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CCS Insights Logo

IIAR Webinar: Introducing CCS Insight – and how they make sense of the connected world

CCS Insight is a longstanding research firm headquartered in the UK, but with reach and clients into wider EMEA, the Americas and Asia Pac. This specialist technology market intelligence and advisory firm provides tailored, decision-ready solutions to their client base to help them ‘make sense of the connected world’. This April 17th, we invite two… Read More →

Katie Webb + Ludovic Leforestier - IIAR

IIAR Discussion Group on Scaling AR on April 18th

The analyst landscape is changing fast and new voices are joining the conversation with impact over potential buyers. Whilst Tier 1 analyst firms generally retain their position in the area of direct buying recommendations, the picture is different when it comes to other sources influencing the buyer journey. For instance, boutique firms are claiming their share… Read More →

Barry Rabkin / Market Insights Group

[GUEST POST] Looking Back at Three Analyst Firms by Barry Rabkin / Market Insight Group

By Barry Rabkin (LinkedIn, @Impactoftech), President & Principal Analyst, Market Insight Group, Ltd.   I was fortunate to become an insurance industry analyst in 1997. Before that time, I had worked in the business side of the insurance industry for 17 years (primarily in marketing and/or market research across all major lines of business) and then due… Read More →

ISG logo

IIAR Webinar: Join us for a Webinar with Paul Reynolds from ISG on Thursday 7th February

Please join us on Thursday February 7th, 2019 at 15.00pm GMT / 16.00pm CET/ 10.00am EST / 07.00am PT for a presentation and discussion with Paul Reynolds, Partner and Chief Research Office at ISG. ISG is the leader in market research for the 45B Outsourcing Industry. Join this IIAR Event to better understand ISG’s position… Read More →

Gerry van Zandt and Ludovic Leforestier - IIAR

IIAR Discussion Group on “The Future of Analyst Relations” on January 30th

What is the future of Analyst Relations looking like?  How is our field evolving? Have you recently thought about: Whether AR is evolving into “Influencer Relations”? How AR is changing to meet the evolving IT industry analyst firm landscape? How AR can adapt to — and adopt — new ways of measuring AR productivity and… Read More →

Soichi Nakajima / IDATE DigiWorld

Around Soichi Nakajima from IDATE DigiWorld in 10 questions

Following our IIAR Webinar with Soichi Nakajima, Digital Telco Practice Lead (@NakajimaSoichi, LinkedIn) at IDATE DigiWorld, here’s his interview in ten questions. 1. What are your coverage areas? I cover all things Internet services and players; if you want to talk about the GAFA(M), FAMGA (yes it’s the same thing), FANG, BAT(X)… I’m all yours. To add… Read More →

IIAR Analyst Of The Year 2018: Margaret Adam / IDC

IIAR Analyst Of The Year 2018 – The Awards Unwrapped.

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have… Read More →

Tableau software large logo on the IIAR website

[JOB POSTING] Analyst Relations Manager, Tableau, Seattle / WA, USA

What you’ll be doing… The Analyst Relations Manager is responsible for driving Analyst Relations projects that contribute to the overall success of the AR team and Corporate Communications department and manage the internal communication and sharing of relevant Analyst materials with key leaders and employees.  (more…) Share this…FacebookTwitterLinkedinemailGoogle+Pinterest

CCS Insights Logo

IIAR Webinar: Introducing CCS Insight – and how they make sense of the connected world

CCS Insight is a longstanding research firm headquartered in the UK, but with reach and clients into wider EMEA, the Americas and Asia Pac. This specialist technology market intelligence and advisory firm provides tailored, decision-ready solutions to their client base to help them ‘make sense of the connected world’. This April 17th, we invite two… Read More →

Katie Webb + Ludovic Leforestier - IIAR

IIAR Discussion Group on Scaling AR on April 18th

The analyst landscape is changing fast and new voices are joining the conversation with impact over potential buyers. Whilst Tier 1 analyst firms generally retain their position in the area of direct buying recommendations, the picture is different when it comes to other sources influencing the buyer journey. For instance, boutique firms are claiming their share… Read More →

Barry Rabkin / Market Insights Group

[GUEST POST] Looking Back at Three Analyst Firms by Barry Rabkin / Market Insight Group

By Barry Rabkin (LinkedIn, @Impactoftech), President & Principal Analyst, Market Insight Group, Ltd.   I was fortunate to become an insurance industry analyst in 1997. Before that time, I had worked in the business side of the insurance industry for 17 years (primarily in marketing and/or market research across all major lines of business) and then due… Read More →

Accenture 2018 logo

[JOB POST] Global Media & Analyst Relations Manager – Communications, Media & Technology, Accenture / San Francisco or Seattle, USA

