We have had numerous requests on how to deal with Gartner, given their size and position in the market and following an additional price increase this year on top of its usual October increase. As AR and research budgets are under pressure, more than ever AR pros need to better leverage Gartner contracts to deliver […]
IIAR> Discussion Group: maximise returns from your Gartner relationship Read More »
As a follow up to the IIAR> Awards 2021, join us for an engaging and informative “ deep dive” session with some of the leading AR Pros in the industry to understand the most important qualities, tasks and activities that Analyst Relations Professionals should focus on transferring to their peers during one’s resignation. The panel
IIAR> Webinar: Building a Skilled AR Team during the Great Opportunity Read More »
The IIAR> recognises top industry analysts and influencer relations professionals at a global virtual celebration; winners are IDC, Christine Keck / Ciena and the IBM AR team London, Thursday 2nd December 2021. The Institute of Influencer and Analyst Relations (IIAR>), a not-for-profit member influencer relations association announced the winners of Analyst and Firm of the
The IIAR> Industry Analysts and Analyst Relations of the Year Awards 2021 Unleashed! Read More »
The IIAR> has released a new IIAR> Best Practice Paper on The Future of AR (link to PDF for IIAR> members) by Gerry Van Zandt (LinkedIn, @gerryvz) / Oracle AR Director and Ludovic Leforestier (@lludovic, LinkedIn) / IIAR> Co-Founder and Board Member, Founder, Starsight Communications. This new and long-awaited white paper that provides fresh insights and information into how
IIAR> Primer: Future Shock – The Coming State of Analyst Relations Read More »
What is the future of Analyst Relations looking like? How is our field evolving? Have you recently thought about: Whether AR is evolving into “Influencer Relations”? How AR is changing to meet the evolving IT industry analyst firm landscape? How AR can adapt to — and adopt — new ways of measuring AR productivity and
IIAR Discussion Group on “The Future of Analyst Relations” on January 30th Read More »
On Friday 11th May 0800 PDT / 1100 EDT / 1600 BST, IIAR member Gerry Van Zandt (LinkedIn, @gerryvz) from the Oracle Analyst Relations team will host an interactive discussion about how AR can better measure results, and more importantly how AR can better utilize these results. AR managers and leaders tend to be highly focused on
IIAR Webinar: A Discussion on Effective AR Measurement and Amplification Read More »
The IIAR will be hosting a free cocktail reception for AR managers in Palo Alto, CA on Wednesday, Sept. 19 at the Westin Hotel from 5:30-7:30 PM. This reception is being sponsored by the IIAR in conjunction with the AR Insights ARchitect User Forum 2012, which is running the following day (Sept. 20) from 9AM-3PM
REMINDER: IIAR to host cocktail reception for AR managers, Sept. 19 in Palo Alto Read More »
This week on Thursday 26th July at 11am ET / 8am PT Ovum’s top management team will once again be making themselves available for your Q&A on the future of Ovum. This will be a similar session to the one run in the UK in May and is a chance for you to hear directly
IIAR US Teleconference with Ovum MD – Q&A session Read More »
The IIAR will be hosting a cocktail reception for AR professionals on September 19, in conjunction with the annual ARchitect User Forum being put on by ARInsights. The IIAR-sponsored cocktail event is free of charge for all AR pros (IIAR members, prospective members and, of course, ARchitect User Forum attendees) and will be held from
Save the date: IIAR to Host Cocktail Hour at ARchitect User Forum, Sept. 19 Read More »
A distinguished panel of US analyst experts will be discussing hot trends for 2012 in the world of IT services and software for 1-hour on Wednesday 30th November at 11am ET / 8am PT / 4pm GMT. Guest speakers: Phil Fersht, Founder & CEO, HfS Research Mark Smith, CEO & Chief Research Officer, Ventana Research Moderator:
IIAR USA Virtual Forum: 2012 Predictions Read More »
