About Aniruddho Mukherjee
An accomplished marketing professional with strong skills in branding and influencer relations in startup, mid sized and large organisations in the software and IT services industry.
Passionate about marketing efficiency and developing multichannel strategies for shortening the sales cycle. Delivered high profile direct marketing, PR, and digital campaigns to grow the sales pipeline. Proven track record of successful planning and executing brand recognition in the european market. Built a successful influencer programme that manages relationships with analysts, government agencies, academics and independent consultants. This program provides third party insights and endorsements that are valuable during a deal process.
Experienced in managing culturally diverse geo based teams and agencies – including events, digital & PR agencies. Recipient of multiple industry recognitions including KCG Best in class Influencer programme 2015, Recognised by KEA Group, Jury’s mention at the Masters of Marketing Festival 2015 and shortlisted for B2B Marketing awards.
Explores the path less travelled and discover the local quirks and watering holes. An amateur handwriting analyst and member of a London based amateur theatre group. Supports a British dance charity that leverages South Asian dance and music to help young adults and hospital patients.
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