How Big is the IT Research Market ?

IIAR Webinar Report – Outsell provided an overview of the IT Research Market – 26th March 2014

Outsell VP, Harry Henry (@harryhenry), provided an early look at how results for 2013 wound up for the IT Research players as well as the main forces weighing on the overall business information markets. Harry also reviewed how the widespread availability of data, impact of social media and wave of marketing automation start-ups has affected all market research organizations. Continue reading

IIAR Webinar – Everest Group – Technology Trends Re-shape Global Services

Report from the IIAR Webinar with Everest Group, on the 19th March 2014, presented by Eric Simonson (Managing Partner, Research), Rajesh Ranjan (VP, BPO),  Jimit Arora (VP IT Services) and hosted by Simon Levin (IIAR Board)

In the webinar, Everest Group examined key trends that are re-shaping global services (Everest Group defines global services as the intersection of the solution model, technology model, talent and location model, and the sourcing model). In addition, Everest Group identified seven technology themes that are creating broad-based disruption in the IT and Business Process Services market. Continue reading

The IIAR opens its German Chapter

As an analyst relations manager you may ask yourself the question: Should I do any specific German AR? Should I run an activity at CeBIT in Hanover, or at the Supercomputing show in Leipzig or set up exclusive f2f meetings with analysts at some location like Munich or Frankfurt, and maybe do it in local language? Should I send my stakeholders to a local analyst event like the Gartner CIO summit in Berlin?

How does the German analyst landscape look like. Which industry and analyst events are relevant? How big is the German analyst firms’ influence? Continue reading

IIAR Webinar – Next-Generation Global Services – The Complex Role of Technology

Date: 19th March 2014
Time: 4pm (UK Time)
Location: IIAR Webinar

Continue reading

Tuesday: pre-CeBIT IIAR call on AR in Germany

Yvonne Kaupp / T-Systems ; Simon Jones / OnPR

Yvonne Kaupp / T-Systems ; Simon Jones / OnPR

CeBIT is four weeks away! What can AR professionals do to make the most of the largest tech event in EMEA? What’s possible even at this short notice?

In Tuesday’s IIAR webinar, we will discusss on how you can attract attention from analysts — and explain what’s not possible. Long-time IIAR members Yvonne Kaupp (LinkedIn, @YveKaupp) from T-Systems, Simon Jones (LinkedIn, @MrNesjo) from OnPR and Duncan Chapple (LinkedIn, @DuncanChapple) from Kea will lead the discussion, linking the conference to the overall plan for your AR programme. Continue reading

IIAR Webinar: NelsonHall’s New Vendor Evaluation – 6th Feb 4pm GMT

IIAR Webinar: NelsonHall’s New Vendor Evaluation – 6th February 2014

The IIAR is delighted to host a webinar on NelsonHall’s new vendor evaluation and sourcing managers’ tool which was launched in October last year. The call is scheduled for Thursday, February, 6th at 4:00pm GMT/11:00am EST.

John Willmott (LinkedIn, @John_NH), CEO at NelsonHall, present the demo and discuss their new tool. He will talk through the process of engaging with NelsonHall from the vendor perspective as well and information how this can be used by the buy-side. It will also be a good opportunity to ask John any questions you might have about NelsonHall. Continue reading

IIAR Webinar – A Fiery Fireside Chat with R “Ray” Wang of Constellation Research and Phil Fersht of HfS.

constellationResearch_logo[1]hfsresearch_logo_small.pngA Fiery Fireside Chat with R “Ray” Wang of Constellation Research and Phil Fersht of HfS.

Disrupting the status quo of the legacy analyst firms:

An IIAR Webinar with les enfants terribles of the industry research industry. Speak with two disruptors, they’re both loud, they claim to break away from what they call legacy research but what are they really doing differently? Are they influential other than on Twitter?

Don’t miss the opportunity to join R “Ray” Wang and Phil Fersht in what promises to be a “fiery” discussion.  Continue reading

IIAR Webinar – Gartner Magic Quadrant Enhancements 2013

Save the Day and Register Now for this “Not-to-Miss” Webinar.

Gartner has recently announced that an enhanced version of the Magic Quadrant will be released on 29 July. So what’s driving this change, what is it, and what does it mean to you as an AR professional?

The IIAR ia delighted to host a webinar to preview the new version of the Gartner Magic Quadrant on Tuesday, 23rd July 2013 at 4:00pm BST/11:00am EST. The session will be given by Julie Thomas (MVP, Research Content Strategy), David Black (VP, Content Architecture & Methodology) and Theresa Ryan (Director, Research Content Strategy), all from Gartner Research and hosted by Ludovic Leforestier from the IIAR Board (LinkedIn, @bearingpointar, @lludovic). Continue reading

IIAR Webinar: Best Practices in Measurement (11th July)

The IIAR is delighted to host the webinar covering Best Practices in Measurement on Thursday, July 11th at 4:00pm BST/11:00am EST. This is the rescheduled session from June.

The session will be moderated by Rebecca Bergman, Analyst Relations Manager at Digital Reality and feature David Taylor, author of the new IIAR Best Practice Paper in Measurement.

To attend this webinar, please contact Caroline Dennington at cdennington@analystrelations.org for registration details.

A copy of the paper can be found on our Huddle Extranet. If you get a chance, have a read through and don’t forget to come to the session with lots of questions which David will be only too happy to answer!

IIAR Webinar with Gartner’s Nancy ‘Ombudsman’ Erskine

It’s Friday night and your exec / stakeholder / boss (tick all that applies) walks into your cubicle / desk / office brandishing what clearly is a Gartner report in his hand. Alas, it’s clear it does not mean kudos and a promotion -she’s clearly fuming, probably after being lambasted by the higher echelons. She’s getting closer and you’re guessing it’s about that magic quadrant. Yup, the dot moved down a little bit. The analyst won’t explain, you’ve tried his boss, send some emails and it feels you’re out of options.

Time to play the trump card. Continue reading

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