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions – underpinned by the world’s largest delivery network – Accenture works at the intersection of business and… Read More →

Amdocs logo

[JOB POST] Industry Analyst Relations Manager, Amdocs / London, UK

Amdocs is seeking an Industry Analyst Relations Manager to join its highly experienced and dedicated Industry Analyst Relations team. In this role the individual will be responsible for the planning, execution, management and measurement of strategic AR programs, primarily focused on (but not restricted to) Amdocs Media business, a leading global provider of premium content… Read More →

Gerry van Zandt and Ludovic Leforestier - IIAR

IIAR Discussion Group on “The Future of Analyst Relations” on January 30th

What is the future of Analyst Relations looking like?  How is our field evolving? Have you recently thought about: Whether AR is evolving into “Influencer Relations”? How AR is changing to meet the evolving IT industry analyst firm landscape? How AR can adapt to — and adopt — new ways of measuring AR productivity and… Read More →

Cylance logo

[JOB POST] Analyst Relations Manager, Cylance / Irvine, California

THE POSITION Cylance is seeking an Analyst Relations Manager to help with Cylance’s strategy for working with industry analysts (Gartner, IDC, ESG, etc.), major technology organizations, and government organizations that drive regulatory issues. You will report the VP of Product & Solutions Marketing and be responsible for an industry relations program while working closely with… Read More →

IIAR Analyst Of The Year 2018: Margaret Adam / IDC

IIAR Analyst Of The Year 2018 – The Awards Unwrapped.

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have… Read More →

forrester-siriusdecisions

My Take: Forrester Acquires Sirius Decisions

This week, Forrester (Nasdaq: FORR) entered into a definitive agreement to acquire SiriusDecisions, for $245 million in cash. Larry Dignan at ZDNet did a great job breaking down the deal here. As with all acquisitions, many of the details have not been decided or announced yet, but as I long-time client of both firms, I… Read More →

CCS Insights Logo

IIAR Webinar: Introducing CCS Insight – and how they make sense of the connected world

CCS Insight is a longstanding research firm headquartered in the UK, but with reach and clients into wider EMEA, the Americas and Asia Pac. This specialist technology market intelligence and advisory firm provides tailored, decision-ready solutions to their client base to help them ‘make sense of the connected world’. This April 17th, we invite two… Read More →

Katie Webb + Ludovic Leforestier - IIAR

IIAR Discussion Group on Scaling AR on April 18th

The analyst landscape is changing fast and new voices are joining the conversation with impact over potential buyers. Whilst Tier 1 analyst firms generally retain their position in the area of direct buying recommendations, the picture is different when it comes to other sources influencing the buyer journey. For instance, boutique firms are claiming their share… Read More →

Accenture 2018 logo

[JOB POST] Global Media & Analyst Relations Manager – Communications, Media & Technology, Accenture / San Francisco or Seattle, USA

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions – underpinned by the world’s largest delivery network – Accenture works at the intersection of business and… Read More →

tmobile_logo

[JOB POST] Analyst Relations Program Lead, T-Mobile / Seattle, USA

In this role, you’ll build, own, and run the industry analyst program. You’ll work with analysts to ensure company is represented in their analysis and consultations, with a focus on increasing enterprise consideration in wireless services, Internet of Things (IoT) and other emerging technology fronts. You’ll create our inbound AR program, harnessing third-party insights for… Read More →

Amdocs logo

[JOB POST] Industry Analyst Relations Manager, Amdocs / London, UK

Amdocs is seeking an Industry Analyst Relations Manager to join its highly experienced and dedicated Industry Analyst Relations team. In this role the individual will be responsible for the planning, execution, management and measurement of strategic AR programs, primarily focused on (but not restricted to) Amdocs Media business, a leading global provider of premium content… Read More →

ISG logo

IIAR Webinar: Join us for a Webinar with Paul Reynolds from ISG on Thursday 7th February

Please join us on Thursday February 7th, 2019 at 15.00pm GMT / 16.00pm CET/ 10.00am EST / 07.00am PT for a presentation and discussion with Paul Reynolds, Partner and Chief Research Office at ISG. ISG is the leader in market research for the 45B Outsourcing Industry. Join this IIAR Event to better understand ISG’s position… Read More →

Gerry van Zandt and Ludovic Leforestier - IIAR

IIAR Discussion Group on “The Future of Analyst Relations” on January 30th

What is the future of Analyst Relations looking like?  How is our field evolving? Have you recently thought about: Whether AR is evolving into “Influencer Relations”? How AR is changing to meet the evolving IT industry analyst firm landscape? How AR can adapt to — and adopt — new ways of measuring AR productivity and… Read More →

Soichi Nakajima / IDATE DigiWorld

Around Soichi Nakajima from IDATE DigiWorld in 10 questions

Following our IIAR Webinar with Soichi Nakajima, Digital Telco Practice Lead (@NakajimaSoichi, LinkedIn) at IDATE DigiWorld, here’s his interview in ten questions. 1. What are your coverage areas? I cover all things Internet services and players; if you want to talk about the GAFA(M), FAMGA (yes it’s the same thing), FANG, BAT(X)… I’m all yours. To add… Read More →

IIAR Analyst Of The Year 2018: Margaret Adam / IDC

IIAR Analyst Of The Year 2018 – The Awards Unwrapped.

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have… Read More →

1811_IIAR_TQ_teaser

We know if you’ve been good or bad.

You better watch out, you better not cry, you better not pout… even if you don’t win an award at the IIAR Analyst of the Year 2018 awards. Votes have been cast, opinions shared and the winners are emerging from the data. As you read this, the data is being crunched to identify the winners… Read More →

CCS Insights Logo

IIAR Webinar: Introducing CCS Insight – and how they make sense of the connected world

CCS Insight is a longstanding research firm headquartered in the UK, but with reach and clients into wider EMEA, the Americas and Asia Pac. This specialist technology market intelligence and advisory firm provides tailored, decision-ready solutions to their client base to help them ‘make sense of the connected world’. This April 17th, we invite two… Read More →

Barry Rabkin / Market Insights Group

[GUEST POST] Looking Back at Three Analyst Firms by Barry Rabkin / Market Insight Group

By Barry Rabkin (LinkedIn, @Impactoftech), President & Principal Analyst, Market Insight Group, Ltd.   I was fortunate to become an insurance industry analyst in 1997. Before that time, I had worked in the business side of the insurance industry for 17 years (primarily in marketing and/or market research across all major lines of business) and then due… Read More →

ISG logo

IIAR Webinar: Join us for a Webinar with Paul Reynolds from ISG on Thursday 7th February

Please join us on Thursday February 7th, 2019 at 15.00pm GMT / 16.00pm CET/ 10.00am EST / 07.00am PT for a presentation and discussion with Paul Reynolds, Partner and Chief Research Office at ISG. ISG is the leader in market research for the 45B Outsourcing Industry. Join this IIAR Event to better understand ISG’s position… Read More →

Soichi Nakajima / IDATE DigiWorld

Around Soichi Nakajima from IDATE DigiWorld in 10 questions

Following our IIAR Webinar with Soichi Nakajima, Digital Telco Practice Lead (@NakajimaSoichi, LinkedIn) at IDATE DigiWorld, here’s his interview in ten questions. 1. What are your coverage areas? I cover all things Internet services and players; if you want to talk about the GAFA(M), FAMGA (yes it’s the same thing), FANG, BAT(X)… I’m all yours. To add… Read More →

IIAR Analyst Of The Year 2018: Margaret Adam / IDC

IIAR Analyst Of The Year 2018 – The Awards Unwrapped.

Who’d have thought Christmas would come this early? Grab a glass of bubbles, put on the festive music and light the fire. It’s time to unveil the IIAR Analyst Of The Year award winners. 2018 was a year in which influencer relations became more important in delivering business impact, and so unsurprisingly analysts’ voices have… Read More →

forrester-siriusdecisions

My Take: Forrester Acquires Sirius Decisions

This week, Forrester (Nasdaq: FORR) entered into a definitive agreement to acquire SiriusDecisions, for $245 million in cash. Larry Dignan at ZDNet did a great job breaking down the deal here. As with all acquisitions, many of the details have not been decided or announced yet, but as I long-time client of both firms, I… Read More →

Gartner Peer Insights Marly the Meerkat

Gartner Symposium / ITxpo 2018: key takeaways for AR professionals

This year’s keynote theme: the Continuous Next Strategy Gartner Symposium, Gartner’s flagship event in Europe, attracted more than 8,000 visitors this year, and met or exceeded expectations, at least mine. The analysts were brilliant, inspiring speakers on stage and great advisors in the one2one meetings. This was the first time in Europe that Mike Harris… Read More →

iDate DigiWorld webinar with the IIAR

IIAR Webinar: meet iDate DigiWorld

Local analysts yield much influence in the geographies they operate in, yet they are largely unknown to AR pros in multinationals. On December 11th, we’re offering you to get up close and personal with iDDATE DigiWorld, a firm founded in France in 1977, combining consulting, research and an institute. Its legacy is in telcos but… Read More →

