Tag Archives | Oracle

[JOB POSTING] Director Global Digital Experience Analyst Relations / Oracle, Redwood Shores, CA, USA

oracle logo-IIAR websiteAs the Director, Global Digital Experience you will be responsible for the finding, collection, curation, placement, promotion, and distribution of all AR related assets and other approved assets from a wide variety of sources e.g. PR, Content Central, Product Management, Product Marketing, Global Customer Program, etc.

The AR team is involved with the creation of hundreds of different types of marketing assets every year ranging from very high-value Analyst Research reports, complex multi-media assets, to in-depth Customer Case Studies, product briefings, and Voice of Customer reports.

Each of these assets plays a very valuable part in our internal and external communication, in sales and marketing strategies, and serve as a notable differentiator with our competition. In addition the AR team is exposing a wide range of high-value technical and business Oracle content towards both customers and the analyst community to inform, educate, and motivate them in their quest for useful, informative and usable content. Continue Reading →

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IIAR Discussion Group on “The Future of Analyst Relations” on January 30th

Gerry van Zandt and Ludovic Leforestier - IIARWhat is the future of Analyst Relations looking like?  How is our field evolving?

Have you recently thought about:

  • Whether AR is evolving into “Influencer Relations”?
  • How AR is changing to meet the evolving IT industry analyst firm landscape?
  • How AR can adapt to — and adopt — new ways of measuring AR productivity and effectiveness?
  • What the “next chapter” in the AR field will be?

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We’ll Miss You Claire

Claire Dessaux

It was with great sadness that I heard Claire Dessaux, Managing Vice President, Research Content and Delivery at Gartner, died recently.

Claire struggled with health issues off and on in recent years, but she was still too young to leave us, and her premature death robs the world of a steadfast friend, reliable co-worker, and cheerful presence for those who knew her.

For the analyst relations community, it’s worth taking a moment to mourn her passing even for those who didn’t know her, as we lost a key advocate in Claire. In her role at Gartner, Claire pushed for more transparency, predictability, and communications with vendors. Longtime, experienced Gartner analysts would grumble about how Gartner management continues to mechanize research, making it increasingly templatized and fungible, but Claire understood the need for consistency, scalability, and getting away from the “prima donna analyst” that plagued Gartner pre-Gene Hall. Continue Reading →

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RIP David Mitchell

It is with infinite sadness that I’ve heard yesterday I not only lost a dear friend but the industry is also mourning a respected thinker, an always friendly smile, a witty and smart analyst, and more. We are all poorer without David.

David, not to be confused with David Mitchell Smith who we hope is well, always liked to refer to his academic career as a lecturer in GIS at the University of Edinburgh, a good source of anecdotes on riot control. Scotland was close to his heart but he moved to London, first to apply his GIS knowledge in the commercial sector then joined Coopers & Lybrand and moved to Oracle. He started with Ovum back in 2005 where he ended up heading their IT advisory service, then did a stint at managing their utilities business. He joined Gartner 13 months ago in their go to market service and was only just promoted as MVP Software Application (HTTPS).
I’m out of There are no words to translate what he was: a respected thinker, a true gentleman.

Our thoughts go to his family and friends.

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