Around Jim Morrish from Analysys Mason in 10 questions

Today’s star analyst in our Around in 10 Questions series is Jim Morrish, at Analysys Mason.

  1. What are your coverage areas?
    I run the Mobile Content and Applications research programme for Analysys Mason, and I’m responsible for all of our published research covering anything that happens on a mobile handset, excluding traditional voice calls and SMS.  That includes application stores, specific niches such as gaming or mobile video and mobile advertsing, plus consideration of non-phone substitute devices.  The analysts work pretty closely at Analysys Mason, so I also get involved with our mobile broadband, Internet of Things, fixed broadband and connected home research.  In fact, I tend to get involved in pretty much anything that is new and exciting and consumer oriented. Continue reading

November IIAR London Forum Features Analyst Panel on the “Cloud”

The IIAR London Forum is scheduled for Thursday, November 18th in Central London from 3:45 – 6:30 pm.  We will have a panel of the following experts on the Cloud who will be answering questions on the industry and AR best practices. The moderator is Duncan Chapple of Lighthouse AR.

We have just a few places left, if you would like to attend please contact Jane Courtenay, jcourtenay(at)analystrelations(dot)org.

[Job Posting] Analyst Relations Senior Associate / Burson-Marsteller (Boston, NYC or San Francisco)

Burson-Marsteller’s Technology Practice has an opening at the Senior Associate level (5-7 years exp).  This is a high profile position with major global clients, providing significant opportunity to not only gain visibility with senior level executives, but also gain new skill sets by working as part of a dynamic, worldwide team of colleagues. The Senior Associate would be responsible for assisting in new business strategies and execution encompassing public relations and IAR. The Senior Associate can be based in Boston, New York City, Chicago or San Francisco.

Continue reading

Around Martin Butler in 10 Questions

Our featured analyst today is Martin Butler of Martin Butler Research. You can find Martin on Twitter at @martbutler.

  1. What are your coverage areas?
    Anywhere my research takes me.

  2. What’s your typical day like?
    Read, write and usually a teleconference or two – I avoid real meetings like the plague .
  3. Now, c’mon, tell me an AR horror story?
    Spending a week with Microsoft in Redmond with a  constant chaperone – even to the loo!
    Continue reading

[Job Posting] Senior OSS/BSS Analyst Position / Yankee (London or Boston)

A Senior Analyst position is available requiring excellent communication and market research skills to produce written deliverables, consulting and presentations for clients and industry groups. This Senior Analyst will focus on OSS/BSS and related software and operations in industry. Areas of investigation will include fulfillment, inventory, activation, network and device management. This individual will not be responsible for tracking network equipment. The Senior Analyst will work with analysts in network equipment and applications teams to ensure seamless coverage of overall network technology and operations. This candidate will be responsible for helping drive the research agenda in network software and collaborate with colleagues in providing insight to external clients into market trends, including the marketplace value of a nimble operational infrastructure, real-time operations, OSS/BSS for 4G and M2M, and the role of OSS/BSS in the Customer Experience. Based in Boston or London. Continue reading

[GUEST POST] Outsourcing Analyst Relations: A viable option?

Last week I participated in an interesting discussion regarding influence and the role of analyst relations (AR) – specifically around the issue of how AR staff could increase their influence through a variety of different mechanisms or channels. But one key point that kept creeping into the conversation was one of limited resources: “we simply don’t have the staff to aggressively pursue everything that we would like to accomplish” (a point echoed by many in smaller or fast-growing firms).

After a bit of digging, two basic issues kept making their way into the discussion: a lack of full-time resources and a lack of “R”-level funding (which is often split between Analyst Relations, Investor Relations, Public Relations and Marketing).

That said, there seemed to be a general consensus that yes, there are “parts” of the AR function, regardless of the size of the firm, that could be outsourced based on the size/type of organization, the goals that need to be accomplished and the availability of “outside” resources (or more importantly, funding) – all with the understanding that there must be an accountable person in-house to properly manage and drive the effort. Continue reading

Verdantix Webinar Date Change to November 4th

To avoid conflicting with other IT related events Verdantix has changed the date to November 4th, all other details remain the same.
WHAT SUSTAINABLE BUSINESS MEANS FOR ANALYST RELATIONS MANAGERS – FREE WEBINAR

Thursday, November 4, 2010
5.00pm – 6.00pm (UK)
12 noon – 1.00pm (EDT)

Every business decision has a sustainability consequence – buying a diesel truck, relocating to a new corporate HQ, developing functionality for a new software application, purchasing a telepresence suite, flying to a client meeting. But what does sustainability mean for analyst relations managers? In this free webinar, Verdantix Director and technology industry veteran David Metcalfe will answer this question. The webinar will include examples of how telecoms providers, systems integrators, outsourcers and software firms integrate corporate sustainability marketing, sustainable product innovation and green IT messages into their engagements with market influencers.

Around Alan Pelz-Sharpe from The Real Story Group in 10 questions

Today’s featured analyst is Alan Pelz-Sharpe (@alanpelzsharpe, blog) from The Real Story Group, a firm apparently not quite fitting my simplistic and arbitrary analyst ecosystem taxonomy. Their income comes solely from end-users and they’re specialised on the CMS space, quite a unique and interesting case if you ask me. Continue reading

Verdantix Offers Free Webinar to AR Managers

WHAT SUSTAINABLE BUSINESS MEANS FOR ANALYST RELATIONS MANAGERS – FREE WEBINAR

Tuesday, November 9, 2010
5.00pm – 6.00pm (UK)
12 noon – 1.00pm (EDT)

Every business decision has a sustainability consequence – buying a diesel truck, relocating to a new corporate HQ, developing functionality for a new software application, purchasing a telepresence suite, flying to a client meeting. But what does sustainability mean for analyst relations managers? In this free webinar, Verdantix Director and technology industry veteran David Metcalfe will answer this question. The webinar will include examples of how telecoms providers, systems integrators, outsourcers and software firms integrate corporate sustainability marketing, sustainable product innovation and green IT messages into their engagements with market influencers.

AR Café at Gartner Symposium in Cannes

As usual, we’ll run an informal breakfast meeting at the Gartner Symposium in Cannes on Wednesday November 10th. For more information, please contact the IIAR secretary Jane Courtenay at jcourtenay at analystrelations dot org.

 

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