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IHS Informa logos (IIAR website)

[GUEST POST] Informa adds IHS Markit tech analysts to equal Forrester

Informa (INF.L) has acquired IHS Markit’s (INFO) TMT business. Informa Tech, which includes Ovum, will have revenues similar to Forrester’s $350m. It represents a dramatic shift in the analyst landscape. Informa announced the transaction on 22 May as part of an exchange of Informa’s agribusiness service for IHS Markit’s TMT portfolio, including the OTT and… Read More →

CCS Insights Logo

IIAR Webinar: Introducing CCS Insight – and how they make sense of the connected world

CCS Insight is a longstanding research firm headquartered in the UK, but with reach and clients into wider EMEA, the Americas and Asia Pac. This specialist technology market intelligence and advisory firm provides tailored, decision-ready solutions to their client base to help them ‘make sense of the connected world’. This April 17th, we invite two… Read More →

Katie Webb + Ludovic Leforestier - IIAR

IIAR Discussion Group on Scaling AR on April 18th

The analyst landscape is changing fast and new voices are joining the conversation with impact over potential buyers. Whilst Tier 1 analyst firms generally retain their position in the area of direct buying recommendations, the picture is different when it comes to other sources influencing the buyer journey. For instance, boutique firms are claiming their share… Read More →

Barry Rabkin / Market Insights Group

[GUEST POST] Looking Back at Three Analyst Firms by Barry Rabkin / Market Insight Group

By Barry Rabkin (LinkedIn, @Impactoftech), President & Principal Analyst, Market Insight Group, Ltd.   I was fortunate to become an insurance industry analyst in 1997. Before that time, I had worked in the business side of the insurance industry for 17 years (primarily in marketing and/or market research across all major lines of business) and then due… Read More →

ISG logo

IIAR Webinar: Join us for a Webinar with Paul Reynolds from ISG on Thursday 7th February

Please join us on Thursday February 7th, 2019 at 15.00pm GMT / 16.00pm CET/ 10.00am EST / 07.00am PT for a presentation and discussion with Paul Reynolds, Partner and Chief Research Office at ISG. ISG is the leader in market research for the 45B Outsourcing Industry. Join this IIAR Event to better understand ISG’s position… Read More →

Gerry van Zandt and Ludovic Leforestier - IIAR

IIAR Discussion Group on “The Future of Analyst Relations” on January 30th

What is the future of Analyst Relations looking like?  How is our field evolving? Have you recently thought about: Whether AR is evolving into “Influencer Relations”? How AR is changing to meet the evolving IT industry analyst firm landscape? How AR can adapt to — and adopt — new ways of measuring AR productivity and… Read More →

Soichi Nakajima / IDATE DigiWorld

Around Soichi Nakajima from IDATE DigiWorld in 10 questions

Following our IIAR Webinar with Soichi Nakajima, Digital Telco Practice Lead (@NakajimaSoichi, LinkedIn) at IDATE DigiWorld, here’s his interview in ten questions. 1. What are your coverage areas? I cover all things Internet services and players; if you want to talk about the GAFA(M), FAMGA (yes it’s the same thing), FANG, BAT(X)… I’m all yours. To add… Read More →

IIAR Analyst Of The Year 2018: Margaret Adam / IDC

IIAR Analyst Of The Year 2018 – The Awards Unwrapped.

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have… Read More →

Tableau software large logo on the IIAR website

[JOB POSTING] Analyst Relations Manager, Tableau, Seattle / WA, USA

What you’ll be doing… The Analyst Relations Manager is responsible for driving Analyst Relations projects that contribute to the overall success of the AR team and Corporate Communications department and manage the internal communication and sharing of relevant Analyst materials with key leaders and employees.  (more…) Share this…FacebookTwitterLinkedinemailPinterest

CCS Insights Logo

IIAR Webinar: Introducing CCS Insight – and how they make sense of the connected world

CCS Insight is a longstanding research firm headquartered in the UK, but with reach and clients into wider EMEA, the Americas and Asia Pac. This specialist technology market intelligence and advisory firm provides tailored, decision-ready solutions to their client base to help them ‘make sense of the connected world’. This April 17th, we invite two… Read More →

Katie Webb + Ludovic Leforestier - IIAR

IIAR Discussion Group on Scaling AR on April 18th

The analyst landscape is changing fast and new voices are joining the conversation with impact over potential buyers. Whilst Tier 1 analyst firms generally retain their position in the area of direct buying recommendations, the picture is different when it comes to other sources influencing the buyer journey. For instance, boutique firms are claiming their share… Read More →

Barry Rabkin / Market Insights Group

[GUEST POST] Looking Back at Three Analyst Firms by Barry Rabkin / Market Insight Group

