REGISTER for IIAR> webinar on NEW IIAR> Best Practices Paper: build your AR plan by Sarita Kincaid, Robin Schaffer, Ludovic Leforestier #Archat @saritakAR @robinjs19 @lludovic
What is an industry analyst? Definition by the Institute of Influencer & Industry Analyst Relations (IIAR>). Examples of industry analysts include Gartner, Forrester, IDC, ISG, Omdia, Teknowlogy, GigaOM, Constellation Research, HfS Research, Celent, 451, etc.
The IIAR> recognises top industry analysts and influencer relations professionals at a global virtual celebration; winners are IDC, Christine Keck / Ciena and the IBM AR team London, Thursday 2nd December 2021. The Institute of Influencer and Analyst Relations (IIAR>), a not-for-profit member influencer relations association announced the winners of Analyst and Firm of the …
The IIAR> Industry Analysts and Analyst Relations of the Year Awards 2021 Unleashed! Read More »
REGISTER for IIAR> webinar on NEW IIAR> Best Practices Paper: build your AR plan by Sarita Kincaid, Robin Schaffer, Ludovic Leforestier #Archat @saritakAR @robinjs19 @lludovic
REGISTER for IIAR> webinar on NEW IIAR> Best Practices Paper: build your AR plan by Sarita Kincaid, Robin Schaffer, Ludovic Leforestier #Archat @saritakAR @robinjs19 @lludovic
The IIAR> Analyst and Firm of The Year aims to promote high-standard by sharing the recognition by the analyst relations community for the top industry analysts and firms. Those awards have been running since 2008, see below the past winners. Click on the year for the full results The IIAR> Awards Committee is presently formed …
London, Wednesday 27th November 2019. At the IIAR> we believe in taking a stance and recognising greatness when we see it -an approach we find more impactful than sprinkling awards to dozens of “winners”. Today, at the IIAR> London Christmas Party kindly sponsored by HCL, we celebrated the top industry analysts and firms of the …
A turn of the tides? The IIAR> Analyst and Firm Of The Year 2019 Read More »
I recently caught up with an old friend who has been a solo practitioner analyst for decades. He was venting as only an analyst can about how too many analyst relations programs only deign to work with large traditional firms such as Gartner, IDC, etc. Boutique analyst firms and solo practitioners are frequently shunned by …
[GUEST POST] Ode to the Solo Practitioners and Boutique Analyst Firms Read More »
Industry analyst is a tough act to master: just like a one-man-band need to combine multiple instruments, analysts usually have many talents such as writing, public speaking, educating –and ideally analysing. Do they now need to be their own publicists as well? The pandemic has brought in a dramatic uptick in social media usage, accelerating …
Fashionably late but always on point and by popular request here’s the IIAR Tragic Quadrant 2018, a representation of how Analyst Relations Professionals (AR Pros) have rated analyst firms in the 2018 survey we ran for the Analyst and Firm of the Year 2018. For new readers here, the Tragic Quadrant is of course a …
The IIAR> recognise top industry analysts and influencer relations professionals at a global virtual celebration; winners are IDC, Peggy O’Neill / Informatica, and the Oracle AR team London, Friday 18th December 2020. The Institute of Industry Analyst Relations (IIAR>), a not-for-profit member influencer relations association announced the winners of Analyst and Firm of the Year …
Since becoming an industry analyst almost two years ago, I’ve sat in on nearly 100 vendor briefings and have some tips and do’s/don’ts to share to help you prepare for your next analyst session. First, know that Constellation is a firm very accessible to technology companies of all sizes and no, you don’t have to …
[GUEST POST] Tips to Ensure a Productive Analyst Briefing Read More »
Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have …
IIAR> Analyst Of The Year 2018: The Awards Unwrapped. Read More »
Company Overview: Epicor is one of the world’s leading software companies with over 20,000 customers in over 150 countries. With industry specific solutions for the manufacturing, distribution, retail and service industries, Epicor products allow our customers to focus on core, revenue generating activities while effectively and efficiently automating and streamlining their essential business functions. We …
Analysts are recognizing Microsoft for its remarkable transformation and at the same time there is an explosion of digital transformation research. As a result, we are looking for a technologically perceptive individual to craft and execute our analyst engagement strategy for Business Applications. Satya Nadella has identified business applications as one of Microsoft’s five customer-focused …
At the beginning, the intent was pure. Industry analysts, more specifically the buy-side “prescribers” exist to help technology buyers (often referred to as end-users) select the best vendors and providers. They gather insights through public and private sources such as (semi-)private vendor briefings and conversations (inquiries) with their end-user subscribers. Some analysts take hundreds of briefings and inquiries …
Constellation and the curse of the (not so) magic quadrant Read More »
Job description Analysts are recognizing Microsoft for its remarkable transformation and at the same time there is an explosion of artificial intelligence interest and research. As a result, Microsoft is looking for a technologically perceptive individual to craft and execute their analyst engagement strategy for Artificial Intelligence. If you have a passion for driving thought-leadership …
[JOB POSTING] Sr. Analyst Relations Manager- AI, Microsoft, Redmond, WA, US Read More »
The IIAR is delighted to announce the winners of this year’s IIAR Analyst of the Year 2016 and IIAR Analyst Firm of the Year 2016 AND THE WINNERS ARE… Keep reading below for the IIAR Analyst of Year 2016, IIAR Global Analyst Firm of Year 2016, IIAR Independent Analyst of the Year 2016 and the best …
Winners announced: IIAR Analyst of the Year 2016 Read More »
The Tragic Quadrant is compiled from data collected as part of the IIAR Analyst of the Year Survey, where, annually, we invite analyst relations professionals to rate individual industry analyst and the firms they work for.
The IIAR mainframe has been humming once again… and the IIAR Analyst of the Year 2016 winners will be announced tomorrow (6th December 2016) at the IIAR Christmas Party in London. Last year’s vote was a close run thing, with a number of analysts fighting it out. Our winner Julie Short (LinkedIn, @JulieDShort) at Gartner just pipped several other …
