[JOB POSTING] Director of Product Marketing, Analyst Relations, Box – Los Altos, CA (San Francisco Bay Area)

Director of Product Marketing, Analyst Relations Box – Los Altos, CA (San Francisco Bay Area) Job Description At Box, we’re rethinking – and disrupting – the traditional enterprise software markets. Box is at the heart of major shifts in consumerization of IT, new worker expectations and having secure access to business content wherever they need it on… Read More →

RIP David Mitchell

It is with infinite sadness that I’ve heard yesterday I not only lost a dear friend but the industry is also mourning a respected thinker, an always friendly smile, a witty and smart analyst, and more. We are all poorer without David. David, not to be confused with David Mitchell Smith who we hope is… Read More →

[Guest Post] Analysts are treated inhumanely

By: Duncan Chapple, Consultancy Director at Loudhouse  This is an independent opinion piece submitted by an IIAR member and AR professional – it does not represent the official views of the IIAR. Analyst relations (AR) programs have a substantial opportunity for improvement. This month I’ve been reviewing ten years’ worth of data from the Analyst… Read More →

IIAR AR Cafe – Gartner Symposium, Barcelona on 7 November

On Wednesday 7th November, 3:30pm CET, IIAR member Ludovic Leforestier (AR Director at Bearing Point, @bearingpointar, LinkedIn) will be hosting an IIAR AR Cafe. This will be an informal get-together to discuss AR-related matters and network with peers. It will no doubt be a welcome break in-between the ever hectic schedule of Symposium. It is also… Read More →

IIAR AR US Cafe – Gartner Symposium, Orlando on 21 Oct

On Sunday 21st October at 6:30pm ET, Stephen England – IIAR Board member and Director, KCG – will be hosting a reception event for IIAR members and prospects at Gartner Symposium, Orlando USA. This is a great chance to hear more about the IIAR and to compare notes ahead of the busy Symposium timetable. The… Read More →

IIAR AR Cafe – Seattle, USA

On Wednesday, October 17th at 6pm PT, there will be an informal get together for AR professionals and analysts at the SeaStar Bellevue. This is a free event and all are welcome to attend. This meeting provides a great opportunity to relax after a hard day’s work while utilising the time for some valuable networking…. Read More →

Verdantix Webinar Date Change to November 4th

To avoid conflicting with other IT related events Verdantix has changed the date to November 4th, all other details remain the same. WHAT SUSTAINABLE BUSINESS MEANS FOR ANALYST RELATIONS MANAGERS – FREE WEBINAR Thursday, November 4, 2010 5.00pm – 6.00pm (UK) 12 noon – 1.00pm (EDT) Every business decision has a sustainability consequence – buying… Read More →

Verdantix Offers Free Webinar to AR Managers

WHAT SUSTAINABLE BUSINESS MEANS FOR ANALYST RELATIONS MANAGERS – FREE WEBINAR Tuesday, November 9, 2010 5.00pm – 6.00pm (UK) 12 noon – 1.00pm (EDT) Every business decision has a sustainability consequence – buying a diesel truck, relocating to a new corporate HQ, developing functionality for a new software application, purchasing a telepresence suite, flying to… Read More →

AR needs analysts, but could IfR expand to other industries?

Read this post on Tuesday and had a few thoughts: Collective Conversation » ARcade » Blog Archive » Is Analyst Relations a prisoner of its own success within the IT sector? There are, IMHO, 3 kind of business models for IT analysts: – the prescribers (á la Gartner or Forrester) – the number crunchers (IDC… Read More →

Social media for the APJ AR pro

IIAR Asia-Pacific recently held a virtual forum to discuss social media. It was a great opportunity to talk more about one of the current hot topics in the AR industry and how it relates to the local APJ markets. Discussion centred on different uses of varying social media channels leading to the conclusion that social… Read More →

AOTY

And the IIAR Analyst of the Year 2011 is…

#iiaraoty: @pfersht, @zkerravala and @marksmithvr are IIAR analysts of the year, @gartner_inc, @forrester and @Horses4Sources firms of the year, @constellationrg best newcomer #archat” Share this…FacebookTwitterLinkedinemailGoogle+Pinterest

