[GUEST POST] Big Dogs don’t yap: the secret ingredient for MQ success

Blog courtesy of: Simon Levin (IIAR Board Member) What is it that makes the difference when it comes to making the step up into the Leaders section of Gartner’s Magic Quadrant? Ever wondered what companies who gain recognition as Leaders have in common? Having seen four of our MQ Tune-Up clients gain Leaders status for the… Read More →

Around Mark McGregor from MWD Advisors in 10 Questions

Mark McGregor is Principal Analyst for MWD Advisor’s BPM programme with a Six Sigma Black Belt and certified PRINCE2 practitioner. He recently joined the company having previously worked for Bloor Research as Research Director. You can find out more about Mark via his twitter feed and on LinkedIn or alternatively read the latest from the MWD blog…. Read More →

New IIAR Board member: Welcome Simon Levin

We wanted to let you know that unfortunately Karsten Scherer has decided to step down from the IIAR Board because of unforeseen personal and work commitments.   We’re sorry that he’s leaving us and would like to thank him for his contribution.  We hope that he’ll able to support the growth and development of the IIAR… Read More →

IIAR Café at Forrester Forums – 19 June in Paris

The IIAR will be hosting an informal networking session at the Forrester Forums during the evening of Tuesday 19th June in Paris.  It’s a chance to unwind, discuss the day’s events with AR colleagues and talk about the latest activities and upcoming events within the IIAR. Hosting the Cafe will be Ludovic Leforestier (@lludovic) from BearingPoint and former… Read More →

Ovum lays out its strategy to the IIAR

Last week the IIAR was given an insight into the new strategy at Ovum in a one and a half hour Q&A session with four of the company’s top executives. The in-person event in London saw Ovum’s MD (Brett Azuma), Global Director for IT (Ian Charlesworth), Global Director for Telecoms (Richard Mahony) and Chief Telecoms… Read More →

Around Dean Bubley from Disruptive Analysis in 10 questions

Today we learn more about Dean Bubley, Founder and Director of Disruptive Analysis. Having gained a degree from the highly prestigious, University of Oxford, Dean spent nine years at Datamonitor becoming Chief Analyst and Consulting Director. He then spent a brief stint as an equity analyst before setting up his own business, which celebrates its 10th anniversary… Read More →

IIAR discussion group: AR best practice for analyst events

IIAR discussion group: AR best practice for analyst events by Ed Gyurko. The IIAR will hold a discussion group teleconference on the subject of AR best practice at analyst-firm sponsored events like Forrester’s IT Forums,Gartner Symposia and IDC Directions on Thursday 6th May 2010 from 1500 BST to 1600 BST / 10:00am EST to 11:00… Read More →

[People on the move] Ellie Warner joins HP AR

After a busy year’s freelancing Ellie Warner is moving back to the corporate world to head HP’s AR program in APAC. Working for the company’s Enterprise Business Group, she will be based in Singapore.Prior to that, Ellie worked at Sun Microsystems where she built the International AR program in Europe and Asia.

Proteiform Analystus -the multichannel dilemna for IT analysis firms in the socmed era

I was reading Merv’s post on Analysts Don’t List Themselves on Social Media « Merv’s Market Strategies for IT Suppliers and it coiincidentally resonated with a conversation I was having this week with an account manager at an IT analysis research form. Merv’s point that twitter handles and blogs are not listed on analyst bios raises… Read More →

How far should an NDA go?

Jeff Mann from Gartner (@JeffMann) blogged yesterday about NDA Games. It’s an interesting subject, in particular with respect to what useage analysts are allowed to make of information disclosed in an NDA briefing, or to spell it out, a briefing during which the information exchanged is disclosed under a “Non Disclosure Agreement”. Just to go… Read More →

Friday: scheduling

Scheduling is one of my pet peeves, simply because locking diaries for a briefing between an exec and an analyst is complicated. They’re just usually really busy and travel so much they have a better chance to bump into each other in an aiport lounge than on a conference call! I sometimes think it’s easier… Read More →

Latest IIAR Best Practices Paper – A New Foundational Approach to Analyst Tiering