By Barry Rabkin (LinkedIn, @Impactoftech), President & Principal Analyst, Market Insight Group, Ltd.   I was fortunate to become an insurance industry analyst in 1997. Before that time, I had worked in the business side of the insurance industry for 17 years (primarily in marketing and/or market research across all major lines of business) and then due… Read More →

Accenture 2018 logo

[JOB POST] Global Media & Analyst Relations Manager – Communications, Media & Technology, Accenture / San Francisco or Seattle, USA

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions – underpinned by the world’s largest delivery network – Accenture works at the intersection of business and… Read More →

Amdocs logo

[JOB POST] Industry Analyst Relations Manager, Amdocs / London, UK

Amdocs is seeking an Industry Analyst Relations Manager to join its highly experienced and dedicated Industry Analyst Relations team. In this role the individual will be responsible for the planning, execution, management and measurement of strategic AR programs, primarily focused on (but not restricted to) Amdocs Media business, a leading global provider of premium content… Read More →

Gerry van Zandt and Ludovic Leforestier - IIAR

IIAR Discussion Group on “The Future of Analyst Relations” on January 30th

What is the future of Analyst Relations looking like?  How is our field evolving? Have you recently thought about: Whether AR is evolving into “Influencer Relations”? How AR is changing to meet the evolving IT industry analyst firm landscape? How AR can adapt to — and adopt — new ways of measuring AR productivity and… Read More →

Cylance logo

[JOB POST] Analyst Relations Manager, Cylance / Irvine, California

THE POSITION Cylance is seeking an Analyst Relations Manager to help with Cylance’s strategy for working with industry analysts (Gartner, IDC, ESG, etc.), major technology organizations, and government organizations that drive regulatory issues. You will report the VP of Product & Solutions Marketing and be responsible for an industry relations program while working closely with… Read More →

IIAR Analyst Of The Year 2018: Margaret Adam / IDC

IIAR Analyst Of The Year 2018 – The Awards Unwrapped.

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have… Read More →

forrester-siriusdecisions

My Take: Forrester Acquires Sirius Decisions

This week, Forrester (Nasdaq: FORR) entered into a definitive agreement to acquire SiriusDecisions, for $245 million in cash. Larry Dignan at ZDNet did a great job breaking down the deal here. As with all acquisitions, many of the details have not been decided or announced yet, but as I long-time client of both firms, I… Read More →

CCS Insights Logo

IIAR Webinar: Introducing CCS Insight – and how they make sense of the connected world

CCS Insight is a longstanding research firm headquartered in the UK, but with reach and clients into wider EMEA, the Americas and Asia Pac. This specialist technology market intelligence and advisory firm provides tailored, decision-ready solutions to their client base to help them ‘make sense of the connected world’. This April 17th, we invite two… Read More →

Katie Webb + Ludovic Leforestier - IIAR

IIAR Discussion Group on Scaling AR on April 18th

The analyst landscape is changing fast and new voices are joining the conversation with impact over potential buyers. Whilst Tier 1 analyst firms generally retain their position in the area of direct buying recommendations, the picture is different when it comes to other sources influencing the buyer journey. For instance, boutique firms are claiming their share… Read More →

Accenture 2018 logo

[JOB POST] Global Media & Analyst Relations Manager – Communications, Media & Technology, Accenture / San Francisco or Seattle, USA

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions – underpinned by the world’s largest delivery network – Accenture works at the intersection of business and… Read More →

tmobile_logo

[JOB POST] Analyst Relations Program Lead, T-Mobile / Seattle, USA

In this role, you’ll build, own, and run the industry analyst program. You’ll work with analysts to ensure company is represented in their analysis and consultations, with a focus on increasing enterprise consideration in wireless services, Internet of Things (IoT) and other emerging technology fronts. You’ll create our inbound AR program, harnessing third-party insights for… Read More →

Amdocs logo

[JOB POST] Industry Analyst Relations Manager, Amdocs / London, UK

Amdocs is seeking an Industry Analyst Relations Manager to join its highly experienced and dedicated Industry Analyst Relations team. In this role the individual will be responsible for the planning, execution, management and measurement of strategic AR programs, primarily focused on (but not restricted to) Amdocs Media business, a leading global provider of premium content… Read More →

ISG logo

IIAR Webinar: Join us for a Webinar with Paul Reynolds from ISG on Thursday 7th February

Please join us on Thursday February 7th, 2019 at 15.00pm GMT / 16.00pm CET/ 10.00am EST / 07.00am PT for a presentation and discussion with Paul Reynolds, Partner and Chief Research Office at ISG. ISG is the leader in market research for the 45B Outsourcing Industry. Join this IIAR Event to better understand ISG’s position… Read More →

