Job Title: Industry analyst relations manager Location: Hampshire, Hampshire Salary: Open to Salary Job number 113419580, Posted 08/02/2010 (18:54) Description My client a market leading Global IT Services & Solutions provider & award winning Cisco & Microsoft Gold Partner require a Industry analyst relations manager Main duties include • Maintain , audit and update the [...]
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Please join the IIAR for a rare opportunity to meet Efrem Mallach, who is in London to launch the forthcoming third edition of his book ‘Win them over’, the first published guide to corporate AR and consultant relations programmes. The AR Café will meet from 12:00 to 1:00 p.m. GMT on Monday February 15th at [...]
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This second post on online influence looks at how one might measure influence using online metrics. Those do not measure whether a target community is influenced by online channels. So, if online metrics if they don’t, if they measure a vague notion of industry activity or sentiment, then do they really reflect the ecosystem of influencers that impacts decisions?
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Today, from postcardesque Peaks District, comes the interview from Allan Behrens, ex. Cambashi and now having started his own company called Taxal.
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Coinciding with NASSCOM 2010, the IIAR is expanding its global presence with the launch of its India Chapter. This is in line with the association’s mission to raise awareness of analyst relations best practices and to develop the global community amongst AR professionals.
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Gues post from John Simonds on his secret AR weapons: relationship, back channel, getting best spokesperson
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Last week the IIAR held its first Forum meeting of 2010 at Tech Mahindra’s London office. The featured topic was sourcing provider relations and a stellar panel was on hand to provide its take on commonalities and differences between AR and sourcing advisory relations.
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In this post and in the comment, AR professionals and analysts will find useful tips and best practices on the Gartner Mqgic Quadrant (also applies to the Forrester Wave and IDC Insights Short Lists).
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So, are analysts influencing via online channels? How is influence really conveyed by analysts to decision makers? Has it moved mainly to online or is it still by telephone enquiries and face-to-face advice?
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