The IIAR’s latest Best Practices Paper, “Beyond Best Practices: Industry Analyst Tiering for Business in the Real Word,” sheds some light on a new foundational approach to sort out which analysts matter to a company, and develop a rationale for optimal engagement strategies. As the title suggested, this paper goes beyond traditional best practices to… Read More →

Social media for the APJ AR pro

IIAR Asia-Pacific recently held a virtual forum to discuss social media. It was a great opportunity to talk more about one of the current hot topics in the AR industry and how it relates to the local APJ markets. Discussion centred on different uses of varying social media channels leading to the conclusion that social… Read More →

IIAR Bangalore Forum meet to discuss the Indian AR community

The recent IIAR Bangalore Forum, hosted by Aarti Patil (WNS / IIAR India Chapter Lead) proved a huge success and the perfect networking opportunity for AR professionals in India. Discussion focused on key highlights of the changing landscape of the Indian analyst relations (AR) community. This encompassed the evolving approach needed, maturing expectations and tools… Read More →

IIAR Bangalore Forum: RSVP for this event

The IIAR Indian Chapter is organising an event in Bangalore this Thursday, the 13th October from 1300 till 1700 IST. At this in person event, members will be able to connect and catch up on latest trends in India and most importantly what’s happening on the Indian analyst relations landscape. Non-members can attend once as… Read More →

IIAR Board – Looking for Candidates

Looking to raise your profile in the AR world? / Want to help shape the IIAR worldwide? The IIAR is looking for new Board members to stand at this year’s election. It’s a great way of raising your profile in the industry and giving you a little something extra to put on your CV or Resume…. Read More →

IIAR Café at Gartner Symposium, Orlando – 17 Oct 2011

The IIAR will be hosting a members-only networking event during the Gartner Symposium, in Orlando, USA on Monday 17th October, 6pm ET. After a frantic day of briefings and workshops come and relax with IIAR friends over a cold drink. It’s a great way to wind down plus the perfect chance to discuss where and how you would… Read More →

[Guest Post] IIAR UK Forum – Sales and Social Media Debated

I was delighted to host the IIAR (Institute of Industry Analyst Relations) forum yesterday in a very sunny and hot London. It is always great to see how many AR professionals are willing to come along and meet old friends, make new contacts, learn about best practice and share their own experiences. Fionnula Fitzsimons gave… Read More →

Agenda for today’s IIAR London Forum with Forrester

Here’s the agenda for today’s Forum –action packed as usual… and with the proverbial curry at the end! Agenda 1500-1530   Social media tutorial 1545-1600   Registration 1600-1605   Introductions and welcome 1605-1620   Report back from Gartner Symposium 1620-1655   Discussion groups: – AR and social media – Planning for 2010 – Gaining and maintaining executive… Read More →

Useful statistics for making the case for AR

At Gartner’s AR Forum in Orlando last week, guest speaker Joshua Reynolds from Hill & Knowlton gave a presentation about social media trends and analyst relations, and provided some up to date statistics on how AR impacts sales. For those AR managers who didn’t make it to Orlando, Gartner just posted Josh’s presentation at its… Read More →

IIAR at Gartner EMEA Symposium

The IIAR will be holding a couple of informal gatherings at Gartner’s EMEA Symposium in Cannes, for those interested in networking with AR peers and finding out more about the Institute. These include a breakfast meeting at 8:00 a.m. on Wednesday November 4th, hosted by Ludovic Leforestier, and a dinner meeting at 7:30 p.m. on… Read More →

Is shooting on the referee productive?

Contentious conversation 1 – integrity of analysts and the future of AR Blog by Tom Bittman from Gartner: A Rant – My Integrity as an Analyst Summary: Gartner analyst angry that he has to justify his integrity My view: Edelman trust barometer consistently shows that over the past few years analysts are the most trusted… Read More →

Best practices for managing the Forrester Wave

Last week IIAR hosted a call with AR professionals about sharing best practices for managing the Forrester Wave. The IIAR last month published a paper about the Wave, which outlined common best practices in dealing with this high profile research report. Forrester is also in the middle of reviewing changes to the methodology, although it has… Read More →