IIAR Webinar with ISG on Sourcing Advisory Relations Survey – 10 April 2013, 1600 GMT

Posted on Monday 25th March 2013 by shiprakhanna

We are pleased to announce an IIAR Webinar with ISG to present results from its Sourcing Advisory Relations Survey on 10 April 2013 at 1600 GMT / 0900 PST. This survey highlights what makes a successful sourcing advisory relations programme. Paul Reynolds, Chief Research Officer, ISG (@PaulLReynolds, LinkedIn) will present and Agi Donnithorne, IIAR board member (@agi_A, LinkedIn) and Edward Gyurko, IIAR sourcing advisory chapter lead (@Dell, LinkedIn) will host. (more…)

Filed under: AR Best practices, IIAR, IIAR Webinar, ISG | Tagged: , , , , | Leave a Comment »

[GUEST POST] The Final Countdown… or how to survive attending MWC 2013

Posted on Tuesday 26th February 2013 by shiprakhanna

By: Suzannah Archibald, Senior Marketing Executive, Loudhouse Marketing Consultancy

Suzannah Archibald works in the influencer marketing team at Loudhouse (www.loudhouse.co.uk), a B2B marketing services consultancy based in south London.  Find her on Twitter @suzannah_a, LinkedIn or on Suzannah@loudhouse.co.uk

 

It’s that time of year again. When all thoughts turn to the biggest global mobile technology and applications showcase in the world, Barcelona’s Mobile World Congress (MWC). Held each year by the GSMA, the show unveils some key yearly indicators that any attending exhibitor, press member, or aspiring Steve Jobs-acolyte should know about mobile.

According to a recent IIAR webcast I listened into with industry analysts Keith Humphreys of euroLAN and Catherine Haslam of Ovum, as well as members of the IIAR membership committee, estimates say that you’ll be one of nearly 1,500 exhibitors, and more than 67,000 attending members of the public. And if MWC 2012 estimates from the GSMA hold up this year, there could be many more who are interested in demonstrating or learning about your mobile wares.

How can you possibly hope to get maximum value out of Analysts who are attending MWC 2013? (more…)

Filed under: AR, AR Best practices, Gartner, Guest Post, IIAR, IIAR Webinar, Loudhouse | Tagged: , , , , , , , | 2 Comments »

IIAR London Forum on 7th March 2013 in London

Posted on Monday 25th February 2013 by shiprakhanna

The next IIAR London Forum will be held on March 7th at 1600 GMT in London (near Victoria)!

For this event we have two great topics on the agenda:

  1. Best Practice session on ‘Sponsoring and Exhibiting at Analyst Events’. Which events and sponsorship types work, what are some of the best practices to get the best value from your investment and which specific analyst events work (and which don’t). Led by a panel of expert AR professionals including Caroline Dennington (Symantec) and Julian Dobbins (Micro Focus).
  2. Analyst Roundtable on ‘Hot Buttons for Financial Services’. Where will the analysts be focusing their research in this sector in 2013 and how can you best position your company’s products and services as a result. Confirmed for this panel are Peter Redshaw (Gartner), Daniel Mayo (Ovum), Catherine Stagg-Macey (Celent), Alex Kwiatkowski (IDC Financial Insights) and Ralph Silva (SRN, HfS and often times the BBC) with Sally Yates (Metia) as chair.

    (more…)

Filed under: AR Best practices, Celent, Gartner, Horses for Sources, IDC Financial Insights, IIAR, IIAR Forum, Metia, Micro Focus, Ovum, Silva Research Network, Symantec | Tagged: , , , , , , , , , , | 1 Comment »

IIAR Café and Webinar with PAC on Wed 20th Feb 2013

Posted on Thursday 14th February 2013 by shiprakhanna

IIAR is delighted to announce its two-in-one event with PAC’s top European and UK management on Wednesday 20th Feb 2013, 1730 onward in London. The event includes:

  • IIAR Café: Come and meet PAC’s top European and UK management face-to-face!
  • IIAR Webinar: Join them via online conference for a webinar! (more…)

Filed under: IIAR, IIAR AR café, IIAR Webinar, PAC | Tagged: , , , , | 2 Comments »

Election Results: The New IIAR Board

Posted on Monday 7th January 2013 by shiprakhanna

The IIAR is delighted to announce the election results of its new Board Members effective as of 7 January 2013 for 12 months.

