- a piece in Information Week by David Carr (LinkedIn, @DavidFCarr) >
Gartner Magic Quadrant: NetScout Says Secret Is Green
- And this post by Duncan Chapple (LinkedIn, @DuncanChapple) of Kea >
Netscout unwisely sues Gartner for “Pay for Play”
- And finally this post by Richard Stiennon (LinkedIn, @stiennon) >
NetScout’s Great Blunder: Suing Gartner
IIAR Webinar: Progressive Digital Media Group Acquisition of CurrentAnalysis Inc.
Gartner recently opened its doors to AR professionals with a day of presentations and interactive workshops targeted at the influencer relations community. The idea was to build on the AR forums given at the Gartner Symposium conferences and spend more time on topics that we, as AR professionals, have said we wanted to know more about.
Overall, it was an excellent event with a good balance of presentations and interactive discussions. The first panel slot was rather over staged and an over-run at the start of the day left little time for what must have been one of the most useful sessions of the day by David Black on Gartner reports and methodologies (“Gartner Update: Magic Quadrant Contextualization and Critical Capabilities”). See below for a summary of the updates. Continue reading
In any given week, analysts hear many pitches. What may not be apparent is “How engaged is the analyst?” So if you are a vendor, how do you engage an analyst? First, don’t be one of those people who is more interested in getting through all your slides in the short period of time you have with the analyst versus really having an engaging conversation with the analyst. Continue reading
At 17:00 on the 26th June, the UK arm of the IIAR is meeting with Steve Hotham CEO of the newly merged Ovum / ITM Research company (which is branded Ovum), along with Martin Hill, MD of Ovum’s Telecoms Research and Consulting, and Ian Charlesworth, MD of Ovum’s IT Research and Consulting.
They will be presenting the new Ovum organisation and its new product range and capabilities as well as explaining the many changes that have taken place as a result of the merger, which was announced in April. Continue reading
Just hot from the press, French IT analysis firms CXP and PAC announced their merger. The press release below is scant on details, but it seems that VC-funded CXP snapped up privately owned PAC, both of which took over German firms BARC and Berlecon in the last few years.
On paper, it’s a good fit. Of course culturally, both being Franco-German and also on the business side with PAC selling to IT vendors and CXP mostly to IT users.
Their claim to be the leading European analysis firm conveniently forgets Ovum however…
More to follow soon.
Updated 15/06/14: register here for a an IIAR call with:
- Laurent Calot / CEO, CXP (LinkedIn, @LaurentCalot)
- Frederic Munch / CEO, PAC (LinkedIn, @FredMunch)
- Moderator: Ludovic Leforestier (LinkedIn, @lludovic)
It’s open to all AR professionals and users of the current Ovum and Informa Telecoms & Media (ITM) research services.
According to Claire Booty, PR manager for Ovum, Steve will use the webinar to explain the rationale behind the merger of Ovum and ITM, highlight its new products, research agenda, and introduce key staff appointments.
If you want to attend, just email Claire with the names, job roles and contact details of those who wish to attend. She’ll send you all the details.
About the author
It’s been quite a long time in the making, it follows many acquisition rumours, many merger denials, but it’s finally there: Ovum merges with Informa Telecom and Media.
On paper, it’s the fourth ICT analysis firm of the market, depending on where place the line between analysis and market research. The staff doesn’t change much and they’re keeping the stronger brand, Ovum.
The merged business, which will be fully integrated by the end of May, will be led by Steve Hotham, current MD of Ovum, who will become its CEO. Spread across 23 offices, in 6 continents, Ovum will employ 275 staff, including 180 analysts providing a combination of global and local insight.
The press release doesn’t menti0n end-user influence, a key difference between both firms, but the Ovum Industry Congress is coming soon and will be a good place to assess this.
There are few reasons to change my conclusions from a previous post:
Ovum remains a credible analyst firm in its key markets, so AR folks should not discount it
AR pros should look for opportunities to leverage this 180-analysts strong firm, while watching for coverage gaps
AR pros should consider Ovum’s vertical technology expertise when creating vertical AR plans/programmes as it’s part of its DNAAR pros should check vertical coverage outside of telco
Like many other research firms, Ovum needs to more clearly articulate its differentiation and generate market awareness via sharper thought leadership
Older posts on Ovum:
- Ovum, the quietly competent of ICT research industry?
- Ovum lays out its strategy to the IIAR
- IIAR US Teleconference with Ovum MD – Q&A session
- [GUEST POST] Despite it all, Ovum is still a tier one analyst
- Ovum AR community call tomorrow (22/11/11)
- Ovum divorces from Datamonitor and graduates to Informa ownership
- Ovum launches its ‘brief a ton’
- Ovum’s got a brand new AR soapbox
- IIAR Discussion Group – OVUM to Discuss the Black Book of Outsourcing
- The British Are Coming! Datamonitor stalks Gartner analysts
- WORLD EXCLUSIVE: Gideon Gartner on the IIAR Blog!
- An update from Ovum
- Brief summary of the last IIAR Forum presentation by Datamonitor
IIAR Webinar Report – Outsell provided an overview of the IT Research Market – 26th March 2014
Outsell VP, Harry Henry (@harryhenry), provided an early look at how results for 2013 wound up for the IT Research players as well as the main forces weighing on the overall business information markets. Harry also reviewed how the widespread availability of data, impact of social media and wave of marketing automation start-ups has affected all market research organizations. Continue reading
Report from the IIAR Webinar with Everest Group, on the 19th March 2014, presented by Eric Simonson (Managing Partner, Research), Rajesh Ranjan (VP, BPO), Jimit Arora (VP IT Services) and hosted by Simon Levin (IIAR Board)
In the webinar, Everest Group examined key trends that are re-shaping global services (Everest Group defines global services as the intersection of the solution model, technology model, talent and location model, and the sourcing model). In addition, Everest Group identified seven technology themes that are creating broad-based disruption in the IT and Business Process Services market. Continue reading