Join us… at our IIAR get-together at this year’s Gartner Symposium 2019 in Barcelona, hosted by Yvonne Kaupp (@YveKaupp, LinkedIn), IIAR Board Member (Chapter Liaison) and Senior Manager Global Analyst Relations and Market Strategy at Retarus and Anja Steinmann (@AnjaSteinmann, LinkedIn), IIAR UK Chapter Co-lead and Global Analyst and Consultant Relations Manager at BT.
This year’s Gartner Symposium in Barcelona had a couple of updates for AR professionals in store. And the analysts on stage shared new ideas and new perspectives to the already known tech story.
If you are going to the Gartner Symposium 2018, Barcelona, drop in to the IIAR Breakfast and join the discussion on all things AR related with Yvonne Kaupp (@YveKaupp, LinkedIn), IIAR Board Member (Chapter Liaison) and Senior Manager Analyst Relations and Market Strategy at Retarus. We’ll have an update on the IIAR, discuss recent Gartner news and other …
Join us for the IIAR Café at the Gartner Symposium in Barcelona Read More »
This year’s keynote theme: the Continuous Next Strategy Gartner Symposium, Gartner’s flagship event in Europe, attracted more than 8,000 visitors this year, and met or exceeded expectations, at least mine. The analysts were brilliant, inspiring speakers on stage and great advisors in the one2one meetings. This was the first time in Europe that Mike Harris …
Gartner Symposium / ITxpo 2018: key takeaways for AR professionals Read More »
Several pieces have already been published on the unceremonious departure of Peter Sondergaard, Gartner EVP of Research (LinkedIn, @petersonderg)already (ZD Net, Research Live, Kea), none adding any facts above and beyond the SEC filing. We ran a quick poll yesterday and results weren’t conclusive: some will miss Peter who has been one of Gartner’s stars and …
As the largest analyst firm, everyone in analyst relations is impacted by their relationship with Gartner. From contract negotiations to account management to research coverage, our AR programs are greatly impacted by Gartner’s offerings, communications.
Our next IIAR> Best Practice Paper will be on managing analyst inquiries. Join the IIAR> Editorial Committee on the 11th November 2021 for a discussion on how to best leverage those advisory calls with industry analysts included in your RAS (research and advisory services) contracts for maximum AR impact. This discussion for IIAR> members will …
AR pros at the #Gartner Barcelona Symposium? Drop into the IIAR breakfast meet/cafe: Wed 9th Nov 08.30CET
The role Amazon Web Services (AWS) is seeking an experienced, self-starting, highly intelligent, personable, and detail-oriented manager to join the EMEA analyst relations (AR) team to focus on the UKs and Nordic market. The successful candidate will have the unique opportunity to help drive creation and execution of core strategic AR programs for AWS in …
[JOB POSTING] Analyst Relations Manager / AWS, UK Read More »
Feeling the pinch in your Gartner negotiation?
You’re not alone -many members have commented on Gartner’s hard stance and cowboy attitude during negotiations. Out goes partnership and value selling, in comes multi-year lock-in contracts, no discounts policy and no more sweeteners such as Symposium tickets.
Building on our previous conversations niruddho Mukherjee and Ludovic Leforestier will chair run a IIAR Discussion with IIAR members, looking at Gartner’s commercial practices and solutions on the 15th February 2018 at 1600 GMT.
Time to renew your Gartner subscription? Our members have indicated a few interesting plays by the industry analysis market leader, almost two years after its takeover of CEB. including a continued drive to multi-year contracts and aggressive drive to sell their $150k executives offerings, effectively mirroring the EXP strategy for vendors. Those offerings causing much confusion …
Caroline Dennington (@Cdennington, LinkedIn) is the Managing Director of Dennington AR and the winner of the IIAR> AR Agency Of The Year 2019. Like Ricarda, she doesn’t have any horror story and also has a liking for the French art de vivre…
Don’t miss the IIAR Café at @Gartner_Inc #GartnerSYM #Barcelona on Wed 0830
Seven key practices to maximise AR returns at analyst events by Caroline Dennington and Phil Nash
On Wednesday 12th November, 7:30am CET 1200 CET, IIAR member Ludovic Leforestier (@lludovic, LinkedIn) / Thought Leadership and AR Director at Bearing Point), will be hosting an IIAR AR Café. This will be an informal get-together to discuss AR-related matters and network with peers. It will no doubt be a welcome break in-between the ever hectic schedule …
IIAR AR Café – Gartner Symposium, Barcelona – 12 Nov 2014 Read More »
Can @G2crowd displace @Gartner @IDC @Forrester and all? @tonybradleybsg
Sponsor an IIAR Event As an Not-for-Profit organisation the IIAR is open to external sponsorship from relevant firms – for example Analyst or IT Hardware, Software and Services companies. The event may be a Networking Event, Country or Local Forum, a Seasonal Party or propose an event of your own invention suitable for Analysts, Analysts …
On Wednesday 13th November, 7:30am CET, IIAR member Ludovic Leforestier (@lludovic, LinkedIn) / Thought Leadership and AR Director at Bearing Point will be hosting an IIAR AR Café. This will be an informal get-together to discuss AR-related matters and network with peers. It will no doubt be a welcome break in-between the ever hectic schedule of Symposium. …
IIAR AR Café – Gartner Symposium, Barcelona – 13 Nov 2013 Read More »
With the Summer coming to an end in Europe (boo!), it is time to start thinking about heading off to Orlando (6-10 October) and/or Barcelona (10-14 November) for the annual Gartner Symposium/ITxpo.
By Henrietta Lacey-Gutsell / CGI (@henriettalacey, LinkedIn) Gartner has its ‘listening hat’ on at the UK AR Regional Briefing Gartner recently opened its doors to AR professionals with a day of presentations and interactive workshops targeted at the influencer relations community. The idea was to build on the AR forums given at the Gartner Symposium conferences and …
[GUEST POST] Gartner Updates: Notes from the AR regional briefing in the UK Read More »
