At Gartner’s AR Forum in Orlando last week, guest speaker Joshua Reynolds from Hill & Knowlton gave a presentation about social media trends and analyst relations, and provided some up to date statistics on how AR impacts sales. For those AR managers who didn’t make it to Orlando, Gartner just posted Josh’s presentation at its …
The IIAR will be holding a couple of informal gatherings at Gartner’s EMEA Symposium in Cannes, for those interested in networking with AR peers and finding out more about the Institute. These include a breakfast meeting at 8:00 a.m. on Wednesday November 4th, hosted by Ludovic Leforestier, and a dinner meeting at 7:30 p.m. on …
For those attending the Forrester Services and Sourcing Forum in London this week, IIAR board member Ed Gyurko will be at the event and is happy to meet up with members or those interested in finding out more about the IIAR.
Contentious conversation 1 – integrity of analysts and the future of AR Blog by Tom Bittman from Gartner: A Rant – My Integrity as an Analyst Summary: Gartner analyst angry that he has to justify his integrity My view: Edelman trust barometer consistently shows that over the past few years analysts are the most trusted …
Come and join the IIAR for an early celebration of Christmas at our next AR Café in Central London from 6:00 p.m. onwards on December 3rd. Members, non-members and analysts are welcome. For more details and to RSVP, please contact IIAR Secretary Hannah Kirkman at hkirkman (at) analystrelations (dot) org.
Last week IIAR hosted a call with AR professionals about sharing best practices for managing the Forrester Wave. The IIAR last month published a paper about the Wave, which outlined common best practices in dealing with this high profile research report. Forrester is also in the middle of reviewing changes to the methodology, although it has …
IIAR Best Practices Paper: managing the Forrester Wave Read More »
[THIS JOB IS POSTED ON BEHALF OF KRONOS, THE IIAR CANNOT BE HELD LIABLE FOR THE CONTENT] Kronos Incorporated is seeking a self-starter who is seasoned in high-tech industry influencer relations. In this individual contributor role, you will be responsible for driving a communications program that clearly conveys Kronos messages regarding our company strategy, product …
The Institute of Industry Analyst Relations (IIAR) is launching the first certification for the Analyst Relations profession. Read more in this post by Peggy O’Neil from the IIAR board.
London, 1 October 2009: Today, the Institute of Industry Analyst Relations (IIAR) is announcing its Analyst Relations Certification examination, the first independently administered qualification for analyst relations (AR) professional. The examination is aimed at encouraging AR managers to master best practices, analyst protocol, and basic knowledge of the industry. AR professionals who take the examination, …
IIAR PRESS RELEASE: THE IIAR ANNOUNCES ANALYST RELATIONS CERTIFICATION Read More »
Philipp Bohn, Berlecon’s Mobile & Telecommunications Analyst in Berlin, has found the time to answer 10 questions. Here is what we have found out – thanks to Philipp Bohn again! 1. What are your coverage areas? I cover communication and collaboration technologies for enterprises and SMBs, specifically VoIP, Unified Communications, Fixed Mobile Convergence. 2. What …
Around Philipp Bohn from Berlecon in 10 Questions Read More »
Tomorrow, we’ll be holding our regular discussion group call, and this month the topic is ‘Managing the Forrester Wave’. The session will be led by Peggy O’Neill, who recently authored a white paper for the IIAR on this subject. IIAR members who would like to join the discussion, please contact IIAR Secretary, Hannah Kirkman. Details …
Next IIAR discussion group on Managing the Forrester Wave Read More »
The IIAR is delighted to announce that its new Board for 2009/10 as Jonny Bentwood, Ed Gyurko, Ludovic Leforestier, Peggy O’Neill and David Taylor.
Datamonitor announced today the consolidation of their IT research brands under “Ovum”. Check the link for the webconference tomorrow.
Jeff Mann from Gartner has posted an interesting account on How Gartner Symposium Happens. While it won’t be new news to seasonned AR professionals, it should still be worked in your AR plan to time key tactics and ensure your key analysts understand your company positioning and roadmap before they’re on stage.
[THIS JOB IS POSTED ON BEHALF OF PSD, THE IIAR CANNOT BE HELD LIABLE FOR THE CONTENT] Senior Analyst Relations Manager (m/f) Location: Frankfurt am Main As Senior Analyst Relations Manager you contribute pro-actively to the corporate communication strategy. You act as the primary liaison with all relevant internal groups in planning and implementing …
[JOB POSTING] Senior Analyst Relations Manager, Frankfurt Read More »
Pop quiz… Question: what do you get if you combine the analyst of the year (Ray Wang), the analyst blogger of the year and author of Groundswell: Winning in a World Transformed by Social Technologies (Charlene Li), the most influential social media analyst (Jeremiah Owyang) and the previous lead of the Social Media Lab at …
The Superstars: Ray Wang, Jeremiah Owyang and Deb Schultz join Charlene Li at Altimeter Read More »
London, 25 August 2009: The Institute of Industry Analyst Relations (IIAR) today named Ray Wang, most recently Vice President, Principal Analyst with Forrester Research Inc., as its Analyst of the Year for the second year running. Ray was nominated by a global survey of 137 analyst relations professionals. Runners up for the title were Jon Collins …
Honesty, integrity, knowledge, curiosity, insight, passion, respect and influence These characteristics were repeatedly highlighted when AR Pro’s were asked to identify the analyst house and individual who they wanted to recognise as being the best in the industry. This second post in the “analyst of the year” series aims to highlight individuals and firms who …
The IIAR’s teleconference in July focused on vendor analyst days. One point everyone on the call agreed to was that the most influential analysts go to vendor events for face-to-face meet ups (one-to-one sessions) with a vendor’s top execs who are impossible to get time with at any other point during the year. If this …
In a year where analysts have had to prove their worth to fight back against the reduction in discretionary spend, we would like to applaud those companies and individuals who have shown a commitment to providing a service that goes above and beyond what is expected. This series of blog posts will showcase the results …
