IIAR Appoints New USA West Coast Chapter Lead

I am delighted to announce that Hannah Hyman has been appointed as our new Chapter Lead representing the IIAR west coast. Hannah is currently part of the IT Influencer Relations team at SAP, covering analyst relations for Services and Support topics. Hannah has been in the technology industry for most of her career. Most recently,… Read More →

IIAR UK Gets Festive!

IIAR FORUM and CHRISTMAS NETWORKING WITH THE ANALYSTS  Thursday 8th  December, 3pm onwards   What better way to end the year with than to hear about analyst predictions for 2012 and then meet with your analyst buddies and AR colleagues at an informal networking event over a celebratory glass. It’s an action-packed afternoon with two analyst presentations plus… Read More →

IIAR USA Virtual Forum: 2012 Predictions

A distinguished panel of US analyst experts will be discussing hot trends for 2012 in the world of IT services and software for 1-hour on Wednesday 30th November at 11am ET / 8am PT / 4pm GMT. Guest speakers: Phil Fersht, Founder & CEO, HfS Research Mark Smith, CEO & Chief Research Officer, Ventana Research Moderator:… Read More →

Gartner publishes MQ FAQ

The Gartner Ombudswoman has just blogged >link< about a new frequently asked questions document on the Gartner Magic Quadrant. Overall it’s really useful and contains many points that AR pros should know. For instance, did you know the analysts had to raise a business case for every new MQ? This is meant to limit their… Read More →

Social media for the APJ AR pro

IIAR Asia-Pacific recently held a virtual forum to discuss social media. It was a great opportunity to talk more about one of the current hot topics in the AR industry and how it relates to the local APJ markets. Discussion centred on different uses of varying social media channels leading to the conclusion that social… Read More →

MQs, accreditation and a debate on IT services – all in the same evening

Those of us fortunate enough to be able to attend* yesterday’s IIAR Forum enjoyed a treat. Ed Gyurko presented the latest IIAR whitepaper on Magic Quadrant submissions (available from Monday, free of charge to members).  It will prove immensely useful to those who have to work on the seminal Gartner reports. Following Ed was David… Read More →

Don’t forget analysts have a unique vantage point

Carter usefully reminds us, via a post from Jeremiah Omywang, that analysts can do their jobs (provide detailed analysis on market trends and ICT vendor strategies) because they have gained over time un-matched access to leaders at ICT vendors: Access to those with access – One reason why end users buy analyst advisory subscriptions «… Read More →

IIAR research highlights importance of International AR

As a result of doing some research on International AR practices and gaining input during the January IIAR forum in London, the following paper on “Why do International Analyst Relations matter?” (subscribers only) is now available to all IIAR members. As AR professionals, we all are familiar with the value and sales influence of industry… Read More →

Gartner engages in debates on their blog

Following some critical comments from a vendor on a Magic Quadrant, Gartner analyst Andreas Bitterer posted an answer on his own blog: Setting the Record Straight While personally I would not say that publically challenging a research piece is likely to produce a positive outcome for a vendor, it’s refreshing to see a Gartner analyst… Read More →

Analysis 2.0 = now?

Great post from Jeremiah Owyang from Forrester on the The 7 Tenets of the Connected Analyst. My question to him is: how do you devise a research agenda and how maintain the right distance to separate reporting/blogging from analysis when your online life is connected, virtual and immediate? Share this…FacebookTwitterLinkedinemailGoogle+Pinterest

Are local analysts “untouched” and influential?

Following a long week at Oracle Open World, I attended the West Coast IIAR meeting organised by Peggy O’Neil from H&K and hosted by Evan Quinn from HP, with several of my colleagues and a room full of AR peers. Carter from SageCircle interviewed me (and Annemiek Hamelink from Wagged) after that exhausting week:Oracle’s Ludovic… Read More →

Analysts: When you’re looking for a briefing – help me to help you

As much as Analyst Relations professionals spend time pitching briefings to analysts, we also spend alot of time fielding briefing requests from analysts with specific needs whodon’t always appreciate how much work is required to set up a briefing. Before we actually get everyone in the same room or on the phone, we AR professionals… Read More →

Where lies the boundary?

Interesting post by Carter Lusher from Sage Circle lasty week: Spoon feed analysts public information « SageCircle Blog Is it AR’s job to do the research for analysts? Or put differently, where’s the boundary between the analysts’ research job and AR’s job of providing information? What do you think? Share this…FacebookTwitterLinkedinemailGoogle+Pinterest

TGIF!

A Friday post, just to wind-up my friends at IDC and DQ (Hi Claus, Fabs, Eric, Chris, Ivano, Bo, Angela, Bob… and all the ones I forget!) From Dilbert.com And a serious thought as well: would more transparency in the research process help with objectivity and vendor independence? Share this…FacebookTwitterLinkedinemailGoogle+Pinterest

Around Phil Hassey from capioIT in Eleven Questions

Phil Hassey at capioIT, www.capioIT.com is featured in our Around in 10 Questions series.  Phil recently established this  new industry analyst firm geared to enhance organisations strategies to capture and understand emerging technology in emerging markets. You can find Martin at  @PHassey.  Blog – http://capioit.wordpress.com/ What are your coverage areas? Emerging technology and delivery models in emerging markets. Technology… Read More →

November IIAR London Forum Features Analyst Panel on the “Cloud”

The IIAR London Forum is scheduled for Thursday, November 18th in Central London from 3:45 – 6:30 pm.  We will have a panel of the following experts on the Cloud who will be answering questions on the industry and AR best practices. The moderator is Duncan Chapple of Lighthouse AR. TPI, Luke Mansell, Director HfS, Euan… Read More →

Verdantix Webinar Date Change to November 4th

To avoid conflicting with other IT related events Verdantix has changed the date to November 4th, all other details remain the same. WHAT SUSTAINABLE BUSINESS MEANS FOR ANALYST RELATIONS MANAGERS – FREE WEBINAR Thursday, November 4, 2010 5.00pm – 6.00pm (UK) 12 noon – 1.00pm (EDT) Every business decision has a sustainability consequence – buying… Read More →