IIAR Bangalore Forum meet to discuss the Indian AR community

The recent IIAR Bangalore Forum, hosted by Aarti Patil (WNS / IIAR India Chapter Lead) proved a huge success and the perfect networking opportunity for AR professionals in India. Discussion focused on key highlights of the changing landscape of the Indian analyst relations (AR) community. This encompassed the evolving approach needed, maturing expectations and tools… Read More →

IIAR Bangalore Forum: RSVP for this event

The IIAR Indian Chapter is organising an event in Bangalore this Thursday, the 13th October from 1300 till 1700 IST. At this in person event, members will be able to connect and catch up on latest trends in India and most importantly what’s happening on the Indian analyst relations landscape. Non-members can attend once as… Read More →

IIAR Café at Gartner Symposium, Orlando – 17 Oct 2011

The IIAR will be hosting a members-only networking event during the Gartner Symposium, in Orlando, USA on Monday 17th October, 6pm ET. After a frantic day of briefings and workshops come and relax with IIAR friends over a cold drink. It’s a great way to wind down plus the perfect chance to discuss where and how you would… Read More →

[Guest Post] IIAR UK Forum – Sales and Social Media Debated

I was delighted to host the IIAR (Institute of Industry Analyst Relations) forum yesterday in a very sunny and hot London. It is always great to see how many AR professionals are willing to come along and meet old friends, make new contacts, learn about best practice and share their own experiences. Fionnula Fitzsimons gave… Read More →

Final reminder: IIAR Analyst of the Year survey closes 30th Sept

For those of you who have not yet voted for this year’s IIAR Analyst of the Year please do so and fast! The survey will be closed on Friday 30th September so there’s only two days now left to vote. We’ve had a phenomenal response to our survey so far but every vote counts so please… Read More →

Analysys Mason Taps Steve Hilton to Lead Enterprise and SMB Practice

Analysys Mason has strengthened its enterprise practice with industry expert Steve Hilton joining the senior ranks. Most recently with Yankee Group, Hilton will lead the research division’s Enterprise program, which identifies the key issues facing the enterprise, small enterprise and small office, home office (SOHO) ecosystems and enables leading players to make the right decisions…. Read More →

Info-Tech Research Group Partners with ATA Research

Info-Tech Research Group has partnered with ATA Research. Effectively immediately, ATA Research will sell and distribute select Info-Tech Research Group content. The first Info-Tech Research Group content offered through ATA Research is “IT Fundamentals”, a set of zipped files containing business tools, IT templates, IT policies, IT job descriptions and RFP templates … More at… Read More →

[GUEST POST] Briefing tips and best practices from Lisa Rowan / IDC

Our guest post today is from Lisa Rowan (@lisarowan), IDC’s Program Director for HR, Learning and Talent Strategies.  Read on for Lisa’s tips for briefing analysts from the analyst perspective. There are excellent resources available to assist the AR profession including IIAR but on this side of the briefing table, it seems like that advice… Read More →

WORLD EXCLUSIVE: Gideon Gartner on the IIAR Blog!

Well, almost…. Ovum kindly gave us an exclusive for the video below. Following Datamonitor’s re-launch of their consolidated IT research brands under the Ovum name, they have held two back to back events in London and New York: Collaborative Intelligence launch event. The London event featured “the Patriarch” Gideon Gartner (the founder of Gartner and… Read More →

Celent expands coverage of India financial market

Celent, a research and advisory firm and member of the Oliver Wyman Group, is launching a service dedicated to the Indian financial market. The research service will focus on the Indian financial services space, cutting across Celent’s established service offerings in the areas of Banking, Insurance, and Securities & Investments … more at Tekrati Share… Read More →

While Gartner goes after AMR, Forrester goes after…

… Strategic Oxygen! While Gartner (NYSE:IT)  decided to buy out AMR and fill a coverage gap in SCM, with hindsight a strategy hinted in Cannes (well maybe?). The Gartner-AMR deal certainly has caused a bit of a stir, with over 6000 hits in the blogosphere! While I’m on that news item, I must add thatGartner… Read More →

Agenda for today’s IIAR London Forum with Forrester

Here’s the agenda for today’s Forum –action packed as usual… and with the proverbial curry at the end! Agenda 1500-1530   Social media tutorial 1545-1600   Registration 1600-1605   Introductions and welcome 1605-1620   Report back from Gartner Symposium 1620-1655   Discussion groups: – AR and social media – Planning for 2010 – Gaining and maintaining executive… Read More →