Gerry van Zandt and Ludovic Leforestier - IIAR

IIAR Discussion Group on “The Future of Analyst Relations” on January 30th

What is the future of Analyst Relations looking like?  How is our field evolving? Have you recently thought about: Whether AR is evolving into “Influencer Relations”? How AR is changing to meet the evolving IT industry analyst firm landscape? How AR can adapt to — and adopt — new ways of measuring AR productivity and… Read More →

Soichi Nakajima / IDATE DigiWorld

Around Soichi Nakajima from IDATE DigiWorld in 10 questions

Following our IIAR Webinar with Soichi Nakajima, Digital Telco Practice Lead (@NakajimaSoichi, LinkedIn) at IDATE DigiWorld, here’s his interview in ten questions. 1. What are your coverage areas? I cover all things Internet services and players; if you want to talk about the GAFA(M), FAMGA (yes it’s the same thing), FANG, BAT(X)… I’m all yours. To add… Read More →

IIAR Analyst Of The Year 2018: Margaret Adam / IDC

IIAR Analyst Of The Year 2018 – The Awards Unwrapped.

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have… Read More →

IHS Informa logos (IIAR website)

[GUEST POST] Informa adds IHS Markit tech analysts to equal Forrester

Informa (INF.L) has acquired IHS Markit’s (INFO) TMT business. Informa Tech, which includes Ovum, will have revenues similar to Forrester’s $350m. It represents a dramatic shift in the analyst landscape. Informa announced the transaction on 22 May as part of an exchange of Informa’s agribusiness service for IHS Markit’s TMT portfolio, including the OTT and… Read More →

CCS Insights Logo

IIAR Webinar: Introducing CCS Insight – and how they make sense of the connected world

CCS Insight is a longstanding research firm headquartered in the UK, but with reach and clients into wider EMEA, the Americas and Asia Pac. This specialist technology market intelligence and advisory firm provides tailored, decision-ready solutions to their client base to help them ‘make sense of the connected world’. This April 17th, we invite two… Read More →

Barry Rabkin / Market Insights Group

[GUEST POST] Looking Back at Three Analyst Firms by Barry Rabkin / Market Insight Group

By Barry Rabkin (LinkedIn, @Impactoftech), President & Principal Analyst, Market Insight Group, Ltd.   I was fortunate to become an insurance industry analyst in 1997. Before that time, I had worked in the business side of the insurance industry for 17 years (primarily in marketing and/or market research across all major lines of business) and then due… Read More →

ISG logo

IIAR Webinar: Join us for a Webinar with Paul Reynolds from ISG on Thursday 7th February

Please join us on Thursday February 7th, 2019 at 15.00pm GMT / 16.00pm CET/ 10.00am EST / 07.00am PT for a presentation and discussion with Paul Reynolds, Partner and Chief Research Office at ISG. ISG is the leader in market research for the 45B Outsourcing Industry. Join this IIAR Event to better understand ISG’s position… Read More →

Soichi Nakajima / IDATE DigiWorld

Around Soichi Nakajima from IDATE DigiWorld in 10 questions

Following our IIAR Webinar with Soichi Nakajima, Digital Telco Practice Lead (@NakajimaSoichi, LinkedIn) at IDATE DigiWorld, here’s his interview in ten questions. 1. What are your coverage areas? I cover all things Internet services and players; if you want to talk about the GAFA(M), FAMGA (yes it’s the same thing), FANG, BAT(X)… I’m all yours. To add… Read More →

IIAR Analyst Of The Year 2018: Margaret Adam / IDC

IIAR Analyst Of The Year 2018 – The Awards Unwrapped.

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have… Read More →

forrester-siriusdecisions

My Take: Forrester Acquires Sirius Decisions

This week, Forrester (Nasdaq: FORR) entered into a definitive agreement to acquire SiriusDecisions, for $245 million in cash. Larry Dignan at ZDNet did a great job breaking down the deal here. As with all acquisitions, many of the details have not been decided or announced yet, but as I long-time client of both firms, I… Read More →

Gartner Peer Insights Marly the Meerkat

Gartner Symposium / ITxpo 2018: key takeaways for AR professionals

This year’s keynote theme: the Continuous Next Strategy Gartner Symposium, Gartner’s flagship event in Europe, attracted more than 8,000 visitors this year, and met or exceeded expectations, at least mine. The analysts were brilliant, inspiring speakers on stage and great advisors in the one2one meetings. This was the first time in Europe that Mike Harris… Read More →

iDate DigiWorld webinar with the IIAR

IIAR Webinar: meet iDate DigiWorld

Local analysts yield much influence in the geographies they operate in, yet they are largely unknown to AR pros in multinationals. On December 11th, we’re offering you to get up close and personal with iDDATE DigiWorld, a firm founded in France in 1977, combining consulting, research and an institute. Its legacy is in telcos but… Read More →

