coverage areas? I cover business applications that are used in the professional services sector. Traditionally, these have boiled… Read More →

Gartner improves the vendor briefing process

In the most recent Gartner Analyst Relations Newsletter, Peter Kalinowski explains how the Vendor Briefings process has been simplified based on feedback received from AR professionals. Amongst other things, all analysts now have access to the materials and the scheduling is easier. Also, vendors are getting a single point of contact -a welcome return to… Read More →

Building the future of DARA and IIAR

Today, the German Analyst Relations Working Group, (Deutscher Analyst Relations Arbeitskreis, DARA) will meet for the first time this year (and for the 9th time since it was founded) at Fujitsu Siemens Computers‘ offices in Munich. It is interesting to see that more German-speaking professionals from technology companies are becoming interested in being a part… Read More →

A dream for a collaborative AR platform

Gartner Inc. (NYSE:IT) came around yesterday for the IIAR forum at CA’s offices (thanks to Geoff Dorrington for hosting). So, thank you Aaron Yaverski (GVP High Tech Provider Product Management) and Andrew Rosenblatt (from Product Development). They presented some of the roadmap for the “Gartner for AR” offering and this got me thinking…The first thing… Read More →