Tag Archives | Digital Transformation

IIAR webinar: IDC exclusive update

Tom Meyer / GVP IDC EMEA (LinkedIn@tomtxt) and Dan Timberlake /UK MD IDC (LinkedIn)  will be giving IIAR members an exclusive overview of IDC on the 18th May 2017 both in person and by webinar with a deeper dive into some of the interesting areas such as

  • Major themes in the industry and how IDC is responding
  • Faster development of new areas
  • Actionability of IDC product on vendor / buyer side
  • Buyer tools
  • Interactions w/ customers and how they are changing
  • Customer engagement / experience
  • What IDC is supporting customers with

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Around Shawn Fitzgerald in 10 Questions

Today we ask our probing questions of Shawn Fitzgerald, (LinkedIn@IDC)Research Director, World Wide Digital Transformation Strategies at IDC. Shawn recently joined IDC 

IDC

  1. What are your coverage areas?

I’m responsible for leading and coordinating IDC’s World Wide Digital Transformation (DX) Strategies Practice and continuing to ensure IDC’s thought leadership in the digital economy. As you may already know, IDC estimates the economic value of DX to be $20T or more than 20% of global GDP.

  1. What are your opinions of the IT Analysis Marketplace and where do you see it going?

The role and value we, as analysts, provide is tremendous and is ever more important to smart technology strategies. Today, technology is so core to businesses delivering on their brand promises, both products and services. Making a bad technology decision has such an impact on strategic and operational performance in a way that wasn’t the case 20 or 30 years ago. Conversely, making the right choices can enable break-through business performance and really create world-class customer differentiation capabilities. I’ve yet to meet successful business leaders who don’t want access to those insights. Continue Reading →

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