Gartner IIAR logos

IIAR Discussion Group: negotiating with Gartner

Time to renew your Gartner subscription? Our members have indicated a few interesting plays by the industry analysis market leader, almost two years after its takeover of CEB. including a continued drive to multi-year contracts and aggressive drive to sell their $150k executives offerings, effectively mirroring the EXP strategy for vendors. Those offerings causing much confusion… Read More →

Amazon Web Services - Come build the future with us

[JOB POSTING] Analyst Relations Manager, AWS, DC, USA

Amazon Web Services (AWS) is seeking an experienced, self-motivated, and detail-oriented communications professional to help build its Worldwide Public Sector (WWPS) Analyst Relations (AR) program. The AR Manager will need to stay closely aligned to the WWPS business leaders and develop a program that “influences the influencers” in support of key business goals. The successful… Read More →

Benefitfocus logo (IIAR website)

[JOB POSTING] Senior Manager Analyst Relations / Benefitfocus, Charleston, South Carolina, USA

Benefitfocus is on a mission to re-shape the benefits industry. With one out of fourteen Americans electing their employee benefits using our technology, and $49 billion of annual transactions taking place on our solution, we have the ability to ignite the entire ecosystem and have embarked upon a journey to evolve into a true platform… Read More →

oracle logo-IIAR website

[JOB POSTING] Director Global Digital Experience Analyst Relations / Oracle, Redwood Shores, CA, USA

As the Director, Global Digital Experience you will be responsible for the finding, collection, curation, placement, promotion, and distribution of all AR related assets and other approved assets from a wide variety of sources e.g. PR, Content Central, Product Management, Product Marketing, Global Customer Program, etc. The AR team is involved with the creation of… Read More →

NTT Data-IIAR website

[JOB POSTING] Analyst Relations Manager, NTT Data, London

NTT DATA is seeking a Global Analyst Relations (AR) Manager to expand the AR team. You will report to the Director of AR and have the opportunity of working at a local and global level. From a global perspective you will be required to contribute to major analyst report evaluations and support global initiatives such… Read More →

Box logo- IIAR website

Sr. Analyst Relations Manager / Box, Redwood City, CA, USA

Box (NYSE:BOX) is the cloud content management company that empowers enterprises to revolutionize how they work by securely connecting their people, process, information and applications. Founded in 2005, Box powers more than 92,000 businesses globally, including AstraZeneca, General Electric, P&G, and The GAP. Box is headquartered in Redwood City, CA, with offices across the United… Read More →

Canonical logo (IIAR website)

[JOB POSTING] Global Communications Manager / Canonical, London, UK

Canonical is the company behind Ubuntu, the leading operating system for container, cloud, and hyperscale computing. The majority of public cloud workloads and large-scale private cloud deployments are on Ubuntu. Ubuntu is also the preferred choice to develop and run applications such as AI or blockchain and leading in IoT with new smart gateways, self-driving… Read More →

Collibra logo - IIAR website

[JOB POSTING] Senior analyst relations manager / Collibra, New York, USA

WE’RE USHERING A NEW ERA OF DATA PARTICIPATION. INTERESTED? Collibrians are building a new way for all data users to have access to trustworthy data so they can make good data-driven decisions. We have modeled the Collibra platform after the best collaborative digital communities to be flexible, transparent, and human. We’ve replaced rigid rules with… Read More →

Zoom logo on the IIAR website

[JOB POSTING] Analyst Relations Manager / Zoom, San Jose, CA, USA

Zoom Video Communications is looking for an experienced Analyst Relations Manager. This role will focus on raising the profile of Zoom globally, driving awareness and thought leadership with industry analysts and key influencers.  This position is based out of our San Jose, CA Headquarters. (more…) Share this…FacebookTwitterLinkedinemailPinterest

Sitecore logo on the IIAR website

[JOB POSTING] Director, Analyst Relations / Sitecore, CA or NH, USA

Director, Analyst Relations Sitecore is the global leader in experience management software that combines content management, commerce, and customer insights. The Sitecore Experience CloudTM empowers marketers to deliver personalized content in real time and at scale across every channel—before, during, and after a sale. More than 5,200 brands––including American Express, Carnival Cruise Lines, Kimberly-Clark, and L’Oréal––have… Read More →

Workday logo

[JOB POSTING] Senior Analyst Relations Manager / Workday, Pleasanton, CA, USA

Senior Analyst Relations Manager Workday is looking for an accomplished, talented, energetic, team player to join the Analyst Relations team. We are looking for a detail-oriented self-starter with a passion for Analyst Relations.  The ideal candidate must have a successful track record executing Analyst Relations programs, experience managing cross-functional teams, self-confidence and the ability to… Read More →