The next IIAR London Forum will be held on March 7th at 1600 GMT in London (near Victoria)!
For this event we have two great topics on the agenda:
- Best Practice session on ‘Sponsoring and Exhibiting at Analyst Events’. Which events and sponsorship types work, what are some of the best practices to get the best value from your investment and which specific analyst events work (and which don’t). Led by a panel of expert AR professionals including Caroline Dennington (Symantec) and Julian Dobbins (Micro Focus).
- Analyst Roundtable on ‘Hot Buttons for Financial Services’. Where will the analysts be focusing their research in this sector in 2013 and how can you best position your company’s products and services as a result. Confirmed for this panel are Peter Redshaw (Gartner), Daniel Mayo (Ovum), Catherine Stagg-Macey (Celent), Alex Kwiatkowski (IDC Financial Insights) and Ralph Silva (SRN, HfS and often times the BBC) with Sally Yates (Metia) as chair.
Ralph Silva of Silva Research Network was featured in the Vertical Analysts panel at the IIAR London Forum on May 27th. Ralph graciously accepted our invitation to answer our infamous “Around in 10 questions” interview – many thanks to Ralph for sharing his insights!
what is your area of coverage
The firm covers all industries but I’m personally responsible for the financial services practice.
What are your opinions on the IT Analysis Marketplace and where do you see it going
It’s a 1950’s business trying to serve a 2010 world……The business is a shadow of itself, too slow for a 24/7 world, so expensive that its audience is limited to less than 1% of any firm, in an attempt to satisfy everyone, they end up satisfying no one and lastly its supporting the operational needs of the back office ignoring the fundamentals, that is to help companies develop products that customers are actually willing to buy. The business will always exist, it serves a critical need, however, just like buggy whips, fewer companies serving very specialized needs.