Top Analyst Tweeters

In a business context, Twitter is more than just a popularity contest; it’s not just about attracting the highest number of ‘Followers’.  Much like Analyst Relations, it’s about your target market, open communication, engagement and ultimately, influence.  The list of Top Analyst Tweeters is a useful gauge of which analysts use twitter most effectively – blending their degrees of  Popularity, Influence, Engagement and Trust.

Click here to see the top 1000 analyst tweeters care of @JonnyBentwood and TweetLevel.

About these ads

2 Responses

  1. Useful tool indeed Melissa.

    I often get the question from fellow AR practitioners on why they should drink from the firehose and compound bandwidth issues by adding yet another stream of information?

    My stock answer is that twitter is not (only) a broadcast channel but also a place where conversations take place.

    For me, the best practices are:

    1. To catch analysts where they are, bearing in mind all socmed tools are opt-in. There’s a continuum from face-to-face meetings all the way to twitter, from rich-sychronous interactions all the way to 1:many-scalable conversations. Comms professionals should know when to choose the right tool for each tactic.

    2. Don’t lurk, join the conversation (chek also my blog post on why should analysts be blogging).

    Like this

  2. Depressing to see I’m only at 501 – happy to see that’s 2 higher than IDC EMEA!
    Good work from the IIAR

    Like this

It's a conversation, tell us what you think! Comments are moderated so it might take some time for your comment to appear (we're only humans, no bots work here)

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 2,712 other followers

%d bloggers like this: