Search Results for: ombudsman

BREAKING: Gartner gobbles brand benchmarking agency L2

Leave a Comment / AR, AR debates, Gartner, IT Analysis Firms / By

2017 is definitely a a tectonic year for influencer relations: after expanding to other functions with the CEB purchase, Gartner Inc. (NYSE:IT) announced it bought L2, a brand benchmarking agency cum research company founded by Scott Galloway. This further reinforces its capabilities in marketing and digital, a segment coveted by rival Forrester (NASDAQ:FORR). As IT expenditure moves to business …

BREAKING: Gartner gobbles brand benchmarking agency L2 Read More »

Kudos to the Gartner Ombudsman for asking tough questions

3 Comments / Gartner, IIAR> / By

I read this post on the new Gartner Ombudsman blog today: How confidential is “confidential” information? It’s about what happens when an analysts defects to join your competitors. Granted, there is no simple answer and in reality we’re in a very incestuous industry, but kudos to Nancy Erskine for asking tough questions. Personally, my sense …

Kudos to the Gartner Ombudsman for asking tough questions Read More »