The UK’s recent IIAR Forum saw both IDC and Ovum present their predictions for the IT industry in 2012. Cloud came through as the area of focus for 2012 and will be the dominant platform. While SaaS spend will be more discretionary, PaaS will be the fastest growing platform accounting for 80% of the volume… Read More →
HfS Research announces revolutionary new on-demand service division to support enterprises with complex decision-making around outsourcing and business operations strategy New York, New York, November 29th, 2011 – HfS Research, the leading global analyst advisory firm covering outsourcing and shared services strategies, today announced it has joined forces with Sylvan Advisory to form HfS Consulting. … Read More →
The IIAR is delighted to announce the election results of its new Board Members effective as of 1 December 2011 for 12 months. The new Board is as follows: (more…)
Funny post here with a “Magic Quadrant” (albeit a 3×3 matrix rather than 2×2): (Humor) The Rosetta Stone of IT Industry Analysts | ZDNet Well worth a read if you have a minute. More seriously, the point is all about selecting analysts in function of the intended audience and desired results. IMHO, tiering should be… Read More →
The IIAR APJ will be getting together ahead of the Christmas holidays for an in-person Forum and networking drinks on Tuesday 6 December in Sydney. The IIAR APJ Forum meeting will be held from 4pm – 6pm in North Sydney to discuss member requirements and plans for the coming year. This is a members-only session…. Read More →
I am delighted to announce that Hannah Hyman has been appointed as our new Chapter Lead representing the IIAR west coast. Hannah is currently part of the IT Influencer Relations team at SAP, covering analyst relations for Services and Support topics. Hannah has been in the technology industry for most of her career. Most recently,… Read More →
Register for Ovum’s AR call on Tuesday 22/11/11
IIAR FORUM and CHRISTMAS NETWORKING WITH THE ANALYSTS Thursday 8th December, 3pm onwards What better way to end the year with than to hear about analyst predictions for 2012 and then meet with your analyst buddies and AR colleagues at an informal networking event over a celebratory glass. It’s an action-packed afternoon with two analyst presentations plus… Read More →
A distinguished panel of US analyst experts will be discussing hot trends for 2012 in the world of IT services and software for 1-hour on Wednesday 30th November at 11am ET / 8am PT / 4pm GMT. Guest speakers: Phil Fersht, Founder & CEO, HfS Research Mark Smith, CEO & Chief Research Officer, Ventana Research Moderator:… Read More →
The Gartner Ombudswoman has just blogged >link< about a new frequently asked questions document on the Gartner Magic Quadrant. Overall it’s really useful and contains many points that AR pros should know. For instance, did you know the analysts had to raise a business case for every new MQ? This is meant to limit their… Read More →
Jeff Mann from Gartner has posted an interesting account on How Gartner Symposium Happens. While it won’t be new news to seasonned AR professionals, it should still be worked in your AR plan to time key tactics and ensure your key analysts understand your company positioning and roadmap before they’re on stage.
Pop quiz… Question: what do you get if you combine the analyst of the year (Ray Wang), the analyst blogger of the year and author of Groundswell: Winning in a World Transformed by Social Technologies (Charlene Li), the most influential social media analyst (Jeremiah Owyang) and the previous lead of the Social Media Lab at… Read More →
London, 25 August 2009: The Institute of Industry Analyst Relations (IIAR) today named Ray Wang, most recently Vice President, Principal Analyst with Forrester Research Inc., as its Analyst of the Year for the second year running. Ray was nominated by a global survey of 137 analyst relations professionals. Runners up for the title were Jon Collins… Read More →
Duncan Chapple from Lighthouse AR has posted on his blog the following entry: Datamonitor, Ovum & Butler cohabitation makes AR easier (Analyst Equity). It’s a good summary of the last IIAR London Forum, kindly hosted by David Rossiter from Sunesis and at which Mark Meek / Datamonitor CEO and David Mitchell / SVP IT Research…. Read More →
It’s all too easy to assume that by briefing the lead analyst on a vendor or on a coverage area, your job as AR professional is done. Don’t… While some firms have robust sharing practices, such as repositories for presentations and vendor briefing teams that check which other analysts may be interested in a briefing,… Read More →
(Our thanks go to Steve Keifer for writing this appreciation of Larry De’Ath, who died this time last year. Steve outlines Larry’s views on analyst relations, which were always notable. I first came across Larry in 1999, when he was at Merant, but really got to know him in 2004 after he joined GXS. It’s… Read More →
I first need to start this post with an apology to Merv, as I’ve kept calling him Adrian -it’s probably that it sounded more like a first name than Merv to my little French brain. So, apologies Adrian Merv! Anyway, Merv started a poll on should AR Provide Soft Copies of Briefing Content? and asked me… Read More →
The IIAR Best Practice Paper: “Managing the Gartner Magic Quadrant: a tool for analyst relations managers” has been published.
Those of us fortunate enough to be able to attend* yesterday’s IIAR Forum enjoyed a treat. Ed Gyurko presented the latest IIAR whitepaper on Magic Quadrant submissions (available from Monday, free of charge to members). It will prove immensely useful to those who have to work on the seminal Gartner reports. Following Ed was David… Read More →
Carter usefully reminds us, via a post from Jeremiah Omywang, that analysts can do their jobs (provide detailed analysis on market trends and ICT vendor strategies) because they have gained over time un-matched access to leaders at ICT vendors: Access to those with access – One reason why end users buy analyst advisory subscriptions «… Read More →
The IIAR (@iiar) is pleased to announce the appointment of Henrietta Lacey-Gutsell as the new IIAR Secretary.
Gartner presented their strategy and positioning update at the IIAR London Forum on Thursday 24th March. Read on for a quick summary.
Informa (parent of Datamonitor and Ovum) buy Forrester research.
Note: This was cross-posted from IIAR board member Evan Quinn’s blog: link. An AR friend of mine recently asked if there was a formula or guideline for right-sizing AR teams. Unfortunately, there is no simple formula to the staffing question, but off the top of my head there are five factors that contribute to determining… Read More →
At IDC Directions on March 9th in Boston and on March 15th in San Jose, approximately 80 AR professionals attended the IDC-IIAR luncheon programme.
The IIAR is delighted to host a Webinar with Frost & Sullivan and speakers John Lake / Strategic Account Manager, and Adrian Drozd / Research Manager / Principal Analyst, Telecoms on the 8/4/11.
In order to extend our research leadership in enterprise mobility, Strategy Analytics, is offering an outstanding career opportunity for a disciplined and results-driven team member to join our Wireless Enterprise Strategies (WES) team. A strong desire for success, visibility in a highly dynamic industry, and a background within the wireless telecommunications, enterprise IT and/or market… Read More →
Today’s star analyst in our reasonabis Barry Wilderman,ex-META Group and Lawson, now running an independent firm, Wilderman Associates.
The next IIAR London Forum is scheduled for Thursday, March 24th, from 3:45 to 6:30pm in Central London. The guest session will feature Gartner analysts,Alexander Drobik, Group Team Manager, Business Applications and Processes research team, and Jeff Golterman, GVP, Product Management in Gartner’s High Tech and Telecom Programs business unit. We still have a few places left,… Read More →
The next IIAR London Forum is scheduled for Thursday, March 24th, from 3:45 to 6:30pm in Central London. The guest session will feature Gartner analysts, Alexander Drobik, Group Team Manager, Business Applications and Processes research team, and Jeff Golterman, GVP, Product Management in Gartner’s High Tech and Telecom Programs business unit. Members should RSVP to… Read More →