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Improvements Are In the Works!

One of the IIAR Board’s goals for 2012 and beyond has been to improve both the depth and frequency of its engagement with IIAR members and the AR community at large. The new Board of Directors has been planning for this, and we’re now moving into “execution mode” to put those plans into action. We’ll… Read More →

Has time come for a disruptive analyst firm?

Wine connoisseurs take as much pleasure talking about drink than savouring it…. so let me indulge you into an analogy between research firms and some of my favourites. As with fine wines and corporate buying trends, so goes analyst firms.  The shift of power from IT to Business signifies a move from Wine to Champagne……. Read More →

IIAR Sydney Forum: The Who, What, Why, Where & How of Analyst Social Media Use in APJ

Drawing on Intelligen’s recent Understanding the Influencers survey of more than 130 analysts across APJ, Dave Noble (MD – Intelligen AR / IIAR Board member) will discuss use of various social media platforms by regional and country analysts and address some key questions for AR professionals in this region: Which analysts are using social media, and… Read More →

IIAR London Forum: Meet R “Ray” Wang and discuss the future of the industry analyst

You’ve almost certainly heard of R “Ray” Wang. First with Altimeter and now with Constellation Research, Ray is positioning himself at the forefront of a new breed of analysts. He and his colleagues are setting out to challenge the monopoly of the existing big firms by introducing new business models and approaches.  Agree with him or not, Ray is… Read More →

Informa presents on “Operator Strategies”

We are pleased to announce that Informa will be presenting some of its latest research around, “Operator Strategies: The Growing Lure of B2B2C Opportunities” on Thursday 9th February at 4pm GMT / 11am ET / 8am PT. Delivering the presentation will be Informa’s Chief Research Officer, Mark Newman (pictured). Discussion agenda: How over-the-top players took the value out of consumer… Read More →

IIAR Discussion Group – Dominic Pannell Makes Social Media Buzz

The IIAR will be holding a discussion group with Dominic Pannell (Director, Buzz Method Ltd) on Wednesday 25th January at 4-5pm GMT / 11-12pm ET / 8-9am PT. Agenda: Why Analyst Relations only solves part of the problem Analyst versus Stakeholder versus Influencer Relations versus relationships versus engagement The need to shift to Influencer Engagement… Read More →

Analysts: When you’re looking for a briefing – help me to help you

As much as Analyst Relations professionals spend time pitching briefings to analysts, we also spend alot of time fielding briefing requests from analysts with specific needs whodon’t always appreciate how much work is required to set up a briefing. Before we actually get everyone in the same room or on the phone, we AR professionals… Read More →

Where lies the boundary?

Interesting post by Carter Lusher from Sage Circle lasty week: Spoon feed analysts public information « SageCircle Blog Is it AR’s job to do the research for analysts? Or put differently, where’s the boundary between the analysts’ research job and AR’s job of providing information? What do you think? Share this…FacebookTwitterLinkedinemailPinterest

TGIF!

A Friday post, just to wind-up my friends at IDC and DQ (Hi Claus, Fabs, Eric, Chris, Ivano, Bo, Angela, Bob… and all the ones I forget!) From Dilbert.com And a serious thought as well: would more transparency in the research process help with objectivity and vendor independence? Share this…FacebookTwitterLinkedinemailPinterest

Dealing with AR

In this article, Alan Pelz-Sharpe, Principal with CMS Watch and former VP North America for Ovum, shares some very interesting insights on AR from the analyst’s perspective. Some tips on how not to deal with a critical ‘independent’ analyst I have been an analyst and commentator for 10 years now – for most of that… Read More →

IDG to merge IDC with Gartner?

We have heard today (from three sources) that IDG, the parent of IDC, intends to buy Silver Lake Partners’ share in Gartner and the holdings of CEO Eugene Hall. As part of the deal Neil Bradford, former head of Forrester Americas, and Anthony Parslow, until recently head of Datamonitor, will replace Gene Hall as co-CEOs…. Read More →

How do we decide that analysts are important?

A recent piece by Lighthouse Analyst Relations on “bloggers vs. analysts” raises some interesting questions about whether and how firms should target their limited AR resources. One argument says that AR professionals should focus their efforts only on those analysts who have the most direct influence on sales by advising end users, and that because of the… Read More →

Ethics and Independence Among Industry Analysts

There’s been a bit of a discussion going around lately on ethics in the industry analyst sector. I understand why the ‘pay for play’ model can seem an attractive option for smaller companies looking to generate business but firms that go down this route always tend to get found out. Their credibility is eroded, they… Read More →

Gartner improves the vendor briefing process

In the most recent Gartner Analyst Relations Newsletter, Peter Kalinowski explains how the Vendor Briefings process has been simplified based on feedback received from AR professionals. Amongst other things, all analysts now have access to the materials and the scheduling is easier. Also, vendors are getting a single point of contact -a welcome return to… Read More →

Analyst ethics?

I strongly believe that any time a vendor gives money to an analyst firm for paid-for work it needs to be referenced and authentic. Our industry needs firms it can trust to help them make informed decisions – without them, and if it’s reputation is tarnished by the acts of a few who practice methods… Read More →

Reminder to Register for IIAR London Forum – Thursday, Sept 16th

There are still a few places left for next Thursday’s Forum featuring a European analyst panel with Laurent Calot, LeCXP and Jean-Christophe Bodhuin, PAC.  If you are not a member of IIAR and have not attended an IIAR Forum before, you can also register for this event. Please RSVP to the secretary at jcourtenay(at)analystrelations(dot)org. Share… Read More →

Reminder – Register for IIAR Teleconference with TPI 9th Sept

There are still a few places left for the 9th September Teleconference featuring  TPI who will be discussing the current market dynamics on sourcing data and advisory services.  The call is scheduled for 4pm BST. Please respond to the secretary’s invitation. Share this…FacebookTwitterLinkedinemailPinterest