Agi Donnithorne Agi (Agnieszka) Donnithorne (@agi_A, LinkedIn)Analyst and Influencer Relations, Account Director at LoudhouseLocation: London, UK
Caroline_Dennington Caroline Dennington (@CDennington, Linkedin)Director, Analyst Relations EMEA at SymantecLocation: London, UK
Hannah Hyman Hannah Hyman (@bgeeke, LinkedIn)Analyst Relations Manager at SAPLocation: Seattle, USA
Ludovic Leforestier Ludovic Leforestier (@lludovic, LinkedIn), AR Director – firm wide at BearingPointLocation: London, UK
Simon Levin Simon Levin (@theskillsconxn ,LinkedIn)MD, The Skills Connection
Location: London, UK

(more…)

Filed under: IIAR, IIAR News | Tagged: , | 7 Comments »

IIAR Board Election open! Cast your votes now!

Posted on Thursday 13th December 2012 by shiprakhanna

Voting for the IIAR board election is now open! All IIAR members in good standing should have received the candidate profiles and a ballot paper. If you are a member in good standing and have not received these items please contact Keith Mitchell at: kmitchell@analystrelations.org.

Voting closes on 31 December, so please be sure to cast your vote before then. Thanks.

Filed under: IIAR, IIAR News | Tagged: , , , , | Leave a Comment »

IIAR Christmas Networking Event on 6th Dec 2012

Posted on Wednesday 5th December 2012 by shiprakhanna

The IIAR Christmas Networking event is happening on 6th Dec 2012, 5 pm onward in Central London. This is an opportunity for analysts and AR peers to meet over informal drinks. We now have over 37 analysts from the following firms confirmed!

(more…)

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[Guest Post] Humpty Gartner’s Logic

Posted on Monday 19th November 2012 by simonlevin

Blog courtesy of: Simon Levin (IIAR Board Member), Managing Director at The Skills Connection

A client of mine was talking to a Gartner analyst recently and learned, to his delight, that the analyst had given a particular prospect a clear steer in his direction.

“They’re a mid-sized company and they asked for my advice on relevant vendors, so I told them you guys were definitely relevant for small and mid-sized enterprises,” the analyst said.

But nothing happened. Our client didn’t hear from the prospect. And it was only later that we discovered our client had even been removed from a previously compiled consideration list as a direct result of this brief conversation.

The client was mortified. The analyst was baffled. The prospect, of course, missed the opportunity of acquiring what may well have been the best possible solution for his particular set of requirements. (more…)

Filed under: Guest Post | Tagged: , , , , , , , , | 4 Comments »

[JOB POSTING] Director of Product Marketing, Analyst Relations, Box – Los Altos, CA (San Francisco Bay Area)

Posted on Monday 12th November 2012 by shiprakhanna
Current Company Logo

Director of Product Marketing, Analyst Relations

Box - Los Altos, CA (San Francisco Bay Area)

Job Description

At Box, we’re rethinking – and disrupting – the traditional enterprise software markets. Box is at the heart of major shifts in consumerization of IT, new worker expectations and having secure access to business content wherever they need it on whichever device of choice. We’ve got 14 million users, One hundred- forty thousand businesses, and a partner ecosystem that includes a who’s who of the cloud industry. We’re privately-held and have raised $287 million from illustrious venture capital firms Andreessen Horowitz, Meritech Capital Partners, Emergence Capital Partners, Draper Fisher Jurvetson, Scale Venture Partners and U.S. Venture Partners as well as from SAP Ventures, Salesforce and General Atlantic. (more…)

Filed under: IIAR, Jobs -Analyst roles | Tagged: , | Leave a Comment »

IIAR offered free access to Constellation’s Connected Enterprise LiveStream!

Posted on Saturday 10th November 2012 by iiarsecretary
Good news for IIAR members! They have been offered free access to the LiveStream of Constellation’s Connected Enterprise event 2012, being held in California, US from November 9 to 11.

Filed under: 1/4 news, Constellation, IIAR, IT Analysis Firms | Tagged: , , , , , , , , | 1 Comment »

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