November IIAR London Forum Elects New Board and Holds “Cloud” Panel Discussion

Summary of last IIAR London Forum hosted by @msilman, moderated by @duncanchapple and with Luke Mansell, @euandavis, Roy Illsley. Board elected: @edgyurko, @hannahkirkman, @lludovic, @evanquinn, David Taylor.

[GUEST POST] It’s the quality of the quantity that counts…..

AR is an art and science; if you measure everything you take the art out of it. Social media and marketing measurement software is starting to provide the data, but there must always be a place for intuition and personal relationships.

IIAR Discussion Group Dec 2nd – Best Practice for Insourcing/Outsourcing Analyst Relations

Join us for an IIAR Best Practice Call on Insourcing/Outsourcing analyst relations on Thursday, Dec 2nd at 1600 GMT.

Industry leaders discuss the challenge for outsourcing vendors’ AR

Today I hosted a panel of AR leaders to discuss AR best practices in an IIAR phone call: Larry Bissinger of HP; Wendy Shlensky from Infosys; Sushma Rajagopalan from L&T Infotech; and Rob Petrucelli from Accenture

[JOB POSTING] Analyst & Influencer Relations Lead EMEA / Microsoft

The head of regional influencer communications for EMEA will define and executing on a traditional industry analyst program across EMEA, as well as developing a strategy and execution plan for communicating with and leveraging key bloggers, pundits and other influencers to create positive momentum, perception and buzz about Microsoft.

[JOB POSTING] Senior Manager, IT Influencer Relations / SAP (Palo Alto, CA)

Senior Manager, IT Influencer Relations PURPOSE AND OBJECTIVESAs a part of Global Communications, IT Influencer Relations is responsible for driving the strategy, communications and overall relationships with leading IT industry influencers (primarily made up of industry analysts).

[JOB OPENING] Senior Research Analyst / IDC Government Insights (London)

Job Description IDC Government Insights EMEA is seeking a Research Manager to provide insightful guidance, analysis, and consulting on the public sector industry in Europe.

Analyst moves: Merv Goes to Gartner!

In what is probably going to be one of the most commented moves in the industry, Merv Adrian (blog, LinkedIn, @merv) is going back to a large analyst firm, the largest actually. Indeed, after leaving Forrester to create IT Market Strategy, a boutique firm selling advisory services mainly to IT vendors, Merv announced he was joining Gatner as VP of Research –apparently in the RAS team along Don Feinberg and Mark Beyer.

[GUEST POST] Why Virtual Events Should Become Part of Your AR Strategy

I’m fast becoming a big believer in virtual events as an essential part of a comprehensive AR strategy. There are many reasons for my enthusiastic position on virtual events.

[JOB POSTING] Analyst Relations Director Europe / Tata Consultancy Services

Tata Consultancy Services (TCS) is seeking to strengthen its European marketing team with an Analyst Relations Director, Europe. TCS is a leading global IT Services provider, headquartered in Mumbai with over 160,000 current employees and US $ 6 billion in global revenues. The successful candidate will join a dedicated team of AR professionals that handle TCS’ AR activities in Europe.

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