Gartner IIAR logos

IIAR Discussion Group: negotiating with Gartner

Time to renew your Gartner subscription? Our members have indicated a few interesting plays by the industry analysis market leader, almost two years after its takeover of CEB. including a continued drive to multi-year contracts and aggressive drive to sell their $150k executives offerings, effectively mirroring the EXP strategy for vendors. Those offerings causing much confusion… Read More →

idc-logo

[JOB POST] Research Manager, Application Services Research, IDC / London, Frankfurt, Copenhagen or Madrid

IDC Europe is looking for a Research Manager to build out its next-generation application services research. The successful candidate will report to the management of IDC European Enterprise Research Group. (more…) Share this…FacebookTwitterLinkedinemailGoogle+Pinterest

Nutanix logo

[JOB POSTING] Analyst Relations Manager / Nutanix, San Jose, CA, USA

Analyst Relations Manager Marketing San Jose, California Req.Num.: 10284 What You’ll Do The Analyst Relations Manager is a key role for Nutanix. You will be responsible for communicating the disruptive vision of Nutanix to some of the smartest analysts at leading firms around the world. You will gather feedback, separate real insights from the chaff,… Read More →

Equinix logo on the IIAR website

[JOB POSTING] Senior Analyst Relations Manager / Equinix, Redwood City, CA, USA

The Senior Analyst Relations Manager will be responsible for developing positive relationships with leading industry analysts and securing coverage from key firms to amplify Equinix’s strategy, differentiation and role in the Cloud and IT Infrastructure space. Job Summary Detail oriented, self-starter, team player with strong knowledge of telecom, colocation, cloud and IT landscape Must bring… Read More →

Amazon Web Services (AWS) logo on IIAR website

[JOB POSTING] Six roles at Amazon Web Services / Seattle, WA, USA

Amazon Web services is investing in analyst relations (AR), see this post on the IIAR LinkedIn Group. They’re all based at HQ in Seattle, Washington state. The list is below, we’re checking the missing links! Analyst Relations Manager, Field Enablement (Job ID: 784382) Analyst Relations Manager, Serverless and Containers (Job ID: 777226) AWS Analyst Relations… Read More →

Tableau software large logo on the IIAR website

[JOB POSTING] Analyst Relations Manager, Tableau, Seattle / WA, USA

What you’ll be doing… The Analyst Relations Manager is responsible for driving Analyst Relations projects that contribute to the overall success of the AR team and Corporate Communications department and manage the internal communication and sharing of relevant Analyst materials with key leaders and employees.  (more…) Share this…FacebookTwitterLinkedinemailGoogle+Pinterest

Splunk logo

[JOB POST] Senior Analyst Relations Manager – Analytics platform Marketing, Splunk / San Jose, San Francisco, California

Join us as we pursue our disruptive new vision to make machine data accessible, usable and valuable to everyone. Our company is filled with people who are passionate about our product and seek to deliver the best experience for our customers. At Splunk, we’re committed to our work, our customers, having fun, and dedicated to… Read More →

Cap Gemini Logo

[JOB POST] Global Analyst Relations Director / Capgemini, London, UK

Who you’ll be working with Reporting to the VP of Content, Digital and Influencers, the Analyst Relations Director will be part of the Global Marketing and Communications organisation within Capgemini.  You will be highly collaborative  and will  work closely with senior executives across business units, sectors, portfolio offerings and regions in a highly complex environment…. Read More →

BT logo

[JOB POST] Analyst and Consultant Relations, BT Global Services / London, UK

An exciting opportunity has arisen within our Global Services division (addressing multinational corporations’ ICT needs) to join our top performing Analyst Relations team and play a big part in the design and delivery of our global Analyst and Consultant Relations (ACR) programme. In this role you’ll be reporting to our Global Head of ACR and… Read More →

EY logo

[JOB POST] Advisory Analyst Relations, (Full Time Maternity Cover) E&Y / London, UK or New York, USA

The BMC function has an important role to play in helping to achieve EY’s Vision 2020 ambition to become the leading global professional services organization. We work hand in hand with the business to take services and solutions to market; bring our purpose, building a better working world, to life for our people, clients and… Read More →

Pluralsights logo - IIAR

[JOB POSTING] Director of Analyst Relations, Pluralsight, Boston

Pluralsight is looking for an experienced analyst relations leader to manage the global analyst relations program. We need an energetic self-starter who has successfully built and developed strong, impactful analyst relations programs before. Our ideal candidate has knowledge of the IT and software market or a similar industry, market trends, new technologies, and our competitors…. Read More →

Accenture 2018 logo

[JOB POST] Global Media & Analyst Relations Manager – Communications, Media & Technology, Accenture / San Francisco or Seattle, USA

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions – underpinned by the world’s largest delivery network – Accenture works at the intersection of business and… Read More →