Who is the IIAR> and why Join?
Find out about the library of materials, program of events and peer interaction capabilities that make IIAR> membership so valuable
IIAR> Thought Leadership on analyst & influencer relations
Check the latest interviews and other videos
IIAR> Member analyst & influencer relations consultancies serving technology clients
Get help to engage with analysts & influencers with AR advisory & support
The IIAR> Analyst Relations agencies list
“The IIAR> is the only independent advocacy channel to raise concerns with analyst firms.”
Ludovic Leforestier,
Co-Founder and Board Member
Meet some of our members
Meet some of our members
Marlies RoestDirector Industry Analyst Relations / Infobip
"Starting an AR function requires an innovative approach built upon expertise and knowledge. Having access to a repository of information on a variety of topics is important to keep up-to-date with the latest developments."
Sarita KincaidSarita Kincaid / Director of AR at SugarCRM
"The IIAR provides members a trusted platform to share with as well as learn from peers."
Adil JaouhariDirector / Manorhouse Communications
"With regular updates from analyst firms, crowd-sourced best-practice whitepapers, and strategic advice on AR planning, budgeting, contract strategies and AR measurement, the IIAR is an indispensable resource for AR professionals."
Ricarda RodatusSenior Vice President Global Analyst Relations / Oracle
"The IIAR brings a unique approach in support of our function from a strategy yet also from an operational perspective. We enjoy working with the people and find good value in their offerings and services."
Caroline DenningtonManaging Director / Dennington AR
"Whether a seasoned AR Professional or just starting out in the world of Analyst Relations, the IIAR is a great resource for content, guidance and also, a network of like-minded people who are always happy to offer support."
Reyne QuackenbushGlobal Head of Analyst Relations / ThoughtWorks
"The conversations ignited by the IIAR keep me connected and informed, enabling me to deliver better outcomes for my company."
Marlies RoestInfobip
"In AR different objectives that can be achieved and the definition of how success look like are key. Food for thought by your peers is good."
Marlies RoestInfobip
"AR can be a lonely profession since AR teams are often a one-band show with agency support. Therefore, access to peers through IIAR is very important and fun!"
Ludovic LeforestierFounder, Starsight Communications
"The IIAR is the only independent advocacy channel to raise concerns with analyst firms."
Analyst & Influencer Relations Resources
IIAR> resources are open to all members.
IIAR> resources for our members are on our Member365 extranet > login here.
IIAR> Membership is open to everyone in the analyst & influencer relations community. To find out more about the benefits of joining and to apply for